what is demographic segmentation
Demographic segmentation is market segmentation according to age, race, religion, gender, family size, ethnicity, income, and education.Demographics can be segmented into several markets to help an organization target its consumers more accurately.isadvantages of Demographic Segmentation. One of the main disadvantages of demographic segmentation is it can make an organization vulnerable to competitors. Competitors may try to use the same marketing techniques and potentially take away customers.