what is subscriber acquisition cost
Subscriber acquisition cost. Subscriber acquisition cost (SAC) is the average cost of signing up a new customer. It is most frequently used by mobile telecoms companies.The customer acquisition cost of mobile companies is complicated by the number of costs involved.Mobile telecoms companies frequently pay incentives to retailers who bring in customers for their networks.t is most frequently used by mobile telecoms companies. The customer acquisition cost of mobile companies is complicated by the number of costs involved. Mobile telecoms companies frequently pay incentives to retailers who bring in customers for their networks.