Desiring-production
Desiring-production () is a term coined by the French thinkers Gilles Deleuze and Félix Guattari in their book "Anti-Oedipus" (1972). Overview. Deleuze and Guattari oppose the Freudian conception of the unconscious as a representational "theater", instead favoring a productive "factory" model: desire is not an imaginary force based on lack, but a real, productive force. They describe the machinic nature of desire as a kind of "desiring-machine" that functions as a circuit breaker in a larger "circuit" of various other machines to which it is connected. Meanwhile, the desiring-machine is also producing a flow of  desire from itself. Deleuze and Guattari conceptualize a multi-functional universe composed of such machines all connected to each other: "There are no desiring-machines that exist outside the social machines that they form on a large scale; and no social machines without the desiring machines that inhabit them on a small scale." Desiring-production is explosive: "there is no desiring-machine capable of being assembled without demolishing entire social sectors". The concept of desiring-production is part of Deleuze and Guattari's more general appropriation of Friedrich Nietzsche's formulation of the will to power. In both concepts, a  pleasurable force of appropriation of what is outside oneself, incorporating into oneself what is other than oneself, characterizes the essential process of all life. Similarly, a kind of reverse force of "forgetting" in Nietzsche and the body without organs in Deleuze and Guattari disavows the will to power and desiring-production, attempting to realize the ideal of a hermetic subject. Thenceforth, while very interested by Wilhelm Reich's fundamental question—"why did the masses desire fascism?"—they criticized his dualist theory leading to a rational social reality on one side, and an irrational desire reality on the other side. "Anti-Œdipus" was  thus an attempt to think beyond Freudo-Marxism; and Deleuze and Guattari tried to do for Freud what Marx had done for Adam Smith. Published in the same year as "Anti-Œdipus", Guy Hocquenghem's "Homosexual Desire" re-articulated desiring-production within the emergent field of queer theory.