  Shared rides are often considered to be a promising travel alternative that
could efficiently pool people together while offering a door-to-door service.
Notwithstanding, even though demand distribution patterns are expected to
greatly affect the potential for ride-pooling, their impact remains unknown. In
this study we explore the shareability of various demand patterns. We devise a
set of experiments tailored to identify the most promising demand patterns for
introducing ride-pooling services by varying the number of centers, the
dispersion of destinations around each of these centers and the trip length
distribution. When matching trips into rides, we do not only ensure their
mutual compatibility in time and space but also that shared rides are only
composed by travellers who find the ride-pooling offer to be more attractive
than the private ride-hailing alternative given the trade-offs between travel
time, fare and discomfort. We measure the shareability potential using a series
of metrics related to the extent to which passenger demand can be assigned to
shared rides. Our findings indicate that introducing a ride-pooling service can
reduce vehicle-hours by 18-59% under a fixed demand level and depending on the
concentration of travel destinations around the center and the trip length
distribution. System efficiency correlates positively with the former and
negatively with the latter. A shift from a monocentric to a polycentric demand
pattern is found to have a limited impact on the prospects of shared rides.
