what is huf brand
HUF in Journal âº. Founded in 2002 by professional skateboarder Keith Hufnagel, HUF is a LA based manufacturer of premium footwear and apparel designed for contemporary skate and lifestyle. Inspired by Keithâs unique experiences traveling the globe as a skateboarder, the clean, classic brand aesthetic of HUF embodies a diverse array of cultural inspirations and ideas.