Despicable Me (film)
Despicable Me is a 2010 American computer-animated comedy film produced by Illumination Entertainment (in its debut film) and distributed by Universal Pictures. Directed by Chris Renaud and Pierre Coffin (in their directorial debuts) from a screenplay by Cinco Paul and Ken Daurio based on a story by Sergio Pablos, the film stars the voices of Steve Carell, Jason Segel, Russell Brand, Miranda Cosgrove, Kristen Wiig, Will Arnett, and Julie Andrews. The film tells the story of a supervillain named Gru, who adopts a trio of orphan girls named Margo, Edith, and Agnes and attempts to steal  a shrink ray from his rival Vector in order to shrink and steal the Moon. "Despicable Me" debuted at the Moscow International Film Festival on June 19, 2010, and was released in the United States on July 9. The film received positive reviews and earned $543.2 million worldwide, becoming the ninth-highest-grossing film of 2010. It was nominated for Best Animated Feature Film at the Golden Globe Awards, BAFTA Awards and Annie Awards. "Despicable Me" is the first entry in what would become the franchise of the same name, which includes three more films—"Despicable Me 2" (2013), "Minions  (2015), and Despicable Me 3" (2017). "" is scheduled for release in 2022. A fourth film, "Despicable Me 4", is in development and will release in 2024. Plot. Longtime supervillain Gru has his pride hurt when an unknown rival steals the Great Pyramid of Giza and replaces it with an inflatable replica. In retaliation, he, his elderly assistant Dr. Nefario, and his army of Minions concoct a plan to steal the Earth's Moon. Dr. Nefario worries that the plan will be too expensive, so Gru applies for a loan from Mr. Perkins, the director of the Bank of Evil, who  orders Gru to steal a shrink ray first. While at the bank, Gru meets young up-and-coming villain Vector and learns that he is the mastermind behind the Pyramid heist. Gru and his Minions successfully steal the shrink ray from a research base, only for Vector to intercept them and steal it for himself. After numerous failed attempts to steal back the shrink ray from Vector's fortress, Gru notices three orphan girls - Margo, Edith, and Agnes - being allowed into the fortress to sell Vector cookies. Gru disguises himself as a dentist and adopts the girls, planning to use  them in his plot to reclaim the shrink ray and return them once the scheme is over. Gru's initial attempts at parenting are disastrous, and things are further complicated by their ballet practices, the girls discovering his underground lair, and Dr. Nefario's skepticism to his plan. Gru eventually manages to use the girls to distract Vector long enough for him to get the shrink ray back, but the girls insist upon stopping at an amusement park on the way home. Gru plans to abandon them there, but finds himself enjoying his time with the girls, and they begin  to bond. At home, Gru shows Mr. Perkins, via video call, that he has the shrink ray, though the girls repeatedly interrupt the call. Mr. Perkins still claims he is not impressed, and refuses the loan. Seeing Gru sad that he would not be able to steal the Moon, the girls give him their piggy bank. Inspired, the Minions pool all their resources, and Gru begins to sell his belongings to raise the money needed for the project. Dr. Nefario calculates that they will have to go for the Moon when its orbit brings it closest to Earth, but the  day is the same as the girls' ballet recital. Believing Gru is too distracted, he calls Miss Hattie himself and tells her to take the girls back. Meanwhile, Mr. Perkins informs Vector (revealed to be his son) of Gru's possession of the shrink ray, prompting Vector to take action by kidnapping the girls. Gru successfully shrinks and steals the Moon. He tries to make it home in time for the ballet recital, only to find out Vector has kidnapped the girls. Hurrying to the fortress, Gru gives Vector the Moon, but Vector refuses to hand over the girls. Gru  fights his way through Vector's defenses, causing him to flee, with the girls and the Moon, in his aircraft. Meanwhile, Dr. Nefario and the Minions discover that the effects of the shrink ray are only temporary: the larger the object, the faster it returns to its normal size. They and Gru perform a daring mid-air rescue of the girls before the Moon returns to its normal size and launches itself into orbit, stranding Vector on it. Gru and the girls confess love for one another. Sometime later, Gru, his mother, the girls, Dr. Nefario, and the Minions start  a rave, dance-party style, in celebration of Gru's success in stealing the moon and Vector's defeat. Voice cast. Additionally, Dana Gaier voices Edith, Elsie Fisher voices Agnes, and Pierre Coffin voices Kevin, Tim, Bob, Mark, Phil, and Stuart the Minion Other voices include Chris Renaud as Dave the Minion, Jemaine Clement as Jerry the Minion, Mindy Kaling as a tourist mom, Rob Huebel as an anchorman, Ken Daurio as an Egyptian guard, and Ken Jeong as a talk-show host. Production. Development. "Despicable Me" was initially developed by Sergio Pablos under the working title "Evil Me". He  later participated in development during the early stages of the production and took the package unsolicited to Universal Pictures, where he became the first of several screenwriters on the project as well as executive producer. Producer Chris Meledandri left 20th Century Fox Animation as president in early 2007 to establish his own animation studio under Universal Pictures, which he named Illumination Entertainment. After buying the pitch from Pablos, Meledandri brought in screenwriters Cinco Paul and Ken Daurio, with whom he'd worked on "Dr. Seuss' Horton Hears a Who" (2008) while at Fox, to write the project. Soon after he  brought together animators Pierre Coffin and Chris Renaud to direct, with the Paris-based studio Mac Guff to handle animation. Coffin, who comes from Mac Guff, was recruited for his experience directing commercials for the studio, while Renaud was brought in for his animation experience in Blue Sky Studios. In November 2008, Illumination Entertainment announced the beginning of development on its first CGI animated film and project, "Despicable Me". Writing. The language spoken by the Minions was invented by Pierre Coffin and Chris Renaud, the directors of the film. The language is sometimes nicknamed "Minionese". Music. "Despicable Me: Original Motion  Picture Soundtrack" is the soundtrack to the film of the same name, and it was released on July 6, 2010. It features new songs from the film written and performed by Pharrell Williams and performances by Destinee & Paris, the Sylvers, Robin Thicke, and the Bee Gees. Marketing and release. Universal Pictures partnered the film with licensing and promotional partners valued at $75 million for the marketing campaign. Additional marketing partners for the film included AirHeads, Church's Chicken, Hungry Jack's, Color Me Mine, American Express, Kodak, IHOP, and Best Buy. "Despicable Me" debuted at the Moscow International Film  Festival on June 19, 2010, followed by a premiere on June 27, at the Nokia Theatre in Los Angeles. The film was released in the United States on July 9. "Despicable Me" was released on DVD, Blu-ray, and Blu-ray 3D on December 14, 2010. Physical copies contain behind-the-scenes featurettes, filmmaker commentaries, games, and three short films: "Home Makeover", "Orientation Day", and "Banana". Reception. Box office. "Despicable Me" earned $251.5 million in the United States and Canada and $291.6 million in other territories, for a worldwide total of $543.2 million. It was the ninth -highest-grossing film of 2010. The film was released with "Predators" on July 9, 2010, "Despicable Me" earned $21.7 million on its first day. The film debuted earning $60.1 million from 3,476 theaters. Its second weekend earnings dropped by 42 percent to $32.7 million, and followed by another $24.1 million the third weekend. "Despicable Me" completed its theatrical run in the United States and Canada on January 20, 2011. Critical reception. "Despicable Me" has an approval rating of based on professional reviews on the review aggregator website Rotten Tomatoes, with an average rating of . Its critical  consensus reads, "Borrowing heavily (and intelligently) from Pixar and "Looney Tunes", "Despicable Me" is a surprisingly thoughtful, family-friendly treat with a few surprises of its own." Metacritic (which uses a weighted average) assigned "Despiable Me" a score of 72 out of 100 based on 35 critics, indicating "generally favorable reviews". Audiences polled by CinemaScore gave the film an average grade of "A" on an A+ to F scale. Peter Travers of "Rolling Stone" gave the film three stars out of four, saying the directors were skilled at "springing surprises" from the writers' "ingenious" screenplay. Peter Debruge of "Variety" wrote , "Since villains so often steal the show in animation, "Despicable Me" smartly turns the whole operation over to megalomaniacal rogue Gru." Robert Wilonsky of "The Village Voice" wrote, "The result is pleasant and diverting, if ultimately forgettable, and it's one of the rare instances in the recent history of 3-D's resurrection as The Savior of Cinema in which the technology doesn't dim the screen or distract the focus." Christy Lemire of the "Associated Press" wrote, "Kids will dig it, adults will smile with amusement, and no one will be any different afterward than they were walking  into the theater." Bill Goodykoontz of "The Arizona Republic" gave the film three and a half stars out of five, saying, "Neither as rich in story nor stunning in animation as Pixar offerings, "Despicable Me" instead settles for simply being goofy good fun, and it hardly seems like settling at all." Carrie Rickey of "The Philadelphia Inquirer" gave the film two and a half stars out of four, saying, "Short, sweet-and-sour, and amusing rather than funny, "Despicable Me" can't help but be likable." Colin Covert of the "Star Tribune" gave the film two and a half stars  out of four, saying "You'll probably leave the theater smiling, but don't expect to be emotionally engaged, Pixar-style. You'll be tickled, not touched." Claudia Puig of "USA Today" gave the film three stars out of four, saying, "A whip-smart family movie that makes inventive use of the summer's ubiquitous 3-D technology is something worth cheering." Tom Keogh of "The Seattle Times" gave the film three stars out of four, saying ""Despicable Me" appeals both to our innocence and our glee over cartoon anarchy." Ty Burr of "The Boston Globe" gave the film three  stars out of four, saying, ""Despicable Me" has enough visual novelty and high spirits to keep the kiddies diverted and just enough wit to placate the parents." Roger Ebert gave the film three stars out of four, saying, "The film is funny, energetic, teeth-gnashingly venomous and animated with an eye to exploiting the 3-D process with such sure-fire techniques as a visit to an amusement park." Michael Phillips of the "Chicago Tribune" gave the film two and a half stars out of four, saying, "By taking the "heart" part just seriously enough, and in the nick of  time, the movie saves itself from itself." Kim Newman of "Empire" gave the film three stars out of five, saying, "It's no first-rank CGI cartoon, but shows how Pixar's quality over crass is inspiring the mid-list. Fun, with teary bits, for kids fresh and smart for adults." Kenneth Turan of the "Los Angeles Times" gave the film two and a half stars out of four, saying, "The film throws so much ersatz cleverness and overdone emotion at the audience that we end up more worn out than entertained." Stephen Whitty of the "Newark Star-Ledger" gave  the film two and a half stars out of four, saying, "Unfortunately "Despicable Me" is just, predictably eh. And the one thing the larcenous Gru never steals is our heart." Ann Hornaday of "The Washington Post" gave the film three stars out of four, saying, "An improbably heartwarming, not to mention visually delightful, diversion." Rick Groen of "The Globe and Mail" gave the film four stars out of four, saying, "This animated thing pretty near out-Pixars Pixar." Mick LaSalle of the "San Francisco Chronicle" gave the film two stars out of four, saying, "When compared with the ambition and  achievement of recent animated films, such as "Coraline" and "Toy Story 3", "Despicable Me" hardly seems to have been worth making, and it's barely worth watching." Bob Mondello of NPR gave the film an eight out of ten, saying, "It's all thoroughly adorable, and with an overlay that's nearly as odd as Carell's accent: "Despicable Me" looks a lot like other computer-animated pictures." A. O. Scott of "The New York Times" gave the film two stars out of five, saying, "So much is going on in this movie that, while there's nothing worth despising , there's not much to remember either." Kirk Honeycutt of "The Hollywood Reporter" wrote, "Despicable doesn't measure up to Pixar at its best. Nonetheless, it's funny, clever and warmly animated with memorable characters." Steve Persall of the "Tampa Bay Times" gave the film a B, saying, "Directors Pierre Coffin and Chris Renaud craft a fun stretch run, wrapping the story with warm, fuzzy funnies and nothing to suggest a sequel, which is probably wise." Tasha Robinson of "The A.V. Club" gave the film a B, saying, "Until the creep + orphans = happy family formula starts demanding abrupt , unconvincing character mutations, "Despicable Me" is a giddy joy." Sequels and prequels. "Despicable Me" was followed by "Despicable Me 2" in 2013. The film's plot follows Gru's recruitment on the Anti-Villain League (AVL) and Gru and Lucy Wilde's (Wiig) theft on the PX-14, a strong formula that causes anyone to transform themselves. Like the previous film, "Despicable Me 2" was a financial success and fared well with critics. A spin-off prequel to this film, "Minions", was released in 2015. It focuses on the Minions searching for their master. Though financially successful, "Minions" polarized critics on  their release for its plot. A sequel to "Despicable Me 2" was released in 2017, titled "Despicable Me 3". Its plot pits Gru and his twin brother Dru (Carell) against Balthazar Bratt (Trey Parker) to recover a diamond. The film was a financial success but polarized critics. "" is scheduled for release in July 2022. A fourth film, "Despicable Me 4" was announced in 2017 and is now set to release on July 3, 2024. Video game. A video game based on the film titled, "Despicable Me: The Game", was released in 2010 for PlayStation 2, PlayStation Portable and Wii. A  Nintendo DS version was also released under the title "Despicable Me: The Game - Minion Mayhem".