Hoodrich Pablo Juan
Sterling Leroy Pennix Jr. (born October 28, 1989), better known by his stage name Hoodrich Pablo Juan, is an American rapper. He is best known for his track "We Don't Luv Em". Career. Pennix started pursuing a rap career in 2014 after he released a song titled "Go Get Money" and featured on a Peewee Longway track titled "African Diamonds". He released a string of mixtapes during 2015 to 2017, and was later signed to Gucci Mane's label 1017 Records. He gained attention with his track "We Don't Luv Em".