Pricing the PHEV Considering CVs of the Same Model as PHEV When original equipment manufacturers (OEM) introduced conventional vehicles (CVs) in the market and put plugin hybrid electric vehicles (PHEV) into the market again, it faces another pricing decision. First of all, OEM needs to decide whether CVs should be repriced at the same time as PHEV is priced, or whether the original CVs pricing should be followed. OEM then needs to determine the specific retail price of each vehicle. In addressing this pricing issue, this paper takes into account the differences in consumer preferences for traffic privileges and environmental consciousness, and establishes a twodimensional characteristics space. The study found that whether enterprises reprice CVs is related to the original retail price of CVs. At the same time, corporate profits are affected by a variety of policy factors. In particular, a moderately high purchase tax can improve corporate profits.

Twosided competition with vertical differentiation in both acquisition and sales in remanufacturing Abstract   We study the competition between two remanufacturers in the acquisition of used products and the sales of remanufactured products. One firm has a market advantage; we consider two separate cases where either firm could have an acquisition advantage. The problem is formulated as a simultaneous game on a market that is vertically differentiated in both acquisition and sales, where both firms decide on their respective acquisition prices for used products, and selling prices for remanufactured products. A key finding is that a market advantage is significantly more powerful than an acquisition advantage. The firm with a market advantage can preempt the entry of the other firm, even if that firm has a significant acquisition advantage, but not the other way around. This is accomplished through an aggressive acquisition strategy, where the firm with a market advantage sets significantly higher acquisition prices.