OK, so I enjoy movies a whole lot!!!! I usually go the midnight showing because I am so anxious to see the new movies. Even after that, I may see any particular movie several times... Yep, I'm a junkie!!!! I am originally from Atlanta, where AMC Theaters are also. i was one of those reward card persons that usually always got free popcorn or drinks and free tix because I frequent so much! Since, I've moved to PHX, many of the AMC reward programs have changed and now they charge you to be a member (that sux) and they no longer offer student or military incentives. I do like the $5 matinee movies though!\n\nOut here, looks like Harkins is KING! They honor military and student discounts and have a nice loyalty program which includes a LOYALTY CUP where the refills are only a $1 and if you bring your popcorn bag back, you are entitled to a free popcorn refill!!!! AWESOME!!!!!!\n\nAlthough the AMC 24 is minutes from my house, I now make the drive to the closest HARKINS!!!! They have won me over!