DIA-style.com
DIA-style.com is a social commerce website for fashion that focuses on the Middle East. The site is in both Arabic and English and it is best known for being the first site offering Arabic speaking consumers the ability to shop online for ready-to-wear and accessories from luxury brands and designers in their own language. There are over 50,000 ready-to-wear and non-apparel pieces from over 1,200 designers, with brands including Gucci, Lanvin, Fendi, Peter Pilotto, Mary Katrantzou and 3.1 Phillip Lim. History. DIA-style.com, launched in 2012, is based in London and is part of the  DIA Digital a group of online businesses. It is a complimentary sister site to DIA-BOUTIQUE.com which is a marketplace promoting ready-to-wear and accessories by independent designers from around the world. DIA Digital sand its constituent companies were founded by Rasha Khouri, an online fashion entrepreneur from the investment banking sector.