what does latino mean
Latino is a Spanish wordâhence the feminine form Latina âthat refers to people with roots in Latin America and generally excludes the Iberian Peninsula. For many, Hispanic has negative connotations because of its Eurocentrism.Others prefer it because it's gender-neutral.t defines Hispanics and Latinos as persons who trace their origin or descent to Mexico, Puerto Rico, Cuba, Spanish speaking Central and South America countries, and other Spanish cultures.. But if someone from Brazil says he's Hispanic, the census doesn't say, No, you're not.