Michael Weicker (director)
Michael Weicker is a German film director. Career. In 2010, Weicker started the directing duo "The Factory" with his twin brother Markus. In the following years, the brothers released music videos for various German artists such as RIN, Kollegah and Genetikk. Since 2017 they have been under contract with the Berlin-based production company BWGTBLD. Since 2019, Weicker has been a jury member Deutscher Werbefilmpreis (German Advertising Film Award). In 2016, Weicker started the label "Division" in Düsseldorf with his brother Markus and business partner Elvir Omerbegovic and signed the artist RIN. Two albums and a mixtape  were released, which won several gold and platinum awards. They also received several Echo nominations as well as the 1-Live Krone for the best album in 2017. In the course of the releases there were three tours in German-speaking countries with a total of more than 175,000 viewers. In 2019, the label entered into a partnership with Sony Music in the form of a distribution deal.