清水公一
Brian Solis(2011)"Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web," John Wiley & Sons, Inc.,pp.201-202.
Ross Gordon(2012)"Re-thinking and re-tooling social marketing mix, "Australasian Marketing Journal 20,pp.122-126.
Meliesa Florentin Gunawan and Leo Aldianto(2013)"Box for Living Business Strategy 7Cs Compass Model Analysis and the Implementation of Business Model Canvas," The Indonesian Journal of Business Administration, pp.1263-1288.