Applied aesthetics is the application of the branch of philosophy of aesthetics to cultural constructs. In a variety of fields, artifacts (whether physical or abstract) are created that have both practical functionality and aesthetic affectation. In some cases, aesthetics is primary, and in others, functionality is primary. At best, the two needs are synergistic, in which "beauty" makes an artifact work better, or in which more functional artifacts are appreciated as aesthetically pleasing.  Maps Aesthetics in cartography relates to the visual experience of map reading and can take two forms: affective responses to the map itself as an aesthetic object (e.g., considering a map to be "beautiful," or "interesting," or "frustrating"), and affective responses to the geographic subject of the map (e.g., considering the mapped landscape as "beautiful" or "someplace I want to visit").Robinson, A. (1952). The Look of Maps. University of Wisconsin Press  &  .
Applied aesthetics is the application of the branch of philosophy of aesthetics to cultural constructs. In a variety of fields, artifacts (whether physical or abstract) are created that have both practical functionality and aesthetic affectation. In some cases, aesthetics is primary, and in others, functionality is primary. At best, the two needs are synergistic, in which "beauty" makes an artifact work better, or in which more functional artifacts are appreciated as aesthetically pleasing. This achievement of form and function, of art and science, of beauty and usefulness, is the primary goal of design, in all of its domains. Cartography/Map Design Aesthetics in cartography relates to the visual experience of map reading and can take two forms: affective responses to the map itself as an aesthetic object (e.g., considering a map to be "beautiful," or "interesting," or "frustrating"), and affective responses to the geographic subject of the map (e.g., considering the mapped landscape as "beautiful" or "someplace I want to visit").Robinson, A. (1952). The Look of Maps. University of Wisconsin Press . Like other forms of design, almost all maps are created to serve a practical purpose: to inform, to explain, to discover, to guide, to convince. To some, aesthetics may seem of secondary concern, especially in the era of Geographic information systems and web mapping, when maps are created by the millions every day, to be used temporarily then discarded. However, it still serves an important, even practical purpose. Map readers are more likely to pick up a beautiful map than an ugly one, and are likely to spend more time using a map that is pleasing to look at. In turn, there is an aesthetic appeal for maps that look authoritative, clear, and well-crafted.Nestel, C. (2019). Aesthetics and Design. The Geographic Information Science& Technology Body of Knowledge (1st Quarter 2019 Edition), John P. Wilson (Ed.). DOI: 10.22224/gistbok/2019.4.14 Consequently, products such as Google Maps have undergone multiple major revisions to their design to make them not only more accurate and more useful, but more attractive, and thus more competitive.Google Maps History, Version Museum. 2018. Willem Van Lancker, Google Maps: Designing the Modern Atlas, Core77 .
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This achievement of form and function, of art and science, of beauty and usefulness, is the primary goal of design, in all of its domains.
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Maps
Cartography/Map Design
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Like other forms of design, almost all maps are created to serve a practical purpose: to inform, to explain, to discover, to guide, to convince. To some, aesthetics may seem of secondary concern, especially in the era of Geographic information systems and web mapping, when maps are created by the millions every day, to be used temporarily then discarded. However, it still serves an important, even practical purpose. Map readers are more likely to pick up a beautiful map than an ugly one, and are likely to spend more time using a map that is pleasing to look at. In turn, there is an aesthetic appeal for maps that look authoritative, clear, and well-crafted.Nestel, C. (2019). Aesthetics and Design. The Geographic Information Science
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Technology Body of Knowledge (1st Quarter 2019 Edition), John P. Wilson (Ed.). DOI: 10.22224/gistbok/2019.4.14 Consequently, products such as Google Maps have undergone multiple major revisions to their design to make them not only more accurate and more useful, but more attractive, and thus more competitive.Google Maps History, Version Museum. 2018. Willem Van Lancker, Google Maps: Designing the Modern Atlas, Core77