what mountain is in the coors beer logo
In popular culture[edit] The stately and classically mountainous profile of Wilson Peak as viewed from the East and North has led to its use as a symbol of rugged mountains in advertising. Wilson Peak features prominently in many television advertisements for Coors Brewing Company which is located in Golden, Colorado. The Jeep automobile corporation also often uses Wilson Peak as a backdrop in its television commercials, particularly in advertisements for its off-road models.