runtastic GmbH is a digital health and fitness company from Austria. Adidas Runtastic develops activity tracking apps and services such as training logs, data analysis, comparisons to other users, and other functions to help users improve their overall fitness. On 5 August 2015, adidas bought Runtastic for €220 million ( $240 million). On 25 September 2019, the Runtastic channels were rebranded to adidas Runtastic. History The initial idea was born during a project at the University of Applied Sciences Upper Austria for tracking sailboat races. As the target group was too small, the founders decided to focus on more popular sports, such as: running, biking, or walking. Subsequently, Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger founded the company, Runtastic, in October 2009 in Pasching, Upper Austria. In August 2015, it was announced that adidas had acquired Runtastic for €220 million ($ 240 million), this included the 50.1\% stake Axel Springer bought in the company back in 2013, making Runtastic entirely owned by adidas . At the beginning of 2019, Runtastic turned away from its multi-app strategy and focused on developing its two most important apps. These were rebranded in September of the same year. The “Runtastic” app became “adidas Running,” and the “Results” app became “adidas Training” . Apps adidas Runtastic offers two apps that track outdoor and indoor fitness activities: adidas Running and adidas Training. The company now offers its apps in 10 languages to cover a large part of the global market. While the adidas Running and adidas Trainings apps are free, users can pay to upgrade to Premium and unlock features including training plans, advanced statistics, workout goals and more.
Runtastic GmbH is a digital health and fitness company from Austria. Adidas Runtastic develops activity tracking apps and services such as training logs, data analysis, comparisons to other users, and other functions to help users improve their overall fitness. On 5 August 2015, Adidas bought Runtastic for €220 million ( $240 million). On 25 September 2019, the Runtastic channels were rebranded to Adidas Runtastic. History The initial idea was born during a project at the University of Applied Sciences Upper Austria for tracking sailboat races. As the target group was too small, the founders decided to focus on more popular sports, such as: running, biking, or walking. Subsequently, Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger founded the company, Runtastic, in October 2009 in Pasching, Upper Austria. In August 2015, it was announced that Adidas had acquired Runtastic for €220 million ($ 240 million), this included the 50.1\% stake Axel Springer bought in the company back in 2013, making Runtastic entirely owned by Adidas . At the beginning of 2019, Runtastic turned away from its multi-app strategy and focused on developing its two most important apps. These were rebranded in September of the same year. The "Runtastic" app became "Adidas Running", and the "Results" app became "Adidas Training" . Apps Adidas Runtastic offers two apps that track outdoor and indoor fitness activities: Adidas Running and Adidas Training. The company now offers its apps in 10 languages to cover a large part of the global market. While the Adidas Running and Adidas Trainings apps are free, users can pay to upgrade to Premium and unlock features including training plans, advanced statistics, workout goals and more.
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Runtastic
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$240 million). On 25 September 2019, the Runtastic channels were rebranded to adidas Runtastic. History The initial idea was born during a project at the University of Applied Sciences Upper Austria for tracking sailboat races. As the target group was too small, the founders decided to focus on more popular sports, such as: running, biking, or walking. Subsequently, Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger founded the company, Runtastic, in October 2009 in Pasching, Upper Austria. In August 2015, it was announced that adidas had acquired Runtastic for €220 million ($
$240 million). On 25 September 2019, the Runtastic channels were rebranded to Adidas Runtastic. History The initial idea was born during a project at the University of Applied Sciences Upper Austria for tracking sailboat races. As the target group was too small, the founders decided to focus on more popular sports, such as: running, biking, or walking. Subsequently, Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger founded the company, Runtastic, in October 2009 in Pasching, Upper Austria. In August 2015, it was announced that Adidas had acquired Runtastic for €220 million ($
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Adidas
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“Runtastic” app became “adidas Running,” and the “Results” app became “adidas Training”
"Runtastic" app became "Adidas Running", and the "Results" app became "Adidas Training"
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adidas
Adidas
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adidas Running and adidas
Adidas Running and Adidas
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adidas Running and adidas
Adidas Running and Adidas