Fakeup

Categories: femcels

[[File:Fakeup.jpg|thumb|right|The effects of makeup.]]
'''Fakeup''' or '''war paint''', more commonly known by the euphemism '''makeup''', is the main [[looksmaxxing]] strategy used by [[sexual gatekeeper]]s to date above their [[looksmatch]]. [[Slut]]s use makeup to outcompete other [[women]] in getting the attention of [[Chad]], basically by accentuating their [[neoteny]] and [[beauty|smoothness]].

Traditionally, makeup had mainly been used as an identifier during war and was associated with [[rape|raping and pillaging villages for resources and women]]. Today, [[femoid|femoids]] engage in mass psychological warfare against peaceful [[nice guy|nice guys]] to drain them of their resources, without giving sex in return.
== Women's cosmetics ==
Women's sexual strategy is more [[sex drive|passive/coy]] and consists in attracting men by conspicuous advertisement, whereas men's strategy is to actively seek out and compete for women. For this reason, women compete by [[beauty|aesthetics]] and use makeup. This is amplified by the cosmetic industry selling and advertising a vast range of products designed for this purpose.
== Men's cosmetics ==
Men who use makeup are easily regarded as [[homosexuality|gay]] or [[Trannymaxxing|trans]] because attracting a partner by looks is a more feminine activity, even though looks matter for both sexes. Men might also become envious of men evading their way of competing for women by aesthetics, especially in highly utilitarian modern societies, where men rather invest in competence than beautifying themselves.
== Outcry about makeup removal apps ==
In 2017, a 28-year-old Brooklyn-based entrepreneur named Ashot Gabrelyanov created a mobile app called ''MakeApp'' that allows to remove (or add) makeup from faces. The result was major confusion and outcry among [[women]] in social media.<ref>https://www.flare.com/beauty/makeup-removal-app/</ref>
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File:MakeApp.jpeg
File:MWilliams.jpeg
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== Memes ==
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File:Fakeup3.png
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== References ==
<references />
==See also==
*[[Looksmatch]]
*[[Beauty]]
*[[Fisherian runaway]]
*[[Woman]]
{{Lookism}}
[[category:femcels]]