Tea is very serious business. I'm actually surprised there are not more tea specialists around. I suppose cheaper tea from supermarkets has become the norm\n\nFor me tea is both zen ceremony, rejuvenator and comfort in warm liquid form (a wee bit like whisky). I really do appreciate tea. Needless to say I appreciate tea shops. I'm more of a green and herbal tea man myself, and Whittard manages to accomodate. \n\nApart from selling tea it also sells tea related gifts like teapots and teaspoons. I quite agre with Anna's assesment. This makes for a great opportunity for presents, especially the fairer sex (plus my Dad). Though I hope one day these gender stereotypes will give way to a universally teapot loving nation.\n\nAs has also been mentioned, the problem with Whittard is that it's pricey. I too often leave with nothing in my hand. Unforunetly this may be because of the previously mentioned supermarket control of the tea market. But I can't help feeling Whittard could stretch itself to be a little less expensive.