Question: what is the difference between cruelty free and not tested on animals?
Answer: If a product says "Cruelty-Free" or has a bunny on it, that means it has not been tested on animals. ... Designation as "cruelty-free" or "not tested on animals," or even the image of a bunny on a label may only refer to the finished product, when in fact, most animal testing occurs at the ingredient level.