The New Zealand government has now introduced graphic health warnings on cigarette packs. The new warnings, which replace the text warnings, will show  gangrenous toes, rotting gums and toes and lungs subject to smoking and will also include the quit smoking Quitline number. The new warnings will come into effect January 2007 but the manufacturers will not have to produce the new warnings until February 27, 2008 and  August 2008 for retailers to clear all their old stock. Damien O'Conner, associate minister of health and ex smoker , said: "Pictures were more effective than written warnings. Actually seeing what it does to you is probably more acute than just reading the words on a cigarette packet. The approach is designed to shock people into realising smoking kills and causes serious illness. Using powerful imagery to remind people of the real and horrific effects of smoking will act to deter smokers and discourage New Zealand's young from starting the habit in the first place." However, according to Mr O'Conner, one company had used removable sticker which were later removed due to consultation.  The 2008 deadline is way too excessive, " Pictorial warnings are not a new idea. They have already been implemented in other countries and the NZ tobacco industry has the technology to print the new packets within weeks," Becky Freeman, the Action on Smoking and Health director said.
The New Zealand government has now introduced graphic health warnings on cigarette packs. The new warnings, which replace the text warnings, will show images of gangrenous toes, rotting gums and teeth and diseased lungs and will also include the quit smoking Quitline number. The new warnings will come into effect January 2007 but the manufacturers will not have to produce the new warnings until February 27, 2008 and retailers have till August 2008 to clear all their old stock. Damien O'Conner, associate minister of health and ex-smoker , said: "Pictures were more effective than written warnings. Actually seeing what it does to you is probably more acute than just reading the words on a cigarette packet. The approach is designed to shock people into realising smoking kills and causes serious illness. Using powerful imagery to remind people of the real and horrific effects of smoking will act to deter smokers and discourage New Zealand's young from starting the habit in the first place." However, according to Mr O'Conner, one company had used removable sticker that were later removed due to consultation. " The 2008 deadline is way too excessive, ... Pictorial warnings are not a new idea. They have already been implemented in other countries and the NZ tobacco industry has the technology to print the new packets within weeks," Becky Freeman, the Action on Smoking and Health director said.
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images of
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toes and lungs subject to smoking
teeth and diseased lungs
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retailers have till
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for retailers
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ex smoker
ex-smoker
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which
that
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"
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"
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