what is opportunity qualification process
Make sure your team is consistently qualifying all opportunities with customer verifiable outcomes throughout the sales process. Itâs a sure way to prove an opportunity warrants your investment of time and resources. Qualification helps a seller to maximize his/her efforts.tâs important to the buyer because: 1  It optimizes use of the buyerâs time. 2  It helps the buyer in defining the problem he/she is trying to solve. 3  It helps the buyer secure executive buy-in for funding the solution.