Similarweb
Similarweb is a digital intelligence provider for enterprise and small to mid-sized business (SMB) customers. The platform provides web analytics services and offers its users information on their clients' and competitors' web traffic and performance. History. The company was founded in 2007 by Or Offer in Tel Aviv, Israel. By 2009, Similarweb won the first Israeli SeedCamp, attracting the attention of international media and investors. The company raised its Series A round of $1.1 million with the investment being led by Yossi Vardi, and Docor International Management. SimilarSites, a browser extension to help users find sites similar  to those they are visiting, was launched later that year. On September 24, 2013, the company closed a Series B round led by David Alliance, Moshe Lichtman with the participation of existing investor Docor International Management. On February 24, 2014, South Africa media giant Naspers invested $18 million into Similarweb and leading their Series C round. Within a month, Similarweb used a part of the capital for the acquisition of Israeli early-stage company TapDog for a few million dollars in shares and cash, less than a year after TapDog was founded. In November 2014, Similarweb raised $15  million in a Series D investment. In July 2015, Similarweb acquired personalized content discovery platform developer Swayy. On December 10, 2015, Similarweb announced it had acquired Quettra, a Silicon Valley-based mobile intelligence startup, to boost its mobile operations. In July 2017, the company announced a $47 million round of financing led by Viola Group, Saban Ventures with participation from CE Ventures and existing investors. In May 2021, Similarweb made its public debut on the NYSE at a $1.6B valuation. In October 2021, Similarweb won "Best Alternative data Provider" at Hedgeweek Americas Awards 2021, for their investors intelligence  suite. In November 2021, Similarweb acquired "Embee" to extend its mobile user data sets. On February 16, 2022, Smiliarweb reported earnings for Q4 2021, Q4 revenue of $40.2m and Q4 ARR of $165m. Similarweb ranking. Similarweb ranks websites and apps based on traffic and engagement metrics. Its ranking is calculated according to the collected datasets and updated on a monthly basis with new data. The ranking system covers 210 categories of websites and apps in 190 countries and was designed to be an estimate of a website's popularity & growth potential. The company ranks websites based  on traffic and engagement data, and ranks apps in the App Store (iOS/iPadOS) and Google Play Store based on installs & active user data.