Yahoo buys Tumblr for $1.1billion: Founder David Karp is next tech tycoon | Daily Mail Online Share this article Share Mayer announced that Karp will stay on as CEO of Tumblr and continue to run and develop the site. Despite a massive user base, Tumblr's revenue was only $13million last year. Even that figure was only made possible after $125million in capital investments. The deal also faced almost immediate backlash from Tumblr users, who feared Yahoo!'s ownership would change the character of the site and water down the features that make it successful. Mayer sought to allay concerns on both sides - and even used an internet meme to make light of the criticism. The GIF she posted reads: 'Yahoo. Tumblr. Now Panic and Freak Out.' Rich man: David Karp, who founded Tumblr in 2007 in his mother's Manhattan apartment, just made hundreds of millions of dollars after his company was purchased by Yahoo Moving on up: Karp lives with his girlfriend Rachel Eakley, a graduate student and chef, in a modest apartment in Manhattan's West Village Instead, Mayer urged users and Yahoo!

investors alike the 'Keep Calm and Carry On' - a reference to a famous British propaganda poster produced during World War II. Tech news site AllThingsD reports that Mayer, who took over as Yahoo! CEO in July, wanted to quickly snatch up Tumbler as 'the stake in the ground of what her strategy is going forward for Yahoo!.' Tumblr, which is a mico-blogging platform for quickly posting pictures, text and video, also functions as a social media site. Its platform manages to blend elements of all of the major social networking sites. Sharing and posting photos is simple and easy, like Instagram. GIFs and videos are all easy to share, as well. But, the site also has a new feed function, allowing users to follow other Tumblr blogs like social media networks Facebook and Twitter. The simple layout of Tumblr has spawned millions of diverse, quirky, blogs. An enormously popular Tumblr called '#whatshouldwecallme' features a series of animated GIFs explaining the reactions to daily life of a 20-something woman.

Miss Eakley has been Karp's constant companion at public events for several years However, celebrities like Joe Jonas and Lady GaGa also have popular Tumblr pages and companies like the shoemaker Cole Haan use the site as a creative way to market their products. Tumblr is also popular with many porn stars and features numerous sexually-explicit blogs. Tumblr boasts remarkable loyalty among its users. Some 85percent of Tumblr users make 20 or more posts a month. Mayer cited some of these facts when addressing critics who worried Yahoo was paying too much for a company that has yet to turn a profit. In her Tumblr post, she wrote: 'The combination of Tumblr+Yahoo! could grow Yahoo!’s audience by 50% to more than a billion monthly visitors, and could grow traffic by approximately 20%. 'In terms of working together, Tumblr can deploy Yahoo!’s personalization technology and search infrastructure to help its users discover creators, bloggers, and content they’ll love.' She also addressed the fears of Tumblr users, who threatened to leave the service in droves or to otherwise protest the takeover. 'Tumblr is incredibly special and has a great thing going. We will operate Tumblr independently. David Karp will remain CEO,' Mayer wrote.

'The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve. Yahoo! will help Tumblr get even better, faster.' Very young and very rich: Karp and Eakley, who enjoy spending their Sunday mornings at brunch in Manhattan's East Village, are now due for a major lifestyle change However, Karp - a high school dropout who taught himself how to code - had expressed grave reservations about giving up his brainchild to a Silicon Valley tech giant. In a 2012 interview with the Guardian, he said he had been swatting away buy-out requests for years. 'Particularly in the first three years, there were a lot of (mergers and acquisitions) people who would pull you aside and you'd think "Well, s***, I could be a pretty rich 23-year-old with very little effort,"' he said. 'We stuck it out. I won't say I really knew why.' Perhaps the perseverance makes sense to Karp now that he is 'very rich' at age 26.

The deal conjures images of another young man who is very rich - Facebook founder Mark Zuckerberg. At $1.1billion, Tumblr's worth is nowhere near the value of $100billion Facebook, but 29-year-old Zuckerberg's success has become something of a pattern for young, brilliant tech entrepreneurs. It is unclear how large a stake in the company Karp maintained before the Yahoo deal. In 2008, he sold a 25percent stake to investors for $750,000. The investor share of the company was $125million at the time of the deal, according to AllThingsD. Karp grew up on Manhattan's Upper West Side, the son of a music composer father who wrote songs for films and TV shows and a mother who was a teacher. Unlike the famously-dressed-down Mark Zuckerberg, Karp prefers wearing plaid instead of a hoody. But he's not afraid to wear a suit, either. He taught himself how to code HTML at age 11 and began setting up his own consulting business shortly thereafter. His parents allowed him to drop out of high school at age 15 and complete the remainder of his education by homeschooling.

At age 17, he moved to Japan, where he cemented his skill as a programmer and began pitching his ideas to tech companies. He moved back to New York and sold his services as a consultant. He founded Tumblr in 2007 at age 21 - and it quickly consumed all of his time. He started up an office in Manhattan and has ardently resisted the lure of moving to Silicon Valley. He also tried to resist the money that the tech world had to offer. He told the Guardian that he wanted to remain independent - believing he could grow the company by growing ad revenue naturally. Within a year, though, he was accepting funds from venture capital investors. He currently lives with his girlfriend in a modest apartment in Manhattan's West Village. Rachel Eakley is a chef and a graduate student studying psychology. Read more: Tumblr - Wikipedia, Photos and Videos Tumblr NEXT GO TO RESULTS [51 .. 100] WIKIPEDIA ARTICLE Tumblr Screenshot The Tumblr login/sign up page; a different background image is displayed each time the page is loaded.

February 19, 2007; 9 years ago (2007-02-19) [1] Headquarters 40 (December 2016 [update] ) [2] Tumblr is a microblogging and social networking website founded by David Karp in 2007, and owned by Yahoo! since 2013. [1] [3] [4] [5] [6] The service allows users to post multimedia and other content to a short-form blog . Users can follow other users' blogs. Bloggers can also make their blogs private. [7] [8] For bloggers, many of the website's features are accessed from a "dashboard" interface. As of December 1, 2016, Tumblr hosts over 324.7 million blogs. [9] As of January 2016, the website had 555 million monthly visitors.

[2] [9] Contents Former CTO, Marco Arment Development of Tumblr began in 2006 during a two-week gap between contracts at David Karp 's software consulting company, Davidville (housed at Karp's former internship with producer/incubator Fred Seibert 's Frederator Studios which was located a block from Tumblr's current headquarters). [10] [11] Karp had been interested in tumblelogs (short-form blogs) for some time and was waiting for one of the established blogging platforms to introduce their own tumblelogging platform. As no one had done so after a year of waiting, Karp and developer Marco Arment began working on their own tumblelogging platform. [12] [13] Tumblr was launched in February 2007 [14] [15] and within two weeks, the service had gained 75,000 users. [16] Arment left the company in September 2010 to focus on Instapaper . [17] In early June 2012, Tumblr featured its first major brand advertising campaign in conjunction with Adidas . Adidas launched an official soccer Tumblr blog and bought placements on the user dashboard.

This launch was only two months after Tumblr announced it would be moving towards paid advertising on its site. [18] On May 20, 2013, it was announced that Yahoo! and Tumblr had reached an agreement for Yahoo! to acquire Tumblr for $1.1 billion in cash. [19] [20] Many of Tumblr's users were unhappy with the news, causing some to start a petition, achieving nearly 170,000 signatures. [21] David Karp remained CEO and the deal was finalized on June 20, 2013. [22] [23] Features Blog management Dashboard: The dashboard is the primary tool for the typical Tumblr user. It is a live feed of recent posts from blogs that they follow. [24] Through the dashboard, users are able to comment, reblog, and like posts from other blogs that appear on their dashboard. The dashboard allows the user to upload text posts, images, video, quotes, or links to their blog with a click of a button displayed at the top of the dashboard.

Users are also able to connect their blogs to their Twitter and Facebook accounts, so whenever they make a post, it will also be sent as a tweet and a status update. [25] Queue: Users are able to set up a schedule to delay posts that they make. They can spread their posts over several hours or even days. [25] Tags: For each post a user creates, they are able to help their audience find posts about certain topics by adding tags. If someone were to upload a picture to their blog and wanted their viewers to find pictures, they would add the tag #picture, and their viewers could use that word to search up posts with the tag #picture. HTML editing: Tumblr allows users to edit their blog's theme HTML coding to control the appearance of their blog. Users are also able to use a custom domain name for their blog. Mobile With Tumblr's 2009 acquisition of Tumblerette, an iOS application created by Jeff Rock and Garrett Ross, the service launched its official iPhone app. [26] [27] The site became available to BlackBerry smartphones on April 17, 2010 via a Mobelux application in BlackBerry World .

In June 2012, Tumblr released a new version of its iOS app, Tumblr 3.0 allowing support for Spotify , hi-res images and offline access. [28] An app for Android is also available. [29] A Windows Phone app was released on April 23, 2013. [30] An app for Google Glass was released on May 16, 2013. [31] Inbox and messaging Tumblr blogs may optionally allow users to submit questions, either as themselves or anonymously, to the blog for a response. Tumblr also offered a "fan mail" function, allowing users to send messages to blogs that they follow. [32] [33] On November 10, 2015, Tumblr introduced an integrated instant messaging function, allowing users to chat between other Tumblr users. The feature is being rolled out in a "viral" manner; it was initially made available to a group of 1500 users; other users may receive access to the messaging system if they are sent a message by any user that has received access to the system itself.

The messaging system only supports text-based conversations, although other features (such as group chat and image embeds) will be added in the future. The messaging platform will also replace the fan mail system, which has been deprecated. [34] Editorial content In May 2012, Tumblr launched Storyboard, a blog managed by an in-house editorial team which features stories and videos about noteworthy blogs and users on Tumblr. [35] In April 2013, Storyboard was shut down. [36] Usage As of December 1, 2016, Tumblr hosts over 324.7 million blogs and more than 142.6 billion posts in total. [9] In April 2013, the website received more than 13 billion global page views. [37] As of December 1, 2016, over 39 million posts were created on the site each day. [1] An analysis by AddThis of shares through their service in 2011 noted that Tumblr sharing had increased by 1299.5%.

[38] The service is most popular with the teen and college-aged user segments with half of Tumblr's visitor base being under the age of 25. [39] Adult content Tumblr is noted by technology journalists as having a sizable amount of pornographic content . [40] The New York Times notes "pornography represents a fraction of content on the site, but not a trivial amount for a site with 100 million blogs." [41] Karp revealed in June 2012 that between 2 and 4 percent of Tumblr's traffic is porn-related. [42] However, an analysis conducted by news and technology site TechCrunch has shown that over 22% of all traffic in and out of Tumblr is classified as pornography. In addition, a reported 16.45% of blogs on Tumblr exclusively contain porn. [43] Tumblr's Community Guidelines permits adult-oriented content but requires that blogs that contain occasional or substantial adult content to be flagged as such. Sexually explicit videos are not allowed to be uploaded to the website, but videos hosted elsewhere may be embedded. [44] Some porn bloggers earn money by referring traffic to adult businesses through referrals and widgets.

[45] As of July 20, 2013, policy updates enacted by Tumblr mean that pages classified as " NSFW " (not safe for work) will not feature in tag pages for users who are not logged in or who have the "Safe Mode" activated. For users who are logged in to Tumblr, but do not have "Safe Mode" turned on, NSFW blogs should show up on search and tag pages; NSFW pages are indexed by search engines. [46] In a public statement, the company conveyed the following: Tumblr's longstanding policy regarding NSFW content has not changed and emphasizes the importance of free expression. As addressed in these policies, we are constantly taking measures to ensure our users can avoid this content unless they'd like to see it. Anyone can opt-in by disabling Safe Mode in their Dashboard Settings. [47] In February 2016, the Indonesian government temporarily blocked access to Tumblr within the country because the site hosts pages that carried porn. The government shortly reversed its decision to block the site and said it had asked Tumblr to self-censor its pornographic content.

[48] Self-harm and suicide In February 2012, Tumblr's staff blog announced that the content policy would change to ban blogs that promote or advocate suicide, self-harm and eating disorders ( pro-ana ). [49] The suicide of a British teenager, Tallulah Wilson, raised the issue of suicide and self-harm promotion on Tumblr as Wilson was reported to have maintained a self-harm blog on the site. A user on the site is reported to have sent Wilson an image of a noose accompanied by the message: "here is your new necklace, try it on." In response to the Wilson case, Maria Miller , the UK's minister for culture, media and sport, said that social media sites like Tumblr need to remove "toxic" self-harm content. [50] [51] Searching terms like "depression", "anxiety", and "suicide" on Tumblr now brings up a PSA page directing the user to resources like the national suicide lifeline , and 7 Cups of Tea ; as well as an option to continue to the search results. [52] Corporate affairs Tumblr's headquarters is on East 21st Street in New York City.

The offices are on the 10th floor. Tumblr's headquarters is at 35 East 21st Street in the Flatiron District in New York City 's Silicon Alley . [9] [53] [54] The company also maintains a support office in Richmond, Virginia . [55] As of December 1, 2016, Tumblr has 395 employees. [1] The company's logo is set in Bookman Old Style with some modifications. [56] Funding To date, Tumblr has received about $125 million of funding from investors. [57] The company has raised funding from Union Square Ventures , Spark Capital , Martín Varsavsky , John Borthwick ( Betaworks ), Fred Seibert, Krum Capital, and Sequoia Capital (among other investors). [58] [59] [60] In its first round of funding in October 2007, Tumblr raised $750,000 from Spark Capital and Union Square Ventures.

[61] In December 2008, the company raised $4.5 million in Series B funding [62] and a further $5 million in April 2010. [63] In December 2010, Tumblr raised $30 million in Series D funding. [64] The company had a $800 million valuation in August 2011. [65] In September 2011, the company raised $85 million in a round of funding led by Greylock Partners and Insight Venture Partners . [66] Revenue sources In an interview with Nicole Lapin of Bloomberg West on September 7, 2012, David Karp said the site was monetized by advertising. Their first advertising launch started in May 2012 after 16 experimental campaigns. [67] Tumblr made $13 million in revenue in 2012 and hopes to make $100 million in 2013. Tumblr reportedly spent $25 million to fund operations in 2012.

[57] In 2013, Tumblr began allowing companies to pay to promote their own posts to a larger audience. Tumblr Head of Sales, Lee Brown, has quoted the average ad purchase on Tumblr to be nearly six figures. [68] Tumblr also generates revenue by selling themes to users to change the appearance of their blog. [69] In July 2016, ads were implemented by default across all blogs. Users may opt out, and the service stated that a revenue sharing program would be implemented at a later date. [70] Criticism Copyright violation Tumblr has received criticism for copyright violations by participating bloggers; [71] however, Tumblr accepts Digital Millennium Copyright Act (DMCA) take-down notices . [72] Tumblr's visual appeal has made it ideal for photoblogs that often include copyrighted works from others that are re-published without payment. [45] Tumblr users can post unoriginal content by "Reblogging", a feature on Tumblr that allows users to re-post content taken from another blog onto their own blog. [71] [73] Security Tumblr has been forced to manage spam and security problems.

For example, a chain letter scam in May 2011 affected 130,000 users. [74] On December 3, 2012, Tumblr was attacked by a cross-site scripting worm deployed by the Internet troll group Gay Nigger Association of America . The message urged users to harm themselves and criticized blogging in general. [75] User interface changes In 2015, Tumblr faced criticism by users for changes to its reblog mechanisms. In July 2015, the system was modified so that users cannot remove or edit individual comments by other users when reblogging a post; existing comments can only be removed all at once. Tumblr staff argued that the change was intended to combat "misattribution". In September 2015, Tumblr changed how threads of comments on reblogged posts are displayed; rather than a nested view with indentations for each post, all reblogs are now shown in a flat view, and user avatars were also added. The change was intended to improve the legibility of reblogs, especially on mobile platforms, and complements the inability to edit existing comments.

Although some users had requested such a change to combat posts made illegible by extremely large numbers of comments on a reblogged post, the majority of users (even those who had requested such a change) criticized the new format. The Verge was also critical of the changes, noting that it was cleaner, but made the site lose its "nostalgic charm". [76] [77] As of 2016, numerous Browser extensions have been created to try and combat or circumvent these changes. Recognition In August 2010, Tumblr was named as a finalist in Lead411's New York City Hot 125.

[78] Marissa Mayer's Secret Plan For Tumblr Revealed: Make It YouTube (YHOO) Thu, 09 Oct 2014 13:55:00 -0400 Nicholas Carlson <p><img src="" border="0" alt="marissa mayer david karp 2"></p><p></p> <p>Just after Yahoo bought Tumblr for $1.1 billion in the spring of 2013, several of Marissa Mayer's top product and media executives presented her with detailed plans for what Yahoo should do with its new property.</p> <p>To every proposal Mayer said no.</p> <p>In her efforts to persuade Tumblr CEO and founder David Karp to sell his company to Yahoo, Mayer had promised Karp that Tumblr would remain an independent property — much the same way YouTube runs separately from its parent company, Google, and Instagram its parent company, Facebook.</p> <p>A source close to the situation says Mayer was determined to prevent Tumblr from becoming a "shiny new toy" for Yahoo executives to play with.</p> <p>Over the next few months, it was decided that Tumblr would use Yahoo's ad sales force and ad technology

, and that Yahoo would use Tumblr's publishing tools to power some of its media brands.

The integration of Karp's company into Yahoo would go no further.</p> <p>Sometime between the late fall of last year and spring of this year, this stance softened.</p> <p>Mayer and her team now have an expanded vision for what Tumblr could be for Yahoo — a vision that did not originate from the mind of Tumblr's CEO, David Karp.</p> <p>According to several sources, Yahoo executives believe Tumblr should become the company's answer to YouTube.

In this vision, Tumblr would become the exclusive distributor of videos from YouTube stars like JC Caylen, JennXPenn, Teala Dunn, Ricky Dillon, Connor Franta, JackJack, and Bethany Mota.</p> <p><img src="" border="0" alt="TeaLaxx"></p> <p>In late March 2014, <a href="">Re/code's Peter Kafka and Kara Swisher reported</a> that Yahoo was "working on a plan to lure some of YouTube’s most popular stars and networks to show their stuff on the site."</p> <p>Kafka and Swisher said that the plan was "aimed at taking advantage of persistent complaints by both video creators and owners, who think that they don’t make enough money on YouTube."</p> <p>The story continued: "Yahoo executives have told video makers and owners that the company can offer them better economics than they’re getting on YouTube, either by improving the ad revenue or by offering guaranteed ad rates for their videos."</p> <p>What Swisher and Kafka didn't mention was where the videos from former YouTube stars would go.</p> <p>Many people assumed that Yahoo would stick them on its Yahoo-branded video product,

 Screen.</p> <p>But we are told by three sources — one close to Tumblr, one close to Yahoo, and a third close to a digital-media publisher approached by Yahoo about the plan — that Yahoo envisions its poached YouTube stars setting up their new channels on Tumblr.</p> <p><img src="" border="0" alt="Bunny YouTube"></p> <p>Yahoo's thinking was pretty simple, says one source.

Having concluded that poaching YouTube stars would be a good strategy, it simply looked in its portfolio for a user-generated content network. Tumblr was the obvious choice.</p> <p>It makes sense. Yahoo product executive Mike Kerns has done a nice job of turning Screen into a slick product that's easy and fun to use. But the tweens and teens who love Ricky Dillon have probably never heard of it. Tumblr, they know.</p> <p><span style="line-height: 1.5em;">(You maybe wondering who Ricky Dillon is. Or </span><span style="line-height: 1.5em;">JC Caylen. </span><span style="line-height: 1.5em;">That's OK. Your 12-year-old knows.

And if she saw either, </span><a href="">she would go into a hysterical screaming fit — just like the kids used to when they spotted Paul, John, George or Ringo.</a><span style="line-height: 1.5em;">)</span></p> <p><span style="line-height: 1.5em;">The other reasons executives may favor Tumblr is that its so "social." Tumblr has a dashboard like the Facebook News Feed. As you can subscribe to YouTube channels, users can already "follow" Tumblr blogs.

Videos and other Tumblr posts can be "reblogged" spread virally throughout the platform.</span></p> <p><span style="line-height: 1.5em;">That said, the plan could obviously change.</span></p> <p><span style="line-height: 1.5em;">In fact, while the idea has been in the works at Yahoo for many months now and is still going forward, its implementation has been more slow than some originally expected.</span></p> <p>One reason: YouTube stars are happier with YouTube than they <a href="">used to be</a>.</p> <p>In February, Google executive Susan Wojcicki became the CEO of YouTube, replacing Salar Kamangar. </p> <p>Wojcicki's first initiative was to repair the company's relationship with its homegrown stars. She went on a listening tour.

She's put ads marketing YouTube stars in TV commercials, on billboards, and in subways.</p> <p>Her most effective move was to stop using so much of YouTube's available funding for original content on established celebrities like Madonna or Jay Z, <a href="">and using more of it to pay advances to homegrown talent</a>.</p> <p>We heard a story about how business is so good for some young YouTube stars, it's not unusual for them to turn down offers from basic cable channels offering them shows.</p> <p><img src="" border="0" alt="Susan Wojicicki YouTube CEO Harvard"></p> <p>For whatever reason, Yahoo has been running hot and cold on its big YouTube plan over the past few months. <a href="">There were reports of delays at the beginning of the summer.</a> The CEO of one digital-media company that Yahoo approached about setting up a Tumblr channel says he liked the idea but that his contact at Yahoo seemed to drop it.</p> <p>There is some gossip attributing the delay to a lack of enthusiasm from Tumblr CEO David Karp. But a source close to the company tells us that's not the case.

This source said Yahoo and Tumblr are working together to lure YouTubers, but that it's still "early."</p> <p>Yahoo may soon feel more pressure to speed the process along.<span style="line-height: 1.5em;"> </span></p> <p>So far, the Tumblr acquisition has not been material to Yahoo's revenues. Tumblr was hardly mentioned during Yahoo's last earnings call. On Oct. 2, Fortune's Miguel Helft wrote a story headlined <a href="">"Was Yahoo's Tumblr acquisition a flop?"</a></p> <p>Late last month, activist investor Jeff Smith of Starboard Value published an open letter to Marissa Mayer, accusing her of wasting $1.3 billion of Yahoo's money on nonrevenue-generating acquisitions since 2012.</p> <p>Smith said that Yahoo was better off selling to AOL than continuing down the path Mayer has established.</p> <p>"The $1.3 billion spent on acquisitions has clearly not delivered value to shareholders," <a href="">he wrote</a>.

"Not only do we believe that many of the acquired companies were, and still are, losing a considerable amount of money, but we also believe that these acquisitions, on a combined basis, have failed to deliver material revenue growth."</p> <p>If Yahoo were able to suddenly begin generating even a fraction of <a href="">the $3.5 billion of gross revenues and $1.5 billion in net revenues YouTube brought in for Google in 2013</a>, shareholders like Smith would likely hold their fire.</p> <p>Tumblr's and Yahoo's spokespeople declined to comment on this story.</p> <p><a href=""><em>Nicholas Carlson is the author of </em>Marissa Mayer and the Fight to Save Yahoo!<em> on sale Jan.

6.</em></a></p> <h3><strong><br>NOW WATCH: <a href="">Richard Branson Describes The Moment That Changed His Career Forever</a></strong></h3> <div><div> <script src="//player.ooyala.com/v3/6e12e8b3387a44daacfb73afba25a76e"></script><div id="ooyalaplayer" style="width:1920px;height:1080px"></div> <script>OO.ready(function() { OO.Player.create('ooyalaplayer', 'N2NHZwcDpRkJkcslQtuZPvIjR2FH-KNg'); });</script><noscript><div>Please enable Javascript to watch this video</div></noscript> </div></div> <p class="embed-spacer"></p><p><a href="#comments">Join the conversation about this story &#187;</a></p> Obama Compared Tumblr Founder David Karp To Lebron James During A Q&A At The White House How A Teenage David Karp Convinced An Investor To Give Him $13 Million To

 Start Tumblr Fri, 01 Nov 2013 16:47:00 -0400 Kamelia Angelova <p>Bijan Sabet, a general partner at Spark Capital, told us at <a href="">Startup 2013</a> last week how he met David Karp, and why he spent a summer trying to convince the young entrepreneur to start Tumblr.

Spark Capital's $13 million investment in the blogging platform <a href="">turned into $192 million</a> when the startup sold to Yahoo.

<strong>Click for sound.</strong></p> <script src="" type="text/javascript"></script> <div id="ooyalaplayer" style="width: 800px; height: 450px;">&nbsp;</div> <script type="text/javascript">// <![CDATA[ OO.ready(function() { OO.Player.create('ooyalaplayer', '9sbHJuZzr86hlp4fa7j6HvFbZQokMKPR', BI.OoyalaEmbed.autoplay_muted); }); // ]]></script> <noscript>&amp;amp;lt;div&amp;amp;gt;Please enable Javascript to watch this video&amp;amp;lt;/div&amp;amp;gt;</noscript> <p>&nbsp;</p> <p><em>Produced by Kamelia Angelova, Alana Kakoyiannis, and Will Wei</em></p><p><strong>SEE ALSO:&nbsp;<a href="" >The Worst Thing Entrepreneurs Can Do When Pitching To Investors</a></strong></p> <p><strong>Follow Us:&nbsp;<a href="" >On YouTube</a></strong></p> <p><a href="#comments">Join

 the conversation about this story &#187;</a></p> Tumblr Board Member Denies They Considered 'Removal' Of Founder David Karp Prior To $1.1 Billion Yahoo Deal Marissa Mayer Explains How She Wooed Tumblr CEO David Karp (YHOO) Tue, 24 Sep 2013 17:28:00 -0400 Megan Rose Dickey <p><img style="float:right;" src="" border="0" alt="marissa mayer david karp tumblr yahoo" width="480" /></p><p>Yahoo CEO Marissa Mayer just shed some more light on how the <a href="">Tumblr acquisition came to be</a>&nbsp;at the IAB/MIXX conference.&nbsp;</p> <p><span style="line-height: 1.5em;">Before Mayer decided to acquire Tumblr and its team, she had only met Karp once, and it was a very brief interaction last December.</span></p> <p>Come February, Mayer and Karp met over breakfast.

That's when things really clicked, Mayer said.&nbsp;</p> <p>Both Karp and Mayer love creativity, she said. They also share similar ideas about being a platform for brands and media companies. They also both think ads should be beautiful, and enjoyable to watch.</p> <p>At one point during the breakfast meeting in February, Mayer realized that there were at least six "meaty things" Tumblr and Yahoo could accomplish together.&nbsp;</p> <p>When that happens, Mayer said, that means you should merge.

That's when Mayer decided to acquire Tumblr for $1.1 billion.&nbsp;</p><p><strong>SEE ALSO:&nbsp;<a href="" >The Truth About Marissa Mayer: An Unauthorized Biography </a></strong></p> <p><a href="#comments">Join the conversation about this story &#187;</a></p> Tumblr Founder David Karp: 'You'd Have To Be Out Of Your Mind To Live In Palo Alto' Where All Those Rich Tech Execs Live David Karp Is Offered $110M To Remain At Yahoo Thu, 08 Aug 2013 19:56:00 -0400 AP <p><span style="color: #222222; font-size: 15px; line-height: 1.5em;"><img style="float:right;" src="" border="0" alt="Tumblr CEO David Karp" width="480" />SAN FRANCISCO (AP) &mdash; Yahoo's recently completed acquisition of Internet blogging service Tumblr includes a $110 million payment to Tumblr founder David Karp as long as he remains on the job for the next four years.</span></p>

 <p>The retention payment disclosed in a regulatory filing Thursday is part of the windfall that Karp and Tumblr investors realized by agreeing to sell the service $1.1 billion in May.</p> <p>Karp turned 27 last month.

He started Tumblr in 2007, a few years after he dropped out of high school in New York to concentrate on computer programming.</p> <p>Yahoo Inc. CEO Marissa Mayer has pledged not to make any dramatic changes at Tumblr. As part of that promise, Mayer is allowing Karp to run Tumblr independently in New York. Yahoo is based in Sunnyvale, Calif.</p> <div class="nc_footer"> <p>Copyright (2013) Associated Press. All rights reserved.

This material may not be published, broadcast, rewritten, or redistributed.</p> </div> <p><img class="nc_pixel" src="" border="0" alt="" width="1" height="1" /></p><p><a href="#comments">Join the conversation about this story &#187;</a></p> Yahoo Will Pay Tumblr Founder David Karp Up to $81 Million To Stick Around For 4 Years (YHOO) Yahoo to buy Tumblr for $1.1bn | London Evening Standard Yahoo to buy Tumblr for $1.1bn Monday 20 May 2013 06:52 BST Click to follow The Evening Standard 32 edition 20/7 - Marissa Mayer poses at Google's Mountain View, California headquarters, in this February 24, 2009 file photo. Mayer, who at the time served as Google's vice president of Search Products & User Experience, was named as Yahoo's CEO in a surprise announcement on July 16, 2012.

REUTERS/Noah Berger/Files (UNITED STATES - Tags: PORTRAIT SCIENCE TECHNOLOGY BUSINESS HEADSHOT) REUTERS/Noah Berger Yahoo has purchased content-sharing site Tumblr for $1.1 billion. The Sunnyvale, California, company's board of directors met yesterday evening and approved a $1.1 billion acquisition of New York-based Tumblr. The deal is the biggest acquisition during the 10-month reign of CEO Marissa Mayer as she tries to attract more traffic and advertisers to the Internet company's website and mobile applications. Mayer reportedly negotiated the deal personally. In an invitation sent Friday, Yahoo promised to unveil "something special" Monday evening in New York. The event is being held in a Times Squares lounge located about two miles from Tumblr's headquarters. Buying Tumblr fulfills Mayer's goal of reaching a wider audience on smartphones and tablet computers. Tumblr serves up a constantly changing collage of stories, photos and other digital content, curated up by users who are increasingly connecting to the service through its mobile applications. The service is also one of the hottest sites among teens and young adults, a demographic that Mayer, 37, thinks Yahoo needs to do a better job of reaching.

Since her arrival, Mayer has been focused on redesigning several Yahoo services and bringing in more mobile engineering talent, primarily by buying a series of small startups, including London teen Nick D'Aloisio's app Summly. None of those previous acquisitions have required Yahoo to dip too deeply into its bank account. Late last year, Yahoo paid a total of $7 million for two startups called OnTheAir and Stamped. In the first three months of this year, Yahoo snapped up three more startups for a total of $10 million, according to the company's regulatory filings. Tumblr, founded in 2007 by its chief executive David Karp, would become a pivotal part of Mayer's effort to sell more advertising. Mayer has been winning back investors, even though the company's revenue is still lagging the overall growth of the booming Internet and mobile advertising market. Yahoo's stock price has risen 69 percent under Mayer's leadership. Yahoo shares fell 6 cents Friday to close at $26.52.

More about: 50 Things You Should Know About Tumblr - Search Engine Journal 50 Things You Should Know About Tumblr 209SHARES 50.8KREADS In the fast-paced world of technology, it’s not uncommon for a highly buzzed startup to suddenly close-up shop. And, with so much competition out there, it’s even more difficult to become an established site that users flock to on a daily basis. Fortunately, for David Karp, that wasn’t the case with Tumblr. Ever since the microblogging site launched in 2007, it’s become one of the most popular and hyped sites online. Besides the millions of new blogs being created on a consistent basis, Tumblr has become an absolute phenomenon where people share everything from lighthearted cartoons to images of a war-torn country. Hollywood is apparently basing three new TV series based on viral sensations found on the site. Star Wars is officially on board. When Sandy shut-down the Huffington Post, BuzzFeed, and Gawker in 2012, Tumblr became a temporary publishing platform for those sites.

If you’re a graduate or undergraduate freaking out over a theses, t here’s even a Tumblr that will make you feel a little bit better about your topic . And, if you’re an innovative brand, like these clever 21 bands , you can also use Tumblr as a great marketing tool. In short. Tumblr is everywhere, and is not only entertaining, but also a great resource for inspiration. And, you should probably beef up your knowledge on the social networking site, because it’s not going anywhere anytime soon. So, here 50 things that you should know about Tumblr. As of January 2014, there have been 163.9 million blogs and 72 billion posts on Tumblr. 31% of all visitors are located in the U.S, which totals roughly 41,250,000 users. Of all the unique visits in the U.S., California accounts for 16.75%. As of September 2013, there were 898,000+ visitors from New York and 753,419+ from Los Angeles.

Seoul has the most unique visitors with more than 1,694,000. The average Tumblr user visits about 67 pages every month. Tumblr is most popular with the 18-to-29 year old age bracket. About 13% of this demographic have used the site. 66% of all visitors are under the age of 35, while 39% are under 25 years-old. About 36% of users are parents. That’s 13% less than the average. Roughly 35% of all Tumblr visitors earn more than $50,000 annually. Only 8% of people with household incomes above $75,000 are on the site. Interestingly, 6% of people with incomes below $30,000 are also visitors. The average visit on Tumblr is around 14 minutes, which is more than on Facebook and Twitter. 16% of Tumblr visitors are Hispanic, which is more than 7% of the 9% average. Overall, Hispanics and African-Americans make up 29% of Tumblr’s audience.

Unlike other social media sites, Tumblr users are divided equally between genders with 51% of US Tumblr users being male. Between June 2012 and 2013, Tumblr has grown globally by 900% by jumping from 10 million unique visitors to 90 million per month during this period. Was acquired by Yahoo! on May 20, 2013, for approximately $1.1 billion. The deal officially closed on June 20, 2013. After the announcement of the deal with Yahoo!, there were 170,000 signatures of unhappy Tumblr users petitioning to prevent the sale. When “GIF” was named word of the year in 2012, Oxford Dictionaries U.S.A. credited Tumblr for pushing the word. The Tumblr app for Google Glass was released on May 16, 2013. Around 9% of visits occur on a mobile device. As of June 2013, TumblrBot has been asked over 180,331 questions. Tumblr is one of the top 20 sites in the United States.

There has been at least once successful marriage proposal on the Tumblr Dashboard. Only 2% of users visit the site more than 30 times a month. 40% of users visit 1 – 30 time per month, while 58% only visit once a month. Among 13-25 year-olds, Tumblr is more popular than Facebook. The site has generated close to 24,000 meetups. The site generates some revenue by selling themes to users so that they can change the appearance of their blog. As of November 30, 2013, there were over 91.7 million posts created on the site each day. The top 10 Tumblr tags are: LOL, Fashion, Vintage, Art, GIF, Makeup, Animals, Landscape, Film and Nail Art. In 2011, Tumblr became the first blogging site to host the blog for President Barack Obama. In 2013, Tumblr grew 74%. Twitter and LinkedIn grew about 40% in the same period. In Tumblr’s New York City office the kitchen area is located directly in the middle of the building. The 216 employees also have cool Tumblr coffee mugs.

17% of visits occur while at work. The site is visited by more people on their home computers than on work devices. About 130,000 people were victims of a chain letter scam that affected the site in May 2011. People with a college education account for 65% of Tumblr’s audience. Tumblr is available in 13 different languages. Only 31 of the top 100 global brands have a Tumblr account. 100% of them were on Facebook and Twitter, while more than two-thirds were on Instagram. Since 2007 the site has increased its value from approximately $3 million to $800 million. Tumblr purchased Tumblerette (an Apple store app) in 2009. Tumblr’s official iPhone app would appear soon afterwards. Prior to the acquisition from Yahoo!, Tumblr had received about $125 million from investors. Founder David Karp claims that he developed a passion for code writing after discovering AOL when he was 11 years old. Speaking of Karp, he dropped out of the Bronx High School of Science at age 14. Why? Because his mother advised him to.

The first major ad campaign for Tumblr was with adidas for the launch of the brand’s soccer blog in June 2012. The the top 5 countries using Tumblr in June 2013 were: US, Brazil, UK, Canada and Germany. By January 2014, the top 5 were: US, India, UK, Brazil and France. Only 2 – 4 percent of content on Tumblr is adult related. From June 2010 to June 2011, Tumblr grew an astounding 218%! It only took 2 weeks for the site to gain 75,000 users after launching in February 2007. Not only is David Karp a genius, he also rides a Vespa to work everyday, is a member of the Classic Car Club in Manhattan, doesn’t use a calendar, and even lived in his mother’s apartment while founding Tumblr in 2006. Are you on Tumblr? If so, what are usually blogging? Is it to help expand your brand or just to have some fun sharing GIFs? Sources: About | Tumblr Remember 2015?

2015 only made sense because @memedocumentation was hard at work,... more Meme Documentation is back! Remember 2015? 2015 only made sense because @memedocumentation was hard at work, making sense of it. Then, in 2016, 3… 2… 1… Happy 1986!!! Happy New Year, Tumblr!

Question: In 2013 Yahoo purchased which pictures and video microblogging website business that was founded in 2007 in New York City by David Karp?
Answer: Tumblr