Iyashikei
Origins. "Iyashikei"'s origins are in the late seventies, but it emerged as a distinct subgenre in 1995, in the wake of the Great Hanshin earthquake and the Tokyo subway sarin attack. These traumatic events, combined with the economic recession, would lead to what scholar Paul Roquet calls the "iyashi" trend, or healing boom. The trauma suffered by the Japanese public provided "the emotional context for the emergence of calm as a lucrative and marketable feeling."