Subjective validation, sometimes called personal validation effect, is a cognitive bias by which people will consider a statement or another piece of information to be correct if it has any personal meaning or significance to them.Forer, B.R. (1949) "The Fallacy of Personal Validation: A classroom Demonstration of Gullibility," Journal of Abnormal Psychology, 44, 118-121. In other words, people whose opinion is affected by subjective validation will perceive two unrelated events (i.e., a coincidence) to be related because their personal beliefs demand that they be related. Closely related to the Forer effect, subjective validation is an important element in cold reading. It is considered to be the main reason behind most reports of paranormal phenomena.Cline, Austin. Flaws in Reasoning and Arguments: Subjective Validation, Seeing Patterns & Connections That Aren't Really There , About.com, September 10, 2007. Accessed January 10, 2008. According to Bob Carroll, psychologist Ray Hyman is considered to be the foremost expert on subjective validation and cold reading. Many of the validations that are given are not necessarily because they are true about recipients but because people wish it was true about themselves . When we think about all the fortune cookies we open, how many people don't wish that they are "a cheerful person everyone wants to be around." People tend to think of themselves in terms of values that are important to them, even if they don't show those values. They tend to believe they do, and they tend to believe it the more they hear it and read it about themselves. This effect can be seen when it comes to health. For example, if someone enjoys eating bacon and they were to come across an article that talks about how healthy bacon is for you , they will tend to believe it more because this "validates" eating more bacon.
Subjective validation, sometimes called personal validation effect, is a cognitive bias by which people will consider a statement or another piece of information to be correct if it has any personal meaning or significance to them.Forer, B.R. (1949) "The Fallacy of Personal Validation: A classroom Demonstration of Gullibility," Journal of Abnormal Psychology, 44, 118-121. People whose opinion is affected by subjective validation will perceive two unrelated events (i.e., a coincidence) to be related because their personal beliefs demand that they be related. Closely related to the Forer effect, subjective validation is an important element in cold reading. It is considered to be the main reason behind most reports of paranormal phenomena.Cline, Austin. Flaws in Reasoning and Arguments: Subjective Validation, Seeing Patterns & Connections That Aren't Really There , About.com, September 10, 2007. Accessed January 10, 2008. According to Bob Carroll, psychologist Ray Hyman is considered to be the foremost expert on subjective validation and cold reading. Many of the validations that are given are not necessarily because they are true about recipients but because people wish it was true about themselves ; people tend to think of themselves in terms of values that are important to them, even if they don't show those values. They tend to believe they do, and they tend to believe it the more they hear it and read it about themselves. This effect can be seen when it comes to health. For example, if someone enjoys eating bacon and they were to come across an article that talks about how healthy bacon is healthy , they will tend to believe it more because this "validates" eating more bacon.
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