LaLiga Tech
LaLiga Tech is the subsidiary that brings together all of the technological solutions of LaLiga. Created in 2021, it supplies digital tools to the global sports and entertainment industry. Development. When Javier Tebas assumed the presidency of the Liga Nacional de Fútbol Profesional in 2013, one of the strategic avenues was integrated technological development. Given that there were no suppliers in the market capable of comprehensively meeting LaLiga's needs, Spanish football's organising body decided to bring in the technical engineering and data talent it required. These solutions have been developed by a team of 150 specialists  and are the result of the experience amassed by LaLiga since 2014. Based on artificial intelligence data and through the digitalisation of processes, a digital ecosystem has been developed that operates in an integrated, modular and scalable manner. The range of technology tools created have been applied at stadiums, by the clubs and fans, and by a range of broadcast channels, and are applicable to any sports competition, not just to football. These solutions simplify and accelerate digital fan relationships, competition management and content improvement, by establishing multiple channels for interaction between the different participants in the games. LaLiga Tech  was unveiled in September 2021 with Miguel Ángel Leal as its CEO. It has Microsoft as its technology and innovation partner, as well as being the supplier of Microsoft Azure, the Microsoft cloud. Dorna Sports, the Jupiler Pro League, Sky México and the Royal Belgian Football Association are among the users of LaLiga Tech's tools and solutions. A number of agreements have also been struck with the World Padel Tour and Millicom. In 2022, LaLiga Tech and Centro Español de Derechos Reprográficos (CEDRO) signed an agreement to prosecute worldwide the illegal use of protected material on websites, social networks , online videos, etc. This agreement is developed through the use of a tool, "LaLiga Content Protection" by CEDRO. "LaLiga Content Protection" team is formed by analysts and consultants distributed in two hubs in Mexico and Spain. Range of technology tools. Competition management. Solutions for optimising management of the competition and allowing its return, for example: