Customer Needs Analysis for Overseas Purchasing in Taiwan In todayu0027s overseas purchasing industry, consumersu0027 preferences and demands have been changing quickly due to fierce market competition. Overseas purchasing agents need to discover the real needs of consumers and to differentiate services or products. Therefore, this study will use the Kano Model to conduct a questionnaire survey, in addition to helping the overseas purchasing industry to quickly understand the true needs of customers, to find the categorization of quality elements that are attractive to consumers. Finally, the results of the study will be provided to the overseas purchasing agents as references for facilitating the service industry to differentiate services and products, and enhance market competitiveness.

A Generic Knowledgebased Model for Commercial Offers: Towards a Unified Model to Configure Products, Services and PSS During Calls for Tenders Today, consumption patterns are changing: firstly, customers (private and industrial ones) want more and more products and services that can be personalized to their needs, and secondly, they are more and more willing to pay for usage of a product rather than ownership. Companies have therefore to adapt their catalog of solutions by putting on the market customizable and suitable solutions going from products to services, including all their possible combinations. The aim of this article is to propose a generic knowledgebased model, dedicated to commercial offers configuration, which can cope with all the diversity of solutions a company can deliver. Up to our knowledge, even if some works on product, service and productservice system exist, none is generic enough to support such commercial offer configuration while bidding. In this paper, after a brief stateoftheart, the need of a generic model is set up. Then, a unified model is proposed and illustrated on usecases coming from industrial situations.