Question: why are vvs diamonds so expensive?
Answer: That's because larger diamonds that are graded high on the color, clarity and cut scales are rarer, so they cost more. ... A 1.00 ct G-H color, VVS1 diamond can be 15%–20% more expensive than a comparable VS1 or VS2 diamond. If you're buying a diamond of this quality, the difference in price can be significant.