Car companies solicit consumer information on such human factors as whether a seat is comfortable or whether a set of controls is easy to use. However, designer interaction with consumers is superior to survey data; the data may tell the designer why a feature on last year' s model was given a low rating, but data will not explain how that feature needs to be changed in order to receive a higher rating. The reasoning above conforms most closely to which one of the following propositions? ['A car will have unappealing features if consumers are not consulted during its design stage.', 'Car companies traditionally conduct extensive postmarket surveys.', 'Getting consumer input for design modifications can contribute to successful product design.', 'Designers aim to create features that will appeal to specific market niches.']