why is content analysis an unobtrusive research technique
This page may need to be reviewed for quality. Introduction-Unobtrusive measures are ways of studying social behavior whithout affecting it in the process. Unobtrusive research is simply the methods of studying social behaviorwithout affecting it.- There are three types of unobtrusive research: Content Analysis Analysis of existing statistics Comparative and historical analysis.Content Analysis-With content analysis you focus on the details of recorded human communications. Weaknesses of content analysis: -Limited to what the researcher is able to record-Validity can be limited. - In content analysis we could employ any conventional sampling technique like random, systematic, stratified, or clustered sampling.