the ad thing i don't know sounds like too little gain for too much pain to me the pain includes people saying look wikipedia now has ads in some form which is bad enough and the possibility of people later saying see those ads didn't break the thing so let's make ips look at them which is far worse i really can't see the gain amounting to much considering that we're now talking millions in yearly costs nobody is going to pay us hundreds of thousands of dollars for ads unless we become a regular medium and we don't want to be regular right zocky