Pheromone party
A pheromone party is a social event attended by singles, in an effort to find their mate through sniffing anonymous pieces of clothing. The Pheromone Party concept builds on the "sweaty T-shirt experiments" performed by Claus Wedekind. The interactive developer and artist Judith Prays brought the sweaty T-shirt study to a party environment in Brooklyn in 2010. Participants in these parties are told to sleep in T-shirts for three consecutive days. Once collected, the garments are placed in individual bags for singles to smell. If a person finds the smell agreeable, they are introduced to  the owner. Subsequently pheromone parties were hosted around the world and seen as a good way to educate people about the science behind the feelings of romantic chemistry While it's possible that pheromones trigger a romantic response in humans, it's more widely accepted that the Major histocompatibility complex genes, which control the immune response and effective resistance against pathogens.