I have been going here for about 4 years now, only because its the closest bike facility to my house. I use my bike for biking everywhere, but by no means am a hardcore biker, so the only times I have to go to a bike store is pretty much when I have a flat or I get stopped by a random cop for having no headlight. \n\nThe place is super-pricey and charge wayyy too much for what they offer. Most of the items in the store too arent for the small-pocketed! If u even dare ask them to have a look at something else, they start talking about service charges. The mechanics dont seem too knowledgeable or atleast dont like answering the questions an average biker has. They are not helpful when it comes to suggestions regarding choosing between several brands of various items. \n \nThe people arent way too friendly, there have been times when I just went in and was looking around for upto 10 mins before someone could get to me. I have also observed that the guys who work there ignore other guy customers, when girls are around looking for help.\n\nI always try to ignore this place and dont go here unless its my worst case scenario. As an ASU student, the bike facility on Apache, behind SRC is way too friendly and cheaper too (even though they carry brands that Tempe bicycle does too). I always go there whenever theres a possibility.