Spreadsheet: jeff_dasovich__14025__CALIFORNIA STRATEGY 0921
Sheet: Sheet1

ISSUE | LEVEL OF BUSINESS PRIORTY | STRATEGY |  | ACTION |  | FORUM |  | TARGET DATE |  | LIKELIHOOD
REGULATORY/POLITICAL
Retail
RETAIL PRICE FREEZE |  | Promote choice & maxize EES book value |  | Develop proposal to address hydro, undercollect, rate freeze |  | PUC, Legislature, Media, Governor |  | Q2/2001 |  | 0.25
CTC ROLL OFF |  |  |  | Work w/coalition & PG&E to support Enron proposal
UNDERCOLLECTION |  |  |  | Educate PUC and Legislature
HYDRO VALUATION |  |  |  | Educate the press
 |  |  |  | Speaking engagements
 |  |  |  | Target nontraditional consumer groups
 |  |  |  | Hire PR firm
 |  |  |  | Get AB 1890 group on our side
UTILITY PROCUREMENT
DEFAULT PROVIDER |  | Competitive Default Provider |  | Coalition of retailers, wholesalers, IOUs and customers to support |  | Legislature, PUC, Media, Governor |  | Q1/2003 |  | 0.35
OUT OF MERCHANT FUNCTION |  | IOU out for C&I |  | Coalition of retailers, wholesalers, IOUs and customers to support |  | Legislature, PUC, Media, Governor |  | Q1/2002 |  | 0.4
FORWARD MARKET |  | IOU gets unlimited flexibility & 100% at risk under fixed price |  | Coalition of retailers, wholesalers, IOUs and customers to support |  | PUC, Media, FERC |  | Q1/2002 |  | 0.25
DEMAND RESPONSIVENESS
ISO PROGRAM |  | Remove all ISO barriers to demand responsiveness (e.g., metering requirements, 10 minute settlements) |  | Develop a proposal |  | ISO |  | Q1/2001 |  | 0.6
 |  |  |  | Shop proposal to ISO staff
 |  |  |  | Build coalition to support
CPUC PROGRAM??
DG |  | Remove major regulatory barriers at PUC/ISO |  | Remain active in CPUC/CEC/ISO/FERC proceedings |  | CPUC, CEC, ISO, FERC, Legislature |  | Q2/2001 |  | 0.5
INFORMATION |  | Transparent distribution operation (e.g., losses, congestion, maintenance, etc.)
Wholesale
WHOLESALE PRICE CAPS |  | 1.Eliminate them |  | Change governance |  | ISO, Legislature, FERC, Courts |  | Q3/2001 |  | 0
 |  |  |  | Work w/Wolak
 |  |  |  | Work w/ISO and PX
 |  |  |  | Prominent economist papers
 |  |  |  | Presentations to ISO board
 |  |  |  | Informal lobbying of board members
 |  |  |  | Build anti-merger coalitions
 |  |  |  | AB 1890 Implementation Group
 |  |  |  | IEP
 |  |  |  | WPTF
 |  |  |  | Customers
 |  |  |  | Speak at conferences
 |  |  |  | Petition FERC
 |  |  |  | Educate PUC
 |  |  |  | Educate Legislature
 |  | 2. Raise caps |  | Same as #1 |  | ISO, Legislature, FERC, Courts |  | Q3/2001 |  | 0.1
 |  | 3. No lower |  | Same as #1 |  | ISO, Legislature, FERC, Courts |  | Q3/2001 |  | 0.5
ISO/PX GOVERNANCE |  | 1. Eastern ISO model |  | Continue with court case |  | Legislature, Courts |  | Q3/2001 |  | 0.15
 |  |  |  | Educate/lobby legislature
 |  |  |  | Work with coalition to propose legislation
 |  |  |  | Work with utilities
 |  |  |  | Persuade ISO to petition FERC
 |  | 2. NEEPOOL model |  | Persuade ISO to petition FERC |  | Legislature, FERC |  | Q3/2001 |  | 0.15
ISO/PX MERGER |  | Retain separation |  | Work w/Wolak |  | Legislature, FERC |  | 2001 |  | 0.75
 |  |  |  | Work w/ISO and PX
 |  |  |  | Prominent economist papers
 |  |  |  | Presentations to ISO board
 |  |  |  | Informal lobbying of board members
 |  |  |  | Build anti-merger coalitions
 |  |  |  | AB 1890 Implementation Group
 |  |  |  | IEP
 |  |  |  | WPTF
 |  |  |  | Customers
 |  |  |  | Speak at conferences
 |  |  |  | Petition FERC
 |  |  |  | Educate PUC
 |  |  |  | Educate Legislature
INFORMATION |  | More, sooner |  | Presentations to ISO board |  | ISO, PUC |  | Q2/2001 |  | 0.75
 |  |  |  | Work w/ISO staff
 |  |  |  | Informal lobbying of board members
 |  |  |  | Continue in FERC forums
 |  |  |  | Work w/Wolak
 |  |  |  | Educate PUC
 |  |  |  | Prominent economist papers
INVESTIGATIONS |  | Minimize Enron Risk |  | Understand Enron trading practices |  |  |  | Q4/2000
INTERCONNECTION
PLANT SITING
FORWARD MARKETS
[NAME]
[NAME]
CONGESTION MANAGEMENT
FTRS
RTOS
COMMERCIAL
UTILITY OUTSOURCE DEALS
RETAIL SWAT TEAMS
QF BUYOUTS
EES BOOK RISK MANAGEMENT
EES CURVE SUPPORT
POWER PLANT DEALS
MARKET INTELLIGENCE