Chrissie Maher
Chrissie Maher (born 1938) co-founded Plain English Campaign, a company that promotes the clear use of English, particularly by businesses and official bodies. Chrissie was inspired both by the need for democratic language (information that could be understood by adults of all educational levels) and plain language champions such as Sir Ernest Gowers and George Orwell. Early campaigns. In 1971 Maher founded the UK's first community newspaper, the "Tuebrook Bugle", which gave her the chance to write articles demanding that organisations start using plain English. In 1974 Maher started "The Liverpool News", the UK's first  newspaper for adults with reading difficulties. Many of the plain English principles that would eventually inspire the Plain English Campaign were put into early action with both The Tuebrook Bugle and The Liverpool News. Chrissie was also a member of the UK's National Consumer Council. Plain English Campaign. Maher officially launched Plain English Campaign at a demonstration in London in 1979. In 1994, as an example of the linguistic issues she found objectionable, Maher pointed out that Britain's National Health Service published a definition of the term "bed" that used 229 words. Tom McArthur, editor of the Oxford  Companion to the English Language said, "In all the history of the language, there has never been such a powerful grassroots movement to influence it as the Plain English Campaign."