what is roadmapping
Roadmapping is a powerful technique â pioneered by Motorola in the 1970s â for planning an organisationâs technological capabilities to ensure they meet its commercial or strategic goals.The graphical nature of roadmaps supports strategic alignment and dialogue between functions in the firm and between organisations.onsultancy â IfM ECSâs team of industrial fellows design and facilitate roadmapping projects for your organisation. Open courses â Dr Rob Phaal and his colleagues run a series of workshops on roadmapping techniques. Executive education-bespoke in-company training courses, tailored to your organisationâs needs.