what is pop-up advertisement
Part of the Internet acronyms and lingo glossary: A pop-up ad is a pop-up window used for advertising. When the program is initiated by some user action, such as a mouse click or a mouseover, a window containing an offer for some product or service appears in the foreground of the visual interface.
Pop up ads are advertisments that show up in a new browser window. There's no one standard size for popup ads. Popup ads also vary widely in the amount of browser commands that show in the window. Pop-up ads are just one form of internet advertising used by advertisers to get web users' attention.