birth_place birth_date birthname article_title name occupation
moscow , russia 9 january 1975 svetlana pesotskaya svetlana pesotskaya
 svetlana pesotskaya reporter , journalist
svetlana pesotskaya

svetlana pesotskaya -lrb- born 9 january 1975 -rrb- is a television reporter in moscow who gained international attention for her practice of stripping during newscasts .
before becoming a television journalist , pesotskaya was an actress and model .
after communism , russian television channels struggled to gain viewers because of low budgets and lack of programming .
to attract viewers , the m1 network began experimenting in november 1999 with having pesotskaya strip while delivering the news .
the ratings soared and the show , renamed `` golaya pravda '' -lrb- `` the naked truth '' -rrb- , became the most widely viewed news program in russia .
pesotskaya took off her clothes on camera daily with a pair of hands , strategically placed as the only thing to preserve her decency .
in an mtv documentary about curious television moments , she was wrongly identified as `` deborah norvilovich '' , a pun on deborah norville .
