The popularity and reputation reflect the degree of public awareness and appreciation of an organization, both of which are the goals pursued by public relations. The image of an organization depends on its popularity and reputation. What needs to be clear is: Only by continuously increasing the popularity can the reputation of the organization be continuously improved. The popularity can only have a positive effect based on the reputation. At the same time, the reputation must be conditional on the reputation to fully display its social value. From this, which of the following is the relationship between popularity and reputation? ['High visibility and high reputation.', 'High popularity and low reputation.', 'Only with high reputation can high visibility.', 'Only with high visibility can reputation be high.']