Assertion: wallet | /r/HasProperty | sow
Facets:
Source sentences:
text: Share of wallet (SOW) is the dollar amount an average customer regularly devotes to a particular brand rather than to competing brands in the same product category.
text: Share of wallet (SOW) is a marketing metric used to calculate the percentage of a customer's spending for a type of product or service that goes to a particular company.
text: Share of wallet (SOW) is a survey method used in performance management that helps managers understand the amount of business a company gets from specific customers.