Oreo Man

Categories: Ethnicels, incel vloggers, Notable Incels

{{person|name=Brandon Jamal Lockhart|occupation=Various|birthday=May 31, 1989|ethnicity=African American|image=File:Oreoman.png|alias=Savvy Guy|born=Atlanta, Georgia, U.S.}}
'''Brandon Jamal Lockhart''' (born in May 31, 1989), better known online as '''Oreo Man''' or '''Savvy Guy''' (formerly '''Jambrandon531'''), is an American YouTuber, singer, and rapper from Atlanta, Georgia. He is a notable member of the online community/collective [[True Forced Loneliness]] (TFL), which is a subgroup of [[incel]]s. One of the most prominent YouTube personalities in the [[black incelosphere]], he is known for his prolific YouTube output, frequent subject matter relating to (or stemming from) his lack of a [[Romantic idealization|romantic partner]], and vivid self-depreciation. According to Lockhart himself, he began posting YouTube videos since 2008; most channels and videos of his have since been deleted or privated by Lockhart himself, though many can be viewed on the archive channel [[You wouldn't like me when I get gutta]]. 

In 2019, he introduced a podcast titled ''Life of Hell Incorporated'', a video series where he discusses life's problems. It was described by Lockhart as an effort to counterpoise the (what he has described as) negativity found in his 2009-2018 content. Despite this, many of the earlier ''Life of Hell'' installments have reiterated such negativity and have since been deleted, although archives remain accessible on other YouTube channels. In 2022, he relaunched the series and has continued to release product reviews, and discuss similar subject matter of [[Femoid|women]], the Black community, [[lookism]], and religious disaffiliation. He has also aligned himself with the "[[Blackpill]]".

Lockhart is also known for going through long periods of releasing batches of content and deleting them months after.

==Personal life==
Not much is known about Lockhart history or past beyond his videos. Lockhart was born and raised in Atlanta, Georgia and since middle school, has experienced many hardships with the opposite sex. He proclaims in his videos that he never had a [[Relationship|girlfriend]] nor [[Copulation|sexual intercourse]] with a [[Femoid|female]]. One day in middle school, Lockharthad a "nigga" was run up behind and hit in the head. It is unknown if this gave him brain damage. According to YouTube comments left by Lockhart, he has a cousin who is abusive in a [[relationship]] with a [[Men|man]]. He has also stated that he was [[Rape|molested]] by a currently incarcerated family member.

At the age of 19 years old, Lockhart went on his first date and almost had an opportunity to lose his [[virginity]], but quit upon realizing that he had no contraceptive. As for his employment and social status, he stated multiple times that he is in the process of becoming an electrician, but no further update was given on this. In a 2018 interview, he stated that he currently works in a vitamin lab. According to a [[Facebook]] status made by Brandon in 2021, he had desires of becoming a mechanic.

His geographic origin is Atlanta, Georgia.

==YouTube career==
From 2008 to 2019, his videos primarily center around him venting on his frustration with women, his perceived gripes with the black community, and being a self proclaimed failure; most took place in either in his car or his room. In 2020, he took his content in a new direction and strived to be more positive.

Lockhart has said in multiple videos that he had been making videos since 2008, despite almost all of them being deleted, private, or lost altogether. His oldest found video is a interview with retired YouTube personality, [https://youtube.com/@junebugunchained Junebug Obama], which was released in 2010.

In 2016, his YouTube career peaked in popularity. Lockhart released 2 videos; a self deprecating rant titled "Looks really do matter and i see that now," as well as a 20 minute long video ranting about looks where infamously recapitulated "[[Steve Hoca|steve hoca]] is a lifesaver", among other repeated phrases. As of August 2025, the former video has amassed 130,000 views.
The videos made waves on the [[black incelosphere]], gaining Lockhart many viewers and followers. The video is still up on his original "oreo man" channel, but he has since created multiple other channels that are all similar in content and style. The only active one is "[https://www.youtube.com/channel/UCZLMWqnmHee1kqHBEmjJpNg Savvy Guy]", in which he uploads inconsistently.

Lockhart's videos are mostly found on the TFL archive channel, "you wouldn't like me when i get gutta," and has since amassed a cult following over the years. The channel gave exposure to not only Oreo Man, but other TFL goofballs such as [[Kent]] and Jamil The King. And no, the channel has not been approved by the original respective content creators.

In 2022, Lockhart released his first ever collaboration with another YouTuber, [https://youtube.com/@swearfogod SwearfoGod]. After the collaboration, SwearfoGod would allege in a video called "Meeting Oreo Man" that he got "nervous vibes" from Lockhart, and described him as "weird." In later videos he would diss Lockhart altogether, citing various allegations of wrongdoings.

==Motifs==
Common themes in his videos include constant self-loathing (referring to himself as "a nigga who aint shit", "fuck nigga", "piece of shit", etc.), complaining about women, drinking or eating, looking behind himself or around in a paranoid manner, and explaining how he wishes he were other people (e.g. Matthew McConaughey, George Clooney, Ryan Gosling, Chris Brown, Tyga, etc.).

==Mental health==
Oreo Man also believes that black women are all "bitches" and they are the root of all his problems. Despite him constantly being captivated by their physical appearances time and time again.

Oreo Man also evidently has chronic [[depression]] due to years of bitter loneliness, but this is not confirmed. He also probably has some type mental disorder, more than likely caused by the blunt force trauma he received in 7th grade.
==Best of Oreoman==
<youtube>_x2njSKE2cM</youtube>

==Discography==
*''Sympathy Pussy'' (2022)

==See also==
*[[Steve Hoca]]
*[[HeedandSucceed]]
*[[Kent]]
*[[NWCGC]]

==External links ==

*[https://www.youtube.com/@oreoman7151 Youtube channel] (inactive since 2017)
*[https://www.youtube.com/@savvyguy4180 Newer youtube channel] (still active)
{{Incel Vloggers}}
[[Category:Ethnicels]]
[[Category:incel vloggers]]
[[Category:Notable Incels]]