what are adjusted gross sales
How to Calculate Adjusted Gross Sales. Adjusted gross sales reflect the amount of returns and allowances for a company in a given period. Comstock/Comstock/Getty Images. Adjusted gross sales, also known as net sales, represent gross sales less returns and allowances.This measure is a gauge of market demand and pricing power, and is commonly used to determine relative market share for various industries including retail, apparel, manufacturing and technology hardware.he gross sales figure, also known as revenue, is always the top line of an income statement. Calculate gross sales indirectly using sales tax receipts, and verify them with bank deposits and register tapes. Step 2. Compile returns and allowances for the reporting period.