Eriodictyon parryi
Eriodictyon parryi or poodle-dog bush is a tall California mountain shrub with showy purple flowers, which is notable for secreting a severe skin irritant. It is an opportunistic species that grows mostly in areas that have been disturbed by fire. In a dry early spring in Southern California, its semi-dormant leaves can droop and curl into coils like locks of curly hair, hence the popular name based on the metaphor of a poodle's natural hair. Description. It grows into a moderate size, perennial woody shrub, branching from the base but with main stems extending for  up to 2 meters. Is leaves are long and narrow, and may be toothed at the edge; they can be from long. It flowers from June to August, having clusters (cymes) of attractive bell-shaped blue, lavender or purple flowers. The plant has a sickly-sweet, minty, or rank smell, even when not in flower. Identification. The plant's flower clusters and hairy stem are similar to those of many plants in the genus "Phacelia", but it can be distinguished from them by its greater height. It can be more difficult to distinguish from other members of its own genus , such as yerba santa ("E. californicum", "E. crassifolium", and "E. trichocalyx"). The smells of the plants are similar. The yerba santa species are not skin irritants and not as specialized for growth in disturbed habitats such as burn areas. Of these plants, "E. parryi", "E. trichocalyx", and "E. crassifolium" grow mostly south of the latitude of the Monterey/San Luis Obispo county line, while "E. californicum" grows almost entirely north of that latitude. Therefore in many cases, "E. parryi" can be distinguished from yerba santa based on where it grows: in the southern part of the state, in recently disturbed  areas. However, yerba santa may grow near or alongside "E. parryi" in disturbed areas. The following factors can be used to distinguish yerba santa from "E. parryi". Flowers of "E. parryi" are thumb-sized, while those of yerba santa are pinkie-sized or smaller. "E. parryi" has several stems which radiate from a common taproot and then grow straight up, each such stem being surrounded by thick leaves so as to form a symmetrical cone. "E. trichocalyx" has thin, woody, branching stems and tough, leathery, dark green leaves. "E. parryi" is a fast-growing opportunist, and when mixed in with  E. trichocalyx may be obviously fresher and younger. Yerba santa may grow by crown sprouting in burn areas, while "E. parryi" grows in these areas from seed. "E. trichocalyx", being a slower-growing perennial, often has leaves that show damage from previous years. Although both plants can grow to be as tall as a person, "E. trichocalyx" tends to a much smaller stature at the higher elevations; rare, large plants at these elevations tend to be old and woody, and may have a large, tree-like trunk at their base and a great deal of dead wood and twigs. Distribution  and habitat. The plant is endemic to southern California and Baja California. In Baja California it rarely appears in the southern Sierra de Juarez and the western Sierra de San Pedro Martir as a fire-following shrub. It is particularly common in the Transverse Ranges, and also occurs in the Coast Ranges south of San Luis Obispo, and in the Sierra Nevada as far north as Kings Canyon. It is found in chaparral, on granitic slopes and ridges from . It thrives in areas of yellow pine forest that have been recently disturbed by fire or landslides, where it helps to  prevent erosion and can cover burned hillsides with attractive color. The plant often remains dominant in such areas for about ten years until saplings and other plants fill back in and outcompete it. Its seeds can then remain dormant in soil for long periods, with the plant springing back up quickly at the next disturbance. Presumably because of its irritant properties, poodle-dog bush is rarely grown in gardens despite its attractive flowers, and it is difficult to grow in garden conditions. Taxonomy. When first described by Asa Gray, the poodle-dog bush was placed within the genus "Nama". It  was subsequently moved to a monotypic genus "Turricula" (having the same name as a genus of sea snails). Molecular phylogenetic analysis carried out by Ferguson (1998) supports treating "Turricula" as a separate genus within a clade (Ferguson does not use the term "subfamily") that includes "Eriodictyon", and also the genera "Nama" and "Wigandia". However, other molecular data support placing the plant in "Eriodictyon". Skin irritant. Like many species in the forget-me-not family, poodle-dog bush causes severe irritation if touched, akin to poison oak. It can raise blisters lasting as long as several weeks. There may be a  delay of several days before the reaction starts. The hairs stick to skin and clothing. The allergic contact dermatitis is due to prenylated phenolics exuded by hairs (glandular trichomes) of the plant. The principal irritants are derivatives of farnesyl hydroquinone and 3-farnesyl-P-hydroxybenzoic acid. Once the immune system has been sensitized to the irritant, later exposure can cause a memory response, in which previously exposed areas erupt even though they were not exposed the second time. Exposure can be prevented by learning to identify and avoid the plant, and by wearing gloves, long sleeves, and long pants. There  is no definitive evidence on methods for cleansing contaminated skin of the hairs or the irritant they carry. It is not known whether washing with soap and water is effective, and there is better reason to believe that organic solvents such as acetone would be effective. If clothes are contaminated, they should not be washed along with uncontaminated clothing. It is possible that the irritant can be removed from clothing by soaking overnight in a solution of sodium carbonate, which can be prepared by heating baking soda in an oven for an hour at . Topical anaesthetics should be chosen carefully  because some types such as benzocaine may worsen the reaction; better drugs are lidocaine and pramoxine (brand names Sarna Sensitive and Itch-X). Oral or topical corticosteroids may be effective. Antihistamines are not effective, because the symptoms are not mediated by histamines. Native Americans used the plant medicinally: Zigmond (1981, p. 68) reports that the Kawaiisu people used an infusion of the leaves to relieve swellings or rheumatism, and Sparkman (1908, p. 230) also reports that the Luiseño people (who knew it as Atovikut) used it medicinally, though he does not specify for what purpose. No clinical trials have been  undertaken to support the efficacy of the plant for these clinical conditions, and there is no reliable evidence that it can be used for any type of treatment.