SwimSwam
SwimSwam news is a swimming news organization covering competitive swimming along with diving, water polo and synchronized swimming. SwimSwam launched as a website in March 2012 and quickly became the most-read swimming website in the world. SwimSwam was named one of NBC Sports's 100 must-follow social media handles for the 2016 Summer Olympics. History. The news organization was founded by Braden Keith, Garrett McCaffrey, Davis Wuolle, Tiffany Stewart and Olympic gold medalist Melvin Stewart, known as Gold Medal Mel. The group of founders teamed up in October 2011, started the SwimSwam YouTube channel on February 17 , 2012, and launched the SwimSwam website March 12, 2012. While the website was launched in 2012, its origins trace back to swimming website "SwimNetwork.com" where Mel Stewart had worked as a traffic driver and blogger. The roots of the YouTube channel can also be traced to "SwimNetwork.com", where in 2010 Stewart was the host of an interview show. After USA Swimming shut "SwimNetwork.com" down, it was launched in 2006 and shut down a few years later, Stewart took his experience and brought his wife and collaborators together to found SwimSwam. In its first month of operation, the website received more  unique visitors than the USA Swimming and Swimming World websites, coming in at over 200,000 unique views. As of July 2021, the videos SwimSwam had published on its YouTube channel had amassed over 19 million views. Four years after the initial launch of the website and the start of the YouTube channel, Keith and Stewart spearheaded the launch of a print magazine taking some of the first hard copy issues to the 2016 US Olympic Trials to increase brand recognition. Headquarters at time of launch were located in Austin, Texas, though workers were spread throughout multiple states. Operations. Website. Articles . Writers publishing articles on "swimswam.com" are composed both of staff writers and topical contributors. Typically, the website publishes 20 to 100 articles per month. On November 10, 2021, "SwimSwam" published its landmark 100,000th post on its official website. Listings and rankings. The site also compiles a listing of swim-related jobs and ranks NCAA recruits and recruiting classes, among other things. SwimSwam's online job listings section has been noted for its ease of use and streamlining the job application, interview, and hiring process. YouTube channel. On SwimSwam’s YouTube channel, videos published cover aquatics sports-related content including sports  such as pool and open water swimming, synchronized swimming, diving, and water polo. It produces a podcast, "SwimSwam Podcast", in which different staff members interview key people in aquatics sports including athletes, coaches, and administrators. SwimSwam provided timely coverage breaking down the rationale of the decision by USA Swimming to postpone the 2020 US Olympic Trials in swimming a year and break the meet into two waves due to the COVID-19 pandemic in the form of a podcast featuring different SwimSwam staff members, including two co-founders. Magazine. In 2016, SwimSwam launched a quarterly print magazine called SwimSwam magazine, which  was included in Mr. Magazine's "30 Hottest New Launches of the Year." Awards. SwimSwam is known for its yearly Swammy Awards, which honor the top international, NCAA and age group swimmers at the end of each year. Swammy Awards allocated annually also highlight athletes in different aquatics disciplines, such as swimmers in open water swimming. They are also awarded on the continental and national level to swimmers and coaches, such as swimmer of the year of Africa, by gender, and coach of the year of the United States. Notable stories. The following are a few of the notable stories  SwimSwam has reported on or been a part of that were covered by other news agencies: