who plays jughead in the series riverdale?
By Michael Martin. Betty Cooper and Jughead Jones have been cast in the upcoming Riverdale show. Deadline reports Lili Reinhart (Surviving Jack) will star as Betty and Cole Sprouse (The Suite Life of Zack & Cody) will play Jughead in the live-action, modern-day take on the long-running Archie comic series. Descriptions for the four main characters were revealed last year.