A choice set is one scenario, also known as a treatment, provided for evaluation by respondents in a choice experiment. Responses are collected and used to create a choice model. Respondents are usually provided with a series of differing choice sets for evaluation. The choice set is generated from an experimental design and usually involves two or more alternatives being presented together .
A choice set is a finite collection of available options selected from a larger theoretical decision space. For example, a consumer has thousands of conceivable alternatives when purchasing a car, far more than they could reasonably be expected to evaluate. As such they will often narrow their search to only vehicles of a certain make, or within a specific price range. By reducing the choice set to a manageable number of alternatives, people are able to make complex decisions between theoretically infinite alternatives in a practical time frame. Choice sets are often used in psychological and market research to make data collection and evaluation more manageable, or to make direct comparisons between a specific set of choices .
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one scenario, also known as a treatment, provided for evaluation by respondents in a choice experiment. Responses are collected and used to create a choice model. Respondents are usually provided with a series of differing choice sets for evaluation. The choice set is generated from an experimental design and usually involves two or more alternatives being presented together
a finite collection of available options selected from a larger theoretical decision space. For example, a consumer has thousands of conceivable alternatives when purchasing a car, far more than they could reasonably be expected to evaluate. As such they will often narrow their search to only vehicles of a certain make, or within a specific price range. By reducing the choice set to a manageable number of alternatives, people are able to make complex decisions between theoretically infinite alternatives in a practical time frame. Choice sets are often used in psychological and market research to make data collection and evaluation more manageable, or to make direct comparisons between a specific set of choices