what is commodification theory
Commodification (1975, origins Marxist political theory) is used to describe the process by which something which does not have an economic value is assigned a value and hence how market values can replace other social values.uman beings can be considered subject to commodification in contexts such as genetic engineering, social engineering, cloning, eugenics, social Darwinism, Fascism, mass marketing and employment. An extreme case of commodification is slavery, where human beings themselves become a commodity to be sold and bought.