Assertion: consistency | /r/HasProperty | transported
Facets:
value: from marketing
type: OTHER
value: from branding
type: OTHER
value: everywhere in the company
type: LOCATION
Source sentences:
text: This consistency is defined from the alignment of the business and target users’ goals and then is “transported” everywhere in the company: from branding and marketing, to the user experience (here we talk about consistency in the product and service behavior and throughout the different devices), to the interface and graphic design.