Assertion: headline | /r/CapableOf | demonstrate benefit
Facets:
value: at the top of the page
type: LOCATION
value: to them
type: TRANSITIVE-OBJECT
Source sentences:
text: Readers are clearly attracted to headlines that demonstrate a benefit to them, but there are other incentives at play.
text: You…” headlines include the benefit of being a numbered list while being personalized to the reader.
text: This headline indicates the benefit of working with you: winning customers.
text: Headlines speak to the benefit or pain point.
text: On a webpage, there are no space concerns, so web copywriters found that longer headlines communicated more benefit right at the top of the page where eye-tracking studies show people focus, and therefore worked better.