UGerard, okukhulunywe ngaye ngaphambili kulolu chungechunge lwezihloko, naye wafinyelela esiphethweni esifanayo. Naphezu kwemfundo yakhe ephakeme kanye nokuba kwakhe semkhakheni wesayensi yezinambuzane, wathi: “Angibutholanga ubufakazi bokuthi ukuphila kwazivelela entweni engaphili. Ukuhleleka nokuba yinkimbinkimbi kwezinto eziphilayo kwangenza ngaqiniseka ukuthi kumelwe ukuba ukhona uMhleli noMklami wazo.” Ann: I am in search industry for 8 years now. Nothing surprises me any more. Google’s policy has always been “Do as we say, NOT as we do.” They prove that point again and again. The bigger issue is that when it comes to guest contributors and author attributions, website owners don’t have any clear guidelines from Google. With paid links it has always been clear: You can sell links but keep them nofollow. How about guest posts moving forward? Only big guys are allowed to invite guests? What’s the actual rule? I think Google is very lost and desperate actually. Matt Cutts is trying to fix unfixable: the old outdated algorithm. I feel sorry for him!