The Times newspaper announced today the sixth change in fount, or font, in the paper’s 221 years history, and the introduction of a new coat of arms in the masthead. The need for the latest change in font was prompted by the adoption of a "compact" paper size in 2004. The new font , Times Modern, replaces Times Classic and, with more letters per line, the paper's head of design, David Driver, writes that it "...allows for more articulation in the process of writing". Readers are assured that the change is "not a reckless impulse but reading conditions for many people have become less leisurely".
The Times newspaper announced today the sixth change in w:Typeface|fount in the paper’s 221 years history, and the introduction of a new coat of arms in the masthead. The need for the latest change in fount was prompted by the adoption of a "compact" paper size in 2004. The new fount , Times Modern, replaces Times Classic and, with more letters per line, the paper's head of design, David Driver, writes that it "...allows for more articulation in the process of writing". Readers are assured that the change is "not a reckless impulse but reading conditions for many people have become less leisurely".
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