Assertion: question headline | /r/CapableOf | increase click-through rates
Facets:
value: in comparison to statement headlines
type: OTHER
Source sentences:
text: A 2013 study into computer-mediated communication came to a similar conclusion, finding that question headlines posted to Twitter and eBay increased click-through rates in comparison to statement headlines and that questions that address or reference the reader have statistically significant higher click-through rates than rhetorical or general questions.