what is an infomercial
An infomercial is generally a combination of information about the product and a promotional commercial. An infomercial can be scripted in a number of ways, depending on the nature of the product and the buying habits of its intended demographic. Some infomercials duplicate the format of a television talk show, with either a recognized television personality or a skilled actor portraying a host. The product is usually presented as the topic of an extended interview with the inventor or other expert..