Full Service? Not really.  Assigned Seating? Yes.  Fast Food style line? Yes.  Tipping? Yes - jar with a reminder phrase about how tipping isn't just for cows.  Also the credit card slips have the tip line on them, but yet again this is clearly not a full service place.  Interesting.\n\nThe awkwardness started when we couldn't enter the building yet there were many open tables visible, and no apparent overcrowding inside.  They have a corral that starts outside with staff only allowing patrons in to where you find yourself paying for the 1st of multiple times - the first is a separate transaction in a standing line for your beer.  And sadly there are only Arizona beers on draft and the large size is only available in a big FROZEN schooner that you often see at old school Mexican restaurants.  After paying for the first time you continue through the line where another staff member gives you an assignment slip for your table.  Better not lose that!  And then you order at the register, pay a 2nd time, and proceed to find your assigned seat.  In my case it was 2 burgers, 2 fries for low $30's (excluding tip and excluding beer).  Shortly after this I found my beer glass empty and guess what - you must go back to the bar or find a roaming employee in your assigned seating area.  So make that a 3rd transaction for my visit.  I'm not making this stuff up.\n\nWhen I thought it couldn't get much worse before I had even received my food I made the mistake of getting a nice tall glass of water from the unlabeled water dispenser which turned out to have cucumber and citrus juices in it too.  If you don't dig cucumbers, you understand the surprise.  But to make me feel better, I noticed all of the signs espousing the \"support local\" philosophy/religion and such, and for that reason I can see why they'll gain a lot of similarly minded consumers.   \n\nFood quality was in fact fairly good as far as burgers go and reminded me a lot of Smashburger, but then the inevitable comparisons of how they run the business came to mind.  \n\nIn the end I find myself leaning in one of two separate directions. If I'm going to dish out this much money for burgers and beers I'd rather just be at a full service place.  Or, if I'm going to be corralled into standing lines and such then maybe I'd rather just be at a Smashburger-like place where the food is just as good but without the big dent in my wallet.