Advertisement: GreenBank gives all of its customers unlimited free automatic teller machine (ATM) use. TekBank charges 25 cents for each ATM transaction. So, clearly, it costs more to bank at TekBank than at GreenBank. The reasoning in the advertisement's argument is misleading in that the argument ['draws a conclusion about the overall cost of a service solely on the basis of a claim about the cost of one component of that service', 'bases a recommendation solely on economic factors without considering whether other factors are more important', 'concludes that a component of a service must have a property that the service as a whole possesses', 'concludes that a claim must be false because of the mere absence of evidence in its favor']