Assertion: customer | /r/CapableOf | derive value
Facets:
value: from a product
type: OTHER
value: from the consequence
type: OTHER
value: from the attribute performance
type: OTHER
value: from a market offer
type: OTHER
Source sentences:
text: To be willing to pay, a customer must derive value from a market offer.
text: When customers derive value from a product, they derive value from the attributes of the product as well as from the attribute performance and the consequence of achieving desired goals from the use of the product (Woodruff, 1997).
text: When customers derive value from a product, they derive value from the attributes of the product as well as from the attribute performance and the consequence of achieving desired goals from the use of the product (Woodruff, 1997).