what is card sorting
Card Sorting is a technique for exploring how people group items, so that you can develop. structures that maximize the probability of users being able to find items. Card Sorting: 1  Is easy and cheap to conduct. 2  Enables you to understand how âreal peopleâ are likely to group items. 3  Identifies items that are likely to be difficult to categorize and find. 4  Identifies terminology that is likely to be misunderstood.