average cost for making a movie
But some of this was attributable to higher ticket prices. The average cost of making a film rose to $39.8 million, 9.5 percent more than the previous year. But that did not account for promotional and advertising costs: the average cost of both making and marketing a film last year was $59.7 million.''I'm not shocked by these figures,'' said Mr. Silver of Universal.ut some of this was attributable to higher ticket prices. The average cost of making a film rose to $39.8 million, 9.5 percent more than the previous year. But that did not account for promotional and advertising costs: the average cost of both making and marketing a film last year was $59.7 million.