maybe you are living in newark i haven't heard of prudential before coming to usa because the company does not have the anvergure of a meryll lynch or goldman sachs when the company is rather unknown its logo cannot be better it's not like we are talking about the macdonald's m or the two circles for mastercard or the hammer and the sickle it is a national company it could be your personal experience but this doesn't make it worthy of a worldwide encyclopedia your propaganda is what will in the end make it a world class logo