You sell the advertising space available on the glasses to the sponsors (banks, newspapers, radio stations, beer or soft drink distributors, local businesses) The advertising dollars raised can cover the cost of the glasses, which can then be given away or sold at a reduced price at the event as a sponsorship promotion.
(You; sell; the advertising space available on the glasses; to the sponsors) (The advertising dollars; raised; ) (The advertising dollars raised; can cover; the cost of the glasses) (the glasses; can be given away; T:then) (the glasses; sold; at a reduced price at the event; as a sponsorship promotion; T:then)
You The advertising dollars The advertising dollars raised the glasses the glasses
sell raised can cover can be given away sold
the advertising space available on the glasses to the sponsors
the cost of the glasses
T:then
at a reduced price at the event as a sponsorship promotion T:then