National Numeracy
National Numeracy is an independent charity (registered no. 1145669 in England and Wales) based in Lewes, UK, that promotes the importance of numeracy and "everyday maths". The charity was founded in 2012; its chair is Perdita Fraser and vice chair Andy Haldane. Its current chief executive is Sam Sims, who replaced Mike Ellicock in 2020. The charity aims to challenge negative attitudes towards maths and promotes effective approaches to improving functional numeracy skills. Chris Humphries, former chair of National Numeracy and a former chief executive of the UK Commission for Employment and Skills, said: "It is simply inexcusable  for anyone to say: 'I can't do maths.' It is a peculiarly British disease which we aim to eradicate." The charity's Theory of Change is detailed on their website. National Numeracy has been critical of the UK mathematics curriculum, claiming that it is flawed and requires radical improvement to ensure that everyone leaves compulsory education with essential numeracy skills. National Numeracy is supported by a number of celebrities, including Rachel Riley, financial journalist Martin Lewis of Money Saving Expert, author, television presenter and mathematics teacher Bobby Seagull, Strictly Come Dancing's Katya Jones, Great British Bake Off 2020  winner Peter Sawkins, and the poet and comedian Harry Baker. It is also supported by organisations, including TP ICAP, KPMG, Santander, Experian, Ufi VocTech Trust, Garfield Weston Foundation and the Edge Foundation. National Numeracy Day is National Numeracy's annual campaign to celebrate numbers and how they are used in everyday life. This year, National Numeracy Day is taking place on Wednesday 18th May 2022. More information about how you can get involved can be found here. History of National Numeracy. A 2010 report commissioned by Lord Moser from New Philanthropy Capital recommended the creation of a national numeracy trust . The report, which focused on low levels of numeracy in the UK, showed how charities and funders can help people to be confidently numerate. These problems are a focus of National Numeracy's strategy. National Numeracy was legally registered as a charity in January 2012 with the press launch of the charity in March 2012. Work and campaigns. On 30 October 2014 National Numeracy CEO Mike Ellicock was featured on an edition of ITV's Tonight documentary programme The Trouble With Numbers. Mike Ellicock spoke about cultural and attitudinal problems preventing people from succeeding in maths. In 2014, National Numeracy  launched the National Numeracy Challenge, a free online tool which allows users to assess their numeracy level and access resources to help them improve. By December 2020, 340,000 people had registered on the National Numeracy Challenge. During the 2014-15 FA Cup season, BBC Sport and BBC Learning worked with National Numeracy on Maths of the Day, a series of films shown across the BBC, as well as accompanying content on the BBC iWonder website, exploring maths in football. The films featured former footballer and commentator Robbie Savage and Countdown co-host Rachel Riley among others. In March 2015, there  was also a Maths of the Day live event on BBC Radio 5 Live in which National Numeracy's Mike Ellicock and Rachel Riley talked about the importance of maths skills. It also included a feature from A Question of Sport in which team captains Phil Tufnell and Matt Dawson took part in a sport-related maths quiz with the audience, which was also made available on the BBC Radio 5 Live website. In February 2015, National Numeracy made a complaint on Twitter about a L'Oreal Paris print advertising campaign, featuring Oscar-winning actress Helen Mirren, which included the tagline  Age is just a number and maths was never my thing. L'Oreal responded to the complaint, tweeting in reply "Thanks for raising this, we hadn't meant it to be interpreted this way. We're changing it right away and you'll see new ads soon." Speaking to BBC News about the change, National Numeracy's Mike Ellicock said "Throwaway remarks about being 'no good at maths' are so easy to make and so damaging in the way they normalise negative attitudes. It's unusual for a company to recognise and remedy their error in the way that L'Oreal have , so we really appreciate their response." In 2017, the National Numeracy Challenge incorporated a series of resources to help people build their confidence and a positive attitude towards numbers. National Numeracy Day 2021 took place on 19 May for the fourth year running. This annual campaign celebrates numbers and how they are used in everyday life. The first National Numeracy Day launched 16 May 2018. The founding supporter was KPMG and the Day was covered widely in the media. The second annual National Numeracy Day took place on 15 May 2019 and the third on 13 May 2020. This year , #NationalNumeracyDay is taking place on Wednesday 18th May 2022. More information about how you can get involved can be found here. Research. National Numeracy commissions and conducts research to inform its project work. 2012: According to the most recent Skills for Life survey, almost 78% of people in England have numeracy skills well below A*-C grade at GCSE. 2013: OECD found England to be 21 out of 24 countries in numeracy, ages 16–24. The large study also showed that 8.5 million adults in England and Northern Ireland have the numeracy levels of a 10-year-old. 2013: Employers report increasing  difficulties in finding potential employees with the desired numeracy skills. In 2011, 24% reported applicants for new jobs had poor numeracy, in the past year it has risen to 26%. Employers also report numeracy skill gaps among their existing workforce. 2014: Report on the causes and consequences of poor English and maths skills, including 55% of homeless people found to lack basic math skills (D-G at GCSE). 2014: National Numeracy-commissioned research by Pro Bono Economics found that over the course of a year, the cost of low levels of numeracy is estimated to be around £20.2 billion  which is roughly 1.3 per cent of GDP to the total UK economy. This cost is distributed between individuals (£8.8 billion), employers (£3.2 billion) and government (£8.2 billion). This does not include costs of the higher risk of unemployment and underemployment to individuals and firms, and excludes wider costs to health, well-being, public services. 2016: The Mayor's Fund and National Numeracy published "The Parent Factor", which showed that parental engagement in school maths leads to higher attainment and better classroom participation among pupils. 2018: National Numeracy was funded by the Money Advice Service's What  Works Fund to conduct research about the connection between good numeracy and financial capability. The report found that the higher an adult’s level of numeracy, the better their financial capability mindset was likely to be. Since 2012, National Numeracy has commissioned an annual YouGov survey into British public attitudes to maths to find out why people are motivated to improve their numeracy. The 2015 survey found that most people wanted to improve their numeracy to enable better understanding of their personal finances. National Numeracy’s aim & projects. Aim. National Numeracy cites its aim as "to enable everyone across the  UK to be confident and competent in using numbers and data, to be able to make good decisions in their daily life and at work.". This is approached in three main ways: