what major companies and products are in south korea
Last year, McIntyre hired a South Korea-based correspondent to report on the latest trends from the ground. âIf Korea has had BB creams for about 20 years, what else are we missing?â she says. The two major Korean beauty powerhouses are AMOREPACIFIC (think of it as the EstÃ©e Lauder of Korea) and its brands include LANEIGE, Iope and Sulwhasoo, while LG has SUM 37 and the soon-to-be-launched belif. Other major brands include Dr. Jart, Tony Moly and Amarte. While many of these brands are sold at Bergdorf Goodman, Neiman Marcus as well as Sephora, thereâs also a host of websites selling curated Korean beauty products, such as Glowrecipe, Peach and Lily, and SokoGlam. MemeBox is a Korean beauty subscription service, similar to Birchbox.