Lucy Bloom
Lucy Bloom (born Lucy Schaffler 26 November 1973) is the former Chief Executive Officer (CEO) of Sunrise Cambodia and the former CEO of Hamlin Fistula Ethiopia. She is a writer, speaker and management consultant with a significant public profile in Australia. Personal life. Bloom was born in 1973 in Johannesburg, South Africa. Bloom was married in 1995, separated in 2015 and divorced in 2019. She has three children and lives in Sydney, Australia. Career. Bloom worked for a short time as a jillaroo after graduating from high school before dropping out of university. Later, she worked at advertising  agency Pilgrim International on cause-related accounts such as Amnesty International and World Vision before she established her own boutique advertising agency, Pure Graphics, which she led for 20 years. In 2004 she trained as a doula and created a childbirth education program for men, Beer + Bubs. Hamlin Fistula Ethiopia. Bloom began volunteering in communications for Hamlin Fistula Ethiopia in 2004. In 2012, Bloom was appointed CEO of a new charitable entity, Hamlin Fistula (Australia) by Dr Catherine Hamlin. In 2015 Bloom stepped down after raising more than $7M for the African network of hospitals. Sunrise Cambodia . In October 2015 Bloom was appointed CEO (Australia) of Sunrise Cambodia, a Cambodia-based not-for-profit founded by Geraldine Cox. Cox offered Bloom the position the day after appearing on the ABC program Australian Story. Inspiring Rare Birds. In July 2017 Bloom joined Inspiring Rare Birds as executive director. In her time there she launched a women-only speaker agency and media hub. Bloom left the role in December 2017, to finish her second book which was published in April 2019. China Australia Millennial Project. December 2017 Bloom listed on her LinkedIn that she is a consultant on the  China Australia Millennial Project and travelled to China. Keynote speaking. Bloom's Linkedin profile notes that she is listed with all major speaking bureaus in Australia, USA and Europe. Her website notes that she speaks on themes including courage, failure and trust for clients such as JP Morgan, CommBank, Allianz and the Australian Institute of Sport. Public life. Knox Grammar testimony. In March 2015 Lucy Bloom gave evidence against former Knox Grammar headmaster Ian Paterson in the Royal Commission into Institutionalised Responses to Child Sex Abuse. Bloom testified that she was indecently assaulted by Paterson while at Roseville College at  the age of 15 in 1989. Bloom's claims were supported in court the next day by a witness who remained anonymous. Paterson strongly denied the allegation and was supported by another teacher who was present during the rehearsal. Controversies. Australian Graphic Awards Design Association. On November 14, 2015 Bloom left an Australian Graphic Awards Design Association (AGDA) award night and tweeted that her reasons for leaving were due to the lack of gender representation at the awards. Bloom was later accused of slander and threatened with legal action by AGDA. Section::::"Poverty Porn". In 2016, under Bloom's leadership, Sunrise  Cambodia began a controversial fundraising campaign that portrayed a Cambodian child model as an unkempt sex worker. The campaign was denounced by child protection organizations in Australia and Cambodia as being unethical and exploitative, dubbing it "poverty porn". Bloom defended the use of the images.