Executive producer Michael Acton Smith does not expect '' Baa Baa Land '' to '' break box - office records '' , although it is intended and expected to put people to sleep , and has been described as '' the ultimate insomnia cure '' .
Executive producer Michael Acton Smith does not expect '' Baa Baa Land '' to '' break box - office records '' , though expects that there may be a significa n't niche audience for the title . 
 It is intended and expected to put people to sleep , and has been described as '' the ultimate insomnia cure '' .