doctoral_advisor birth_place nationality field work_institutions birth_date known_for residence prizes image article_title name alma_mater
gerd gigerenzer united states american psychology behavioral economics computer science microsoft research 1969 decision making heuristics new york city , new york , u.s. max planck institute otto hahn medal -lrb- 1997 -rrb- daniel g. goldstein.gif daniel goldstein
 daniel goldstein university of chicago
daniel goldstein

daniel g. `` dan '' goldstein -lrb- born 1969 -rrb- is an american cognitive psychologist known for the specification and testing of heuristics and models of bounded rationality in the field of judgment and decision making .
he is an honorary research fellow at london business school and works with microsoft research as a principal researcher .
