Car Company Logos Car Company Logos By Mary Gormandy White In addition to being an essential part of advertising and brand identity, car company logos provide a powerful visual image for auto consumers. Each automobile manufacturer has a unique logo, many of which have changed dramatically over the years. In some cases, these logos are tied to the company's history in surprising ways. List of Car Company Logos Abarth Now Fiat's racing arm, Abarth's logo is rich with meaning. The scorpion represents the Zodiac sign of company founder Karl Alberto Abarth, and the shield is a symbol of passion and triumph. The colors beneath the name represent the Italian flag. Acura Honda's luxury brand features a logo that looks like a stylized letter "A" inside a circle. The symbol also represents the caliper, an important precision engineering tool. Aixam Now Aixam Mega, the logo for this French microcar manufacturer is simple and elegant, spelling out the company's original name and calling out the first letter with a bold "A" (or "M" in some cases) inside a circular graphic. Alfa Romeo This Italian exotic car brand has a complicated, circular logo featuring a red cross and a green snake with a dragon's head.

These symbols represent the city of Milan, where the company was founded. Aston Martin The British luxury car brand has an iconic logo of a pair of wings with the company name. A version of this logo has graced Aston Martin cars since the 1920s. Audi This German automaker's four interlocking rings represent this history of the company as it started out as four smaller companies. Bajoun Bajoun is a General Motors brand made and sold only in China. The name means "treasured horse" - and that's exactly what the logo depicts. Bentley The British exotic car manufacturer features a winged logo with a letter "B" in the center. The wings in this logo call up the company's aerospace roots. BMW BMW's blue and white checkerboard pattern represents an airplane propeller, since BMW was originally an airplane manufacturer. The logo's colors and checks are from the Bavarian flag, where the company was founded. Buick This American car brand features a logo with three shields inside a circle. The idea for the shield came from the Buick family crest. Cadillac Cadillac has had many logos over the years. This current version features two stalks of wheat with a shield in the center.

Chevrolet One of the most iconic American car logos, the symbol for Chevrolet is a simple angled cross with a longer horizontal line. The design is referred to as the Chevrolet bowtie. Chrysler There are several versions of the Chrysler logo, but the most recognizable is a pentagon with a star in the center, referred to as the Chrysler Pentastar. The current version is sleeker and simpler, suggesting wings. Citroen The double chevrons in Citroen's logo represent the Helical Gear, a Citroen invention that is used in every modern automobile. They also represent the company's commitment to technical innovation. Dacia This Romanian car brand has been part of Renault since 1999.The company is bold and simple, highlighting the company name in a shade of blue representative of one of the colors of the Romanian flag, on a bold, silver-tone graphic. Daewoo The modern logo of this Korean General Motors brand still bears the crown-shaped emblem from the company's early days. The shape is similar to that of a now defunct, but once popular, football club in South Korea.

Daimler The Daimler logo is simple and elegant, conveying the same sense of understated luxury that this German car manufacturer is known for around the world. Datsun The Datsun brand is exclusive to Japan and emerging markets like India. The logo places the brand front and center, superimposed over a striking chrome and blue graphic. Denza As the first Chinese car brand dedicated to new energy vehicles, Denza's logo represents the company's values of responsibility to nature and society Dodge The logo for this American brand features is the manufacturer's name in simple block lettering. The two red stripes represent speed and agility. Ferrari This Italian exotic car manufacturer uses a logo of a rearing horse, often set inside a yellow rectangle. The same horse logo once graced the sides of an Italian ace fighter pilot's plane. Fiat Fiat's bold red logo calls to mind its retro roots, as well as a sleek, modern style. Ford The Ford logo is simple and instantly recognizable: a blue oval with the company name in script lettering. A version of this logo has been in use since 1927. GM The white lettering in General Motors' logo stands for the company's purity, charm and integrity.

The blue background indicates excellence and trustworthiness. GMC This American car company symbol is easy to recognize, since it is simply the letters "GMC" in red block lettering. Holden This GM-owned Australian car company's logo features a lion rolling a stone - a graphic representation of the invention of the wheel. Honda The Japanese carmaker features a symbol of a silver letter "H" inside a rectangle. Hummer Hummer's logo features the company's name and slogan in block letters appropriate for the company's rugged, yet luxurious, vehicles. Hyundai The symbol for the Korean auto company is a slanted blue letter "H" inside an oval Infiniti This high-end auto brand has an oval logo with a notch out of the bottom. Isuzu This Japanese car company's logo is a bright red representation of its name with mirror image "s" and "z" letters. Jaguar Luxury carmaker Jaguar has a logo of a leaping jungle cat with the company name underneath. Jeep Just like the classic vehicle itself, the Jeep logo is simple and utilitarian, consisting of the company name in block letters. Jiefang China's first domestic car manufacturer bears a logo with the number one as the focal feature.

The company is a joint venture with General Motors, and the colors reflect that relationship. Kia This Korean automaker has a logo of the company's name in red letters, surrounded by a red oval. Lamborghini The Lamborghini logo is a gold shield with the company name above a charging bull which stands for Taurus, the Zodiac sign of the company founder. Lancia The Lancia logo features the company's name surrounded by a lance and a shield. Land Rover The green oval Land Rover logo is easily recognizable and elegantly simple. Lexus The luxury arm of Toyota features a simple letter "L" logo inside a silver circle. Lincoln This American carmaker has a simple logo of a vertical rectangle with a cross on it. Lotus The Lotus logo is a yellow circle with a green, curved triangle featuring the company name. Maserati The graphic on Maserati's logo is a red three-pronged spear referred to as a trident. It rises from a base that bears the company's name. Maybach Maybach's logo features two overlapping letter "M"s on a triangular, orange background. Mazda The logo for this Japanese company features a rounded rectangle with a winged V-shape in the center.

Mercedes-Benz This simple logo is a circle with a three-pointed star in the center. The logo represents the merging of Mercedes and Daimler who had a laurel wreath and a star as their symbols respectively. Mini Mini's iconic, winged logo calls to mind its British roots and retro style. Mitsubishi Mitsubishi features a logo with three red diamonds arranged in the shape of a triangle. The logo represents the combination of two family crests. Nissan This automaker has a simple logo of a silver circle with the company name across the center. Opel The Opel logo features lightning streaking across an open circle above the German company's name. The logo is inspired by the Opel Blitz truck, as "blitz" is German for "lightning." Peugeot Peugeot's logo has featured a lion since 1948. The modern version features a lion above the company's name. The metallic color represents the brand's values, which are excellence, emotion, and allure. Porsche The Porsche logo features a shield with a prancing horse in the center, and red and black stripes. The horse represents the city seal of Stuttgart, Germany, where the brand was founded.

RAM The logo for this American brand features a ram's head inside a shield shape. Renault Renault's logo is a silver diamond above the name on a yellow background. The yellow color represents the brand's joy, optimism and prosperity, while the silver stands for sophistication and creativity. Renault Nissan Representing the alliance of the French and Japanese automakers, this logo features both brand names beneath graphic elements that show their corporate colors joining together. Renault Samsung This logo represents the sophistication and creativity used by Renault Samsung Motors in its quest to produce high-end, modern vehicles and the company's focus on research and development. Rolls-Royce This luxury brand has a symbol of two overlapping letter "R"s on a blue background. Saab This logo is a blue circle with a red, griffin head wearing a gold crown. Saturn Saturn's logo is a silver abstract representation for the planet bearing the same name over a red background. The graphic is outlined in silver and positioned above the brand name. Scion This Toyota offshoot features an oval logo with a slanted vertical line and a horizontal bar printed with the company name. SEAT The logo for this Spanish car company features a bold, silver depiction of an "S" above the brand name boldly presented in red.

Skoda The Skoda insignia is an encircled arrow with wings beneath the brand name. The colors and design represent this Czech Republic company's focus on the environment, eco-materials, progress and innovation. Smart Car The Smart Car has a logo shaped like the letter "C" with a yellow triangle. Spyker The Spyker logo calls to mind the company's aero roots with its airplane propellers. SRT Street Racing Technology (SRT) is a Chrysler brand. The logo features the brand's initials (and common name) in a slanted shape that indicates speed. The red color represents speed and agility, and is the same shade used in the logo for sister-brand Dodge. Subaru Subaru has a blue logo featuring several silver stars. The five smaller stars represent the five Japanese car companies that banded together to form the larger company. Suzuki This logo features a bold, red "S" symbol above the full name in dark blue. The red represents the brand's passion, determination and vitality, while the blue stands for strength and harmony.

Tesla This green automaker features a shield-shaped logo with a stylized letter "T." Toyota An Encyclopedia of Automotive Emblems Volvo’s Autonomous Driving XC90 Is Already Being Tested by Real Families A Quick Primer on the Hood Ornament Not every brand has a fancy, protruding hood ornament, nor can every brand pull one off. Companies like Bentley and Rolls-Royce lead the pack when it comes to sculpted hood candy, while brands like Jaguar and Cadillac no longer slap sleek leaping cats or wreathed crests (respectively) on their cars. The hood ornament started when radiator caps were located on the outside of the car, rather than in the engine compartment. Companies started making the cap the visual focal point, giving rise to iconic hood ornaments like Bentley’s Flying B, Packard’s Winged Woman or Pontiac’s Indian Chief. Hood ornaments can take the form of a three-dimensional representation of the brand’s emblem, like Mercedes-Benz’s three-pointed star on the 2012 E-Class, or they can be completely separate from the brand emblem, as is the case with the 1978 Ford Thunderbird’s model-specific ornament.

Hood ornaments today are viewed as overwrought and detrimental to aerodynamics, to the ornamentalists’ chagrin. Alfa Romeo One of the more intricate and dramatic automotive emblems, Alfa Romeo ‘s is rife with Italian tradition . The original was created by Romano Catteneo, an Italian draughtsman, and the emblem employs Milanese elements, including the Biscione (shown on the right side of the emblem), which signifies the house of Visconti, Milanese rulers in the 14th century. The left side shows a Milanese red cross on a white background. In 1918, the badge was changed to include a dark blue surround ring with the words “Alfa-Romeo Milano”, along with two Savoy dynasty knots for the kingdom of Italy. In 1925, it underwent further change to include laurels that signify the Alfa P2’s win at the Automobile World Championship, and in 1945 when Italy’s monarchy ended, the Savoy knots were removed. Though at first glance it appears that the crowned serpent is shooting red flames out of its mouth, it’s actually a man being swallowed.

This part of the symbol has been very controversial, seemingly symbolizing the Crusades, wherein the Christians defeated the Moors. Suffice it to say the folks at Alfa Romeo don’t much talk about that part. Aston Martin Carmakers love wings, and Aston Martin is no exception. The British carmaker was founded in 1913 by two gents, Lionel Martin and Robert Bamford. While they were selling Singer cars out of their Bamford & Martin shop, they came up with the idea to produce their own vehicles. Some years later, the name transitioned from Bamford & Martin to Aston Martin Motors, born from Martin’s name and the Aston Clinton Hillclimb in Buckinghamshire, where Martin would drive from time to time, no doubt spiritedly. The logo itself denotes speed (hence the wings), but it has evolved over the decades from simple superimposed A and M letters within a circle to, in 1927, a V-shaped winged logo and then, in 1987, to what is essentially the modern version. The emblem today employs straight wings and the Aston Martin name front and center, and it’s one of the more elegant brand emblems in existence today.

Audi Don’t make the mistake of thinking that Audi has anything to do with the Olympic Games . The four silver rings symbolize the merger, in 1932, of the four oldest car manufacturers in Germany: Audi, DKW, Horch and Wanderer. These four companies formed what is known as the Auto Union, and initially only Auto Union-specific cars bore the four-ringed badge, while the individual carmakers used their own logos. In 1985, the Auto Union name disappeared forever and the Audi name (a Latin derivative of founder August Horch’s last name, meaning “to hear”) carried forth the same German auto-making spirit. It also carried forward the iconic emblem that lives on today, largely unchanged. Rumors have floated around claiming that the emblem symbolized four driven wheels from the Quattro all-wheel-drive system, but that claim has no historical merit. Still, Audi occasionally has made reference to the connection, capitalizing on a bit of synchronicity. Bentley There are few names in the automotive industry that carry as much panache and gravitas as the British manufacturer Bentley Motors . The emblem shows a bold “B” surrounded by a set of spread wings.

The hood ornament is similar, with a large capital B and aviary wings that flow backward. The significance of the emblem is the “B” reflecting the Bentley name, after Walter Owen Bentley, who founded the company in 1919. The winged design links to the original company name, Bentley Aero; the company originally manufactured rotary engines for planes during World War I. BMW Among Bimmerphiles , the meaning of the BMW Roundel — as it’s officially called (BMW Car Club of America’s magazine title carries the same name) — stirs up a bit of controversy. The latest interpretation (latest being the 1920s) is that the emblem signifies a propeller against a blue sky, representing BMW’s early history of making airplane engines. As attractive as this explanation is, the truth behind the Roundel is far different. When Bayerische Motoren Werke AG (Bavarian Motor Works) was formed out of Rapp Motorenwerke airplane manufacturing in 1928, the emblem reflected the BMW name within a black outer circle, and the blue-and-white Bavarian flag’s panels were placed within a concentric circle at the center.

It’s evolved somewhat over the years, but the changes have been minor — font, font color and the appearance of relief in the Bavarian flag checks at the center. Bugatti Ettore Bugatti’s initials live on today in his emblem, though an independently held Bugatti company died along with Ettore in 1947. Buggatti was born in Italy, but started his company in 1909 in the Alsace region in France. His cars evoked deep and fluid sculpting, fitting for the Bugatti family’s artistic leanings. After Ettore died, there would be no successor to carry on his name due to the earlier death of his only son. Fewer than 8,000 Bugattis had been built, but the name would not only stand in the record books, but also be revived by Volkswagen, who have since built some of the most exotic automobiles ever made, like the EB110 and the insane Veyron hypercar. Cadillac The Cadillac emblem you see today is a modern rendition, yet its initial roots are still easily recognizable.

The original emblem represented a family name, belonging to Le Sieur Antoine De La Mothe Cadillac (luckily, the cars weren’t called “La Mothe”). Monsieur Cadillac founded the city of Detroit, Michigan in 1701, and the Cadillac brand bears more than just his name; the emblem bears the resemblance of the Cadillac coat of arms. Like many other automotive emblems, it has evolved over the years, and its original form was far more complicated than what you see today. The Cadillac coat of arms doesn’t show a shield like the automotive emblem does; rather, it was completely round and displayed trios of merlettes ( birds ), a symbol of knightly participation in the Crusades, along with a black bar (or “fess”) that also symbolized service in the Crusades and a red band for boldness. In 1905, Cadillac adopted the symbol for its cars, and since then it’s morphed quite noticeably to the modern version that bowed in 2000, largely influenced by the Dutch painter Piet Mondrian.

In 2014, the emblem made its most recent change, losing the laurel leaves that encircled the crest and further simplifying the emblem while remaining easily recognizable. Chevrolet The jury’s still out on the origin of Chevy ‘s bowtie. As it’s supposedly remembered by William C. Durant, cofounder of General Motors and Chevrolet, Durant was inspired by a repeating pattern on the wallpaper of his French hotel room. His wife, however, disputes that claim, stating that he was inspired by a newspaper ad for Coalettes that showed the same bowtie outline. There are other claims that Louis Chevrolet designed the bowtie as a modified Swiss cross, in honor of his parents’ homeland. Whichever story you believe, the bowtie stuck. It’s evolved throughout the years, going from a royal blue color phase to the current gold. Chrysler It’s now officially known as Fiat Chrysler Automobiles, but the Chrysler name lives on in the Chrysler logo and badging. Originally based on the Kruessler family crest, the Chrysler seal emblem — mated with flanking wings in the 1930s — was meant to represent quality, hence the royal-style wax seal.

In the ’50s, Chrysler employed what’s known as a “Jet Age” style log, with two chevrons superimposed onto one another, but it didn’t last long given its temporary trendiness. In 1962, Chrysler’s longstanding five-triangle “Pentastar” logo was created with the idea that it should be timeless and global. It was a logo that was easily identifiable and became synonymous with the ubiquitous K-Car and LeBaron. Then, in the ’90s, the Chrysler seal and wings returned, but with longer and wider wings. The Pentastar came back shortly thereafter, then disappeared forever from Chrysler cars in 2009, when a thin, wide and elegant winged badge took its place. After all the changes, it now looks like the wings are a permanent fixture in the Chrysler logo. Ferrari The Cavallino Rampante, or “Prancing Horse” in Italian, is the proud icon of one of the most prolific performance automobile manufacturers in the world, Ferrari . And, in good form, the story of the emblem’s creation is nearly as exotic and storied as the carmaker itself.

Enzo Ferrari, the namesake, told a story of his victory at the first Savio circuit, where he met Count and Countess Enrico and Paolina Baracca, parents of an Italian fighter pilot who had flown with a prancing horse emblazoned on his plane. The son had passed, but Enzo was told the symbol would bring him luck (talk about prescience). The horse was adopted and a yellow background was used to represent the town of Modena, the Ferrari factory’s location. But the emblem could not be used for the cars, initially — it was seen only on Ferrari’s publications and papers, since Alfa Romeo technically owned the cars. The shield emblem debuted in July of 1932 at the Spa 24 Hours, and in 1963, Ferrari also began to utilize a relief version of the Prancing Horse, which you still see today. Ford The Ford Motor Company ‘s emblem hasn’t gone through too many changes since 1903, as they’ve stuck with the Blue Oval from 1927 to now. The original emblem was busy and bore the entire “Ford Motor Co. Detroit, Mich” wording in an amorphously shaped black-and-white background.

The script, which has stood the test of time, was penned by Ford Chief Engineer Childe Harold Wills in 1909. The Blue Oval was added nearly two decades later, making the badge what it is today. Honda Though there’s nothing particularly original or mysterious about the basic but attractive silver Honda “H” emblem, what the symbol represents is crucial to understanding Honda. The company is named after Soichiro Honda, the company’s founder — a mechanic, tuner and racer who eventually turned Honda into the largest builder of motorcycles in Japan and the second-largest Japanese automaker. Honda’s consumer engines are direct derivations of the versions built for racing, and their quality and reliability are as solid as the stance of their simple but prominent logo. Hyundai At first glance, you wouldn’t give much credit to Hyundai for their emblem. But the South Korean company created it to be more than just a Honda logo that underwent a taffy pull. The Hyundai “H” represents the name, but it’s encased in an oval to reflect the perpetuity that Hyundai pursues internationally. The “H” itself is designed to symbolize two people shaking hands (how friendly!).

And we know that based on Hyundai’s affordable yet quality automobiles, the symbol does not signify a customer handing over his wallet to the salesman. Infiniti One of the more original but simple modern automotive symbols out there, Nissan’s luxury brand utilizes a partial oval surrounding a road that narrows into the distance, or to…infinity. It’s a tasteful badge and, thankfully, it conveys an actual connected meaning between the brand name and the logo. The logo is similar to Oldsmobile’s logo, which also shows a road driving off into the distance (but Oldsmobile’s road veers to the right). Infiniti has to be around a bit longer before they can lay claim to any iconic cars, but they are well on their way to making some very dramatic statements . Jaguar The Jaguar emblem began with a nod to the Swallow Sidecar Company, who produced the SS Jaguar in 1935. The emblem featured the characters “SS” in a hexagon on top of an eagle’s wings and tail. The leaping cat emerged in 1945 and hasn’t changed much since then. There’s nothing mysterious or multi-layered about its meaning.

The use of the Jaguar cat is meant to convey power and agility, and Jaguar has done an incredible job of communicating that ethos to the automotive world, especially with cars like the new F-Type . Lamborghini Lamborghini ‘s logo traces back to founder Ferruccio Lamborghini’s 1962 visit to Don Eduardo Miura’s ranch, where fighting bulls were bred. So heavily influenced by the power and presence of these animals, Lamborghini adopted the bull as the emblem for his cars. Soon after, he began to use the names of fighting bulls and bullfighting terms for his cars (except for the Miura, which was named after the breeder). Names like Islero, Espada, Urraco, Jalpa, Diablo, Murcielago, Gallardo and Aventador evoke the snorting bull emblem. We’re still trying to figure out the Countach, however. Lexus We’d love to elaborate on the meaning of the Lexus emblem, but due to the company’s somewhat limited history (Toyota’s luxury brand made its introduction to the world in 1989) and the simplicity of the emblem, there’s really not much to tell.

There was initially some speculation behind the Lexus name, claiming that it stood for “Luxury Exports to the US”, but the truth is that Lexus is derived from the name Alexis, which was the originally planned name. It eventually morphed into “A Lexus” and then just plain “Lexus”. The emblem itself is just a stylized “L” within an oval, nothing more to tell. Lotus Lotus cars, founded by Anthony Colin Bruce Chapman (British enough for you?), had their start as racing and road cars. Chapman’s initials are found on the Lotus emblem, which has been essentially unchanged since 1952, when Lotus Engineering Ltd. was formed. The Lotus name’s origin is unknown. British Racing Green (BRG) is found in the background, largely due to the color’s popularity during Chapman’s era. The surrounding yellow embodies the sunny perspective that Chapman saw for his future. Lotus cars achieved much fame, especially in Formula 1 racing , but the company struggled in the ’70s and early ’80s, then was rescued by the sale of the famed Lotus Esprit Turbo in the US market.

Sadly, Chapman died at the early age of 54; but his company, after changing hands a few times, now produces some of the best-handling cars around, namely the Elise, Exige and Evora. Maserati The Maserati Trident logo has remained largely unchanged since it first showed up on the 1926 Tipo 26. The iconic statue of the god of the sea stands in the Piazza Maggiore in Bologna, Italy, where Oficine Maserati was first headquartered. Neptune stands atop a fountain, powerfully wielding his famous trident scepter — and the statue served as inspiration for the emblem along with Bologna’s colors, red and blue. Mazda The Mazda logo dates back to 1936, when it presented as a triple-stacked M for “Mazda Motor Manufacturer”. The logo was allegedly inspired by Hiroshima’s own emblem, as it’s company’s hometown, and it was flanked by some very Van Halen-esque wings that symbolized “agility, speed and the ability to soar to new heights”.

Then, in 1959, when Mazda began manufacturing passenger vehicles, they introduced a simplified logo with an “M” in the middle of a circle. In 1975, Mazda transitioned to a new brand image and used only the Mazda name as car badging, a blend of uppercase and lower-case letters at the same height. In 1992, the Japanese automaker introduced a brand symbol that was comprised of a circle in the middle of a curved diamond shape and encased in a larger ovular shape that supposedly represented wings, sun and a circle of light. Then, in 1997, Mazda created the logo that’s still used today: an “M” within a squarish oval that also incorporates a “V” shape and an upturned wing style to symbolize the company’s desire to soar into the future. It’s easily their most attractive logo to date. Mercedes-Benz Mercedes , a division of Daimler-Motoren-Gesellschaft (DMG), needed a trademark back in the early 1900s.

DMG founder Gottlieb Daimler had passed in 1900, and his sons Paul and Adolf used their father as inspiration — calling upon the star symbol on Gottlieb’s home that represented future prosperity for his growing company. The symbol was well received by the board at Daimler in June of 1909, and both the now-famous three-pointed star and a four-pointed star were registered as trademarks under the Daimler name. It’s the three-pointed star that survived, representing Daimler’s goal of using their motors to power vehicles on air , land and sea . In 1916, the star was centered within a circle and has undergone only small changes, ending with its current silver star in a silver circle. Nissan Nissan ‘s current logo is a chrome badge with simply “NISSAN” in a silver rectangle centered across a silver circle. Its origins began with the Nissan’s control of DAT Motors, formerly Datsun. The Datsun logo utilized the Datsun name in a blue rectangle over a red circle — Japan’s “Rising Sun” symbol, which appears on the national flag.

The existing Nissan logo came about in 2001, utilizing a more modern interpretation of the original emblem, with chrome representing sophistication, modernism, creativity and perfection in Nissan’s products. Porsche It would be hard to find a more attractive emblem than the famous gold , black and red Porsche crest. It is easily one of the most enduring emblems in automotive history, barely changing since its introduction in 1952, when Ferdinand Porsche set out to create an iconic emblem. Its most obvious connection is with the city of Stuttgart, where Porsche is headquartered. The city originated on a stud farm, hence the centrality of the horse. The antlers and the red-and-black stripes in the surrounding quadrants of the shield represent the Kingdom of Württemberg, a former state of the Federal Republic of Germany (Stuttgart is the capital). The unchanged appearance of the Porsche crest over the past several decades is consistent with the enduring legacy of its most iconic model, the 911 , where the crest is displayed at the tip of its legendary flat nose. Saab Saab’s heritage dates back to airplane production in the mid 20th century.

The company Svenska Aeroplan AB (translated “Swedish Aeroplane Limited”) started producing cars in the 1950s, but the original logo symbolically bore the front of an airplane propeller. Eventually, it changed to a red Griffin with a golden crown sandwiched between the Saab-Scania name. The red Griffin is inspired by a Swedish coat of arms, and is also based on the logo of Vadis-Scania’s, the truck manufacturer that partnered with Saab’s parent company to form Saab-Scania. The most recent emblem, revised when GM took over in 2000, shows only the Saab name. Subaru Subaru actually means “The Pleiades” in Japanese, referring to the the star cluster in the Taurus Constellation. The Subaru badge only shows six stars (Electra, Maia, Taygete, Asterope, Celaene and Alcyone) because those are the most prominently visible to the naked eye (depending on location, ambient light, etc.). In 1953, five companies merged as one: Fuji Heavy Industries Ltd. The five small stars represent the merged companies, and the larger sixth star represents the bigger firm.

Toyota Most interpret the Toyota emblem as an artistic, albeit bloated interpretation of the letter “T”. The emblem, however, actually bears significant meaning. The ovals overlap one another, symbolizing trust between the automaker and its loyal customers. The white space that occupies the emblem signifies Toyota’s future potential . And the three ovals together represent the collective hearts of the customer, the cars and the technological opportunities ahead. Volkswagen One of the largest automotive manufacturers in the world, Volkswagen , happens to have one of the simplest emblems in the business. Once again, an automaker uses an automotive emblem wrapped up in the ubiquitous circle, this time with a V for “volks” (people, in German) and the W for “wagen” (cars), with the former stacked on the latter. It’s appropriate, of course, for the people to ride on the cars, as opposed to the other way around. Volvo The Volvo name isn’t Swedish, despite the car’s origins. It stems from the Latin word “Volvere”, for “roll”. Volvo means “I roll”, which aptly captures the intentions of a car company.

Volvo’s original emblem from 1927 was a blue oval with the Volvo name centered on the logo and Gothenburg, Sweden, the manufacturer’s location, on a banner beneath the name. Then, in 1930, Volvo began using its now-famous iron alchemy/Greek male/Mars, god of war symbol: a circle with an arrow pointing up and to the right. Volvo only recognizes the first association, of course. It’s meant to symbolize strength, protection of its customers, forward thinking and innovation. In 2014, Volvo simplified their already crisp emblem by moving the Volvo name completely inside the circle, as opposed to laying across its width. On their cars and SUVs, Volvo’s emblem is always coupled with an angled crossbar that matches the direction of the arrow, providing an easily recognizable face to their lineup. The fact Volvo hasn’t changed their brand image even after being purchased by Geely of China reassures that their priorities — safety and longevity — remain very much intact. 33 Cars Logos Meaning & History | CarLogos.org 33 Cars Logos Meaning & History 1.

Audi Audi Logo Meaning - Audi cars of the four rings logo, representing the four pre-merger company. These companies have a manufacturer of bicycles, motorcycles and small passenger cars. The company was originally a merger of four companies, so each ring is a symbol of one of the company. 2. Mercedes-Benz Mercedes-Benz Logo Meaning - apply for Daimler company registered in June 1909 pointed star as a car flag, symbol of landing on water and air mechanization. Coupled with a circle around it in 1916, set with four small stars in the top of the circle, the following Mercedes "Mercedes" word. "Mercedes" is the meaning of happiness, meaning Daimler production of car owners who will bring happiness. 3. Volkswagen Volkswagen Logo Meaning - Volkswagen automobile company in German the Volks Wagenwerk, intended for public use vehicles, marking the VW for the full name the first letter. Signs such as by three with the middle finger and index finger to make the "V", said the public company and its products win - win - win. 4. Toyota Toyota Logo Meaning - Toyota's three oval logo is from early 1990.

Large oval logo on behalf of the Earth, in the middle by a vertical combination of two ellipses into a T-word, on behalf of Toyota. It is a symbol of Toyota is based on the future, confidence in the future and ambition, but also a symbol of Toyota is based on the customer, the customer guarantees, a symbol of the user's heart and the heart of the automotive manufacturers are linked to a sense of mutual trust, Yu said Toyota's superior technology and innovative potential. 5. Ford Ford Logo Meaning - Ford logo Ford English Ford "blue white. As founder Henry Ford, like small animals, so the logo designers Ford English painting into a pattern of small white rabbit look like. 6. BMW BMW Logo Meaning - BMW logo middle, on behalf of blue sky, white clouds and stop rotating propellers, Yu said a long history of BMW origins, a symbol of the company's leading position in the aero-engine technology, but also a symbol of the company has always The aims and objectives: in the vast space, with advanced technical skills, the latest concept to meet customer wishes, reflecting the vigorous momentum and the new face of the ever-changing. 7.

Rolls-Royce Rolls-Royce Logo Meaning - Rolls-Royce Rawls · Luolao, Lewis Automotive logo two "R" overlap, a symbol of you have me, I have you, reflect both harmony and harmonious relationship. lawers Laois logo In addition to the double R, the famous trapeze signs. This flag is an idea taken from the corridors of the Louvre in Paris art statue of the goddess of victory in two thousand years of history, she was dignified and noble figure of the artists to produce a source of passion. When automotive art guru Charles Sykes was invited to the Rolls-Lo Lewis Motor Company design marks, goddess like etched in his mind immediately makes him produce inspiration. So an arms stretched to the Goddess of the body with a veil floating in the air. 8. Ferrari Ferrari Logo Meaning - Ferrari logo is a leaping horse. In the First World War, Italy has a performance very good pilot; his aircraft had this one will bring him good luck in the Yamaha. In the first Ferrari racing after winning the pilot's parents - a pair of Earl couple suggestions: Ferrari should also be in the car printed on this horse, bring good luck in the Yamaha.

The pilot was killed, the horse became a black color; logo background color of Modena canary. 9. Peugeot Peugeot Logo Meaning - Peugeot Automobile Company, the predecessor of the Peugeot family, brothers Pierre in the early 19th century opened a production of the see-saw, spring and other iron tools, small workshops. These iron products, the trademark is a mighty lion, it is a sign of the company is located Frendo repair Kundi province, invincible metaphorical. Reflects the three major advantages: Peugeot see-saw hardened wear-resistant serrated teeth like a lion, saw themselves as the backbone of the Lions flexible, see-saw performance like a lion to the unimpeded. In 1890, a Peugeot car, to show that its high-quality, the company decided to still follow the "lion" trademark. 11. Bentley Bentley Logo Meaning - Walter Owen Bentley in 1919 produced the first one, four-cylinder racing car with a badge, the above is a pair of hawk wings surrounded by Bentley at the beginning of the letter "B" . Four-cylinder car is no longer in production, while "B" word badge is still the symbol of Bentley.

Bentley car logo is based on the company name the first letter of the "B" as the main body to give birth to a pair of wings, like volley soaring eagle, the logo still in use. 12. Lincoln Lincoln Logo Meaning - Lincoln car is owned by Ford Motor Company brands. Mounted at the front of the middle surrounded by the elongated shape of the cross star, a symbol of dignity and solemnity. Lincoln Motor Company is Mr. Henry Leland founded in 1907, acquired by Ford Motor Company in 1922. The initial production of aircraft engines for the industry. Lincoln is a brand named after the president's name, designed for the production of high-end car of the president and head of state. Lincoln cars outstanding performance, elegant styling and unparalleled comfort, since the 1939 U.S. President Franklin D. Roosevelt, has been the White House selected as the presidential limousine. 13. Jaguar Jaguar Logo Meaning - Jaguar name origin can be traced back to 1937. June SS Motor Company officially took over the car companies Sunbeam (Wolverhampton).

Sir Lyons was very much hope that can car called the Sunbeam, Sunbeam had many world racing champions, can be described as a "victory" sign. Unfortunately, within the company there are some problems. Finally, forced to abandon the use of the name of the Sunbeam as a company. Sir Lyons last name-the Jaguar chose a clear pronunciation in various languages, it is named according to the World War I flying machine. Also known as Jaguar Jaguar, Hong Kong people also known as "Jaguar", the reason for the transliteration of the English JAGUAR, it identifies the car is designed as a jaguar jump jump, vivid, concise image of strong, dynamic, contains the power of , rhythm and brave. 14. Chevrolet Chevrolet Logo Meaning - Chevrolet brand, said patterned bow, Chevrolet is a Swiss racing driver, engineer Louis Chevrolet name. 15. Lexus Lexus Logo Meaning - Lexus symbol of English pick up the car the first letter, that is, LEXUS first letter "L". 16. Lamborghini Lamborghini Logo Meaning - Lamborghini company logo is a whole body full of strength, is preparing to launch a fierce attack to the opponent.

Is said to the pigheadedness Lamborghini is this not to be outdone, also reflects the characteristics of the Lamborghini company's products because the company's cars are high-power, high-speed sports car. The trademark on the front and rear eliminating the need for the company's name, only a stubborn cattle. 17. Cadillac Cadillac Logo Meaning - selection of "Cadillac" in the name of the royal nobility to the French explorer, Anthony Simmons, the founder of the U.S. city of Detroit Cadillac to pay tribute to trademark graphics crown and shield composition. The crown symbolizes the Cadillac family coat of arms, seven pearl on the crown metaphor for the royal blue blood. The shield symbolizes the heroic army of Cadillac. The shield is divided into four equal portions. The first and fourth decile is full at the end of the Clemens family coat of arms, dark brown stick to the middle across three of the same Blackbird separate the two, one the next. Three birds mean the shamisen, one of the sacred, and also means daring and enthusiasm of the Christian warrior wisdom, rich, intelligent mind and perfect character.

The second and third decile is due to internal intermarriage, when another piece of territory added to the Clemens family property, these 4 equal to Clemens coat of arms was adopted. 4 and so on since the beginning of the colors that vast land, enriched by the fame of the Clemens family, brave and bold; silver unity, love, virtue and rich red marks action. Across the bars represent the brave knights in the Crusaders war. Cadillac trademark of bravery and honor of the ancestors of the founder of the Detroit City. 18. Alfa Romeo Alfa Romeo Logo Meaning - Alfa Romeo logo began in the early 1930s, which is the emblem of the City of Milan City medieval Milan lord Weisikangtai of the Duke family crest, the sign of the cross section from the Crusaders from the Milan out the story of the expedition; the right part of the badge of the Duke of Milan; snake swallowing Sarah fast pattern, according to mythology, one of them saying symbolizes Weisikangtai ancestors had repelled the suffering of the people "Dragon". In short, While the old badge accompanied the Alfa Romeo sports car has been known to become the one of the well-known trademarks.

19. Volvo Volvo Logo Meaning - "Volvo" (Volvo), also translated as "rich". The logo is composed of two parts by the icon and the word mark. Volvo graphic logo is composed by the dual-ring wheel shape, and point to the upper right of the arrow. The middle of the Latin word "Volvo" means rolling forward, signifying the wheel of the Volvo car rolled forward and thrive promising. 20. Mazda Mazda Logo Meaning - Mazda Motor Corporation, formerly known as the Japan Industrial production car named after company founder "Matsuda", because "Matsuda" pinyin MAZDA (Mazda), so people used to call the Mazda . Mazda initially in the oval into the hands holding a sun, meaning Mazda will have tomorrow, Mazda traveled all over the world. Mazda with Ford after using the new logo, the seagulls fly in the oval, and form the "M" word. The "M" is the the MAZDA first uppercase letter indicates that the company will fly to the infinite creativity and sincere service, the new century. 21. Pontiac Pontiac Logo Meaning - Pontiac logo, composed by two parts of the letters and graphics.

The letter "PONTIAC", taken from the name of a place in the U.S. state of Michigan: graphic car marked with a cross mark the arrow. The cross marks, said Pontiac is an important member of the General Motors Corporation, also a symbol of Pontiac car safe and reliable; arrow represents ahead of Pontiac's technology and research spirit, indicates that the Pontiac car traveled global. 22. Lotus Lotus Logo Meaning - Lotus cars marked, in the oval on the floor inlaid with abstract lotus shape, above in addition to the word "Lotus" (LOTUS), also founder of Chapman Name Name (A.C.B CHAPMAN) four letters of the alphabet "A. C. B. C superposition made. Lotus is a British Chapman, founded in 1951, mainly produces sports car, the small scale, in the fierce competition changed hands several times, Lotus is owned by DRB-HICOM through its subsidiary Proton, which acquired it following the bankruptcy of former owner Romano Artioli in 1996. 23. Renault Renault Logo Meaning - 1898, Louis Renault, the three brothers in France, Renault than Yang Ancient create.

It is one of the oldest car company in the world. Renault sedans, official cars and sports car. Renault logo makes up the pattern of four diamond, symbolizing the the Reynold three brothers to blend with the automotive industry, said, "Renault" to compete in the infinite space (4D), survival and development. 24. Buick Buick Logo Meaning - The shape of "sword" pattern Buick trademark for a total of graphical trademarks, are installed in the car radiator grille. Three different color sword (from left to right, respectively, for the three colors of red, white and blue), in order of priority in different height positions, giving a positive, continue to climb the feeling, it said Buick top-level technology, Buick is the courage of the warriors of Dengfeng. Buick cars marked in English comes from the surname of the company's founder David Buick. The whole trademarks are the wings of the eagle is about to fall on the Buick on the letters of the alphabet. It symbolizes the Buick Eagle ideal habitat is to be the old adage: "Families with plane trees, in order to provoke the Golden Phoenix. 25.

Porsche Porsche Logo Meaning - Porsche cars marked in English with German Porsche founder Ferdinand Porsche's surname. Graphic logo company is located in Stuttgart's coat of city emblem. the word "PORSCHE" trademark top, that the trademark is owned by the Porsche design company; the trademark STUTTCART "the words in the top of the horse, the company is headquartered in Stuttgart; trademarks of the middle horse, said Stuttgart a place rich in a valuable species of horse; the upper left and lower right of the trademark pattern of antlers, Stuttgart is a good place for hunting; trademark the top right and bottom left of the yellow stripes represent the mature wheat color, a metaphor for the bumper harvest of the trademark in black on behalf of the fertile land, the trademark red symbolizes the people's wisdom and love of nature, which form a superb deep meaning, delicate and beautiful pastoral landscape, show the insurance McNair brilliant in the past, and foreshadowed a bright future for the Porsche, the Porsche sports car's outstanding! 26. Opel Opel Logo Meaning - Who often watch TV sports channel spectators, will see large-scale international sports competitions circle lightning "emblem, that is, the identity of the German Opel.

Circle lightning ", which means the Opel's strength and speed is unmatched; Opel is always full of vigor and vitality. German Opel company is a subsidiary of General Motors, is a window of the GM in Europe. Founded by Adam Opel, has been one hundred years of history. Opel company's sponsorship of the football World Cup, European Championship, the Davis Cup, League Cup tennis tournament and other major world sports competitions, making the Opel company has a high reputation in sports, no doubt, to bring its good returns. At present, Opel has more than 100 markets throughout the world in over 20 countries. Opel cars for five consecutive years the location of the car's number one brand in Western Europe accounted for 12% of Western European car market share. 27. Fiat Fiat Logo Meaning - Italian Fiat company was founded in July 1899, has been more than 100 years of history. Now Fiat is Italy's most important automobile manufacturing center and the largest private enterprise groups. The early establishment of the Group's only production car, then quickly diversified products in the fields of commercial vehicles, ships, aircraft, trains, farm tractors and construction machinery.

The Fiat (FIAT) Italian Automobile Factory of Turin (Fabbrica Itliana Auto-the dotmobi Ledi Torino) translation abbreviation "fiat" in English the meaning of the word "law", "license" "approval". The company's logo has been used to "FIAT", just different shape and color improvement. Such as 1921, The Scarlet Letter white circular logo; font vertical pull workers trademark in 1931; 1959 the company launched a new car and the logo bigger to do round the corner; 1965 Guizhi wound red and white circular logo as the official emblem; the establishment of a joint-stock companies in 1968 a new logo in the four boxes, each with a letter; factory in 1991, Fiat 600 switch on the front face of the five cable-stayed straight bars, the rear is still the identity of the four boxes. 28. Rover Rover Logo Meaning - Rover is Mascot from the world's most famous homeless family - Vikings pun. The "Rover" the word in English with the meaning of the Rangers, mariners.

Since 1902, this flag will be placed in the position of the middle of a car before. 1920s of the 20th century, the Vikings helmet image and triangle badge attract a generation of young people like Rover car. Later, standing in the Rover is sign the Vikings gradually to his head, but he still took the helmet. Accurate and consistent logic is to let the bow of the National People's Congress ships in Virgin statue. Viking ship bow and sails in 1929, first appeared in the signs of the radiator, as an auspicious symbol of the centuries-old runs through the Rover car. 29. Hyundai Hyundai Logo Meaning - In 1947, Chung Ju Yung create Hyundai Motor Company, through 50 years of development, it has become Korea's largest automobile manufacturers, and enter the ranks of the world-famous car companies. Its trademark is used in the Oval italics H, H is the Hyundai Motor Company English Name HYUNDAI capital letters. Modern first reflects the concept of the "Hyundai Motor Company in the world to take off in 2000; followed by Hyundai Motor Company is also a symbol of development in harmony and stability.

The trademark oval, which represents the car's steering wheel, can be seen as the Earth, during the H together exactly represent the mean of a modern car all over the world. 30. Skoda SkodaLogo Logo Meaning - The meaning of Skoda trademark: a huge ring a symbol of Skoda impeccable product for the world; bird wings symbolizes the technological progress of worldwide product marketing; right flight of the arrow, the symbol of advanced process; the outer ring in the black color symbolizes the Skoda company more than 100 years of tradition; central covered with green, the expression of the Skoda people focus on renewable resources and environmental protection. Skoda Felicia brand car trademarks now production Guizhi of the bottom part of the leaves, said the victory. In addition, the Skoda trademark a legend: It is said, the plant manager from the Americas back to an Indian servant, and this person is very diligent, the mask is also very beautiful, so on the selection of his mask as a trademark, which is now Sri Lanka Kodak Arrow trademark. 31. Chrysler Chrysler Logo Meaning - Chrysler is named after founder Walter Chrysler Motor Company.

Graphic trademark five-pointed star, like a medal, it embodies the Chrysler family and employees their lofty ideals and aspirations, and always the pursuit of endless and win in the competition's spirit of struggle. The five-pointed star of five parts, respectively, on all five continents in Chrysler cars, Chrysler cars all over the world. 32. Suzuki Suzuki Logo Meaning - The Suzuki logo is S is the S in the first SUZAUKI logo SUZUKI's first capital letters, it gives the feeling of infinite power, a symbol of the unlimited development of Suzuki Motor Corporation. Suzuki Loom Manufacturing 1909 Suzuki coast of Shizuoka Prefecture name of the county to create, in 1954 renamed Suzuki Automotive Industry Corporation. Company mainly produces mini-cars, light trucks, motorcycles and so on. Since 1979, the company produced mini-cars in Japan sales in the first place, Suzuki SPORT SWIFTGTI had won the first prize in the Asia-Pacific Rally Championship. In 1983, the Company and Chongqing Changan Automobile Co., Ltd.

production Alto mini-cars, already occupies an important position in the field of domestic mini-cars, crazy little mouse said. 33. Citroen Citroen Logo Meaning - In 1900, Andre Citroen, the invention of the herringbone gear. In 1912, Andre Citroen began employing shaped gear as the Citroen product trademarks. Later, Citroen has organized two trips across the continent and across the Asian continent, Citroen car became famous. French life, cheerful, and love fashion, like the novel and beautiful, Citroen car on the performance of the France of this character, all the time exudes the romance of France. Share

Question: The logo for which Japanese car manufacturer features a rounded rectangle with a winged V-shape in the centre?
Answer: Mazda