At present, the integration models represented by "cultural technology", "cultural finance" and "cultural creativity" have been widely used. "Cultural technology" mainly promotes the transformation and application of high-tech achievements to the cultural field and strengthens the role of culture in the information industry. Content support and creative enhancement. "Cultural Finance" focuses on guiding various social capital to invest in the cultural field, using the Internet financial model, and exerting the role of financial innovation in stimulating cultural consumption. "Cultural creativity" is more based on culture as a resource Using creativity as a means and industry as the goal, develop cultural and creative industries while achieving deep integration with other industries. From a macro perspective, which of the above three contents belong to one of the "cultural" convergence trends:. ['Cross-platform integration.', 'Cross-industry integration.', 'Cross-path fusion.', 'Cross-factor fusion.']