Spreadsheet: 31315d1227122634-sum-every-third-cell-sumthird-cell
Sheet: Prevention, Readers Digest

BRAND | PROPERTY | TOTAL DOLS (000) | TOTAL UNITS | 2008 (B) DOLS (000) | 2008 (B) UNITS | OCT 01, 2007 (B) TO OCT 01, 2008 (B) DOLS (000) | OCT 01, 2007 (B) TO OCT 01, 2008 (B) UNITS
Clorox | READER'S DIGEST | 4146.2 | 6 | 2737.2 | 3 | 4146.2 | 6
Clorox | PREVENTION | 607.4 | 3 | 445.3 | 2 | 607.4 | 3
Clorox TOTAL |  | 4753.6 | 9 | 3182.5 | 5 | 4753.6 | 9
Campbells | READER'S DIGEST | 3418.5 | 13 | 2611.8 | 10 | 3418.5 | 13
Campbells | PREVENTION | 674.5 | 5 | 544.8 | 4 | 674.5 | 5
Campbells TOTAL |  | 4093 | 18 | 3156.6 | 14 | 4093 | 18
Brand Not Identified | PREVENTION | 3402.8 | 15 | 2679.7 | 11 | 3402.8 | 15
Brand Not Identified | READER'S DIGEST | 562.7 | 3 | 160.9 | 1 | 562.7 | 3
Brand Not Identified TOTAL |  | 3965.5 | 18 | 2840.6 | 12 | 3965.5 | 18
Select Comfort Direct Corp | READER'S DIGEST | 2912.2 | 8 | 1836.6 | 5 | 2912.2 | 8
Select Comfort Direct Corp | PREVENTION | 678.3 | 3 | 456.5 | 2 | 678.3 | 3
Select Comfort Direct Corp TOTAL |  | 3590.5 | 11 | 2293.1 | 7 | 3590.5 | 11
Zetia | READER'S DIGEST | 1710.8 | 2 | 1710.8 | 2 | 1710.8 | 2
Zetia | PREVENTION | 1469 | 3 | 505.8 | 1 | 1469 | 3
Zetia TOTAL |  | 3179.8 | 5 | 2216.6 | 3 | 3179.8 | 5
Wal-Mart | READER'S DIGEST | 1244.1 | 5 | 445.9 | 2 | 1244.1 | 5
Wal-Mart | PREVENTION | 972.8 | 8 | 764 | 6 | 972.8 | 8
Wal-Mart TOTAL |  | 2216.9 | 13 | 1209.9 | 8 | 2216.9 | 13
Sigma | READER'S DIGEST | 1651.8 | 6 | 1651.8 | 6 | 1651.8 | 6
Sigma | PREVENTION | 561.2 | 6 | 561.2 | 6 | 561.2 | 6
Sigma TOTAL |  | 2213 | 12 | 2213 | 12 | 2213 | 12
TEMPUR-PEDIC INC | PREVENTION | 1654.9 | 15 | 1273.6 | 12 | 1654.9 | 15
TEMPUR-PEDIC INC | READER'S DIGEST | 501.5 | 3 | 378.7 | 2 | 501.5 | 3
TEMPUR-PEDIC INC TOTAL |  | 2156.4 | 18 | 1652.3 | 14 | 2156.4 | 18
Vesicare | PREVENTION | 1178.2 | 4 | 437.2 | 2 | 1178.2 | 4
Vesicare | READER'S DIGEST | 943.7 | 2 | 943.7 | 2 | 943.7 | 2
Vesicare TOTAL |  | 2121.9 | 6 | 1380.9 | 4 | 2121.9 | 6
Triscuit | READER'S DIGEST | 1222.1 | 5 | 684.3 | 3 | 1222.1 | 5
Triscuit | PREVENTION | 754.5 | 6 | 408.6 | 3 | 754.5 | 6
Triscuit TOTAL |  | 1976.6 | 11 | 1092.9 | 6 | 1976.6 | 11
Planters Nut-Rition | PREVENTION | 1189.4 | 7 | 1189.4 | 7 | 1189.4 | 7
Planters Nut-Rition | READER'S DIGEST | 787 | 3 | 787 | 3 | 787 | 3
Planters Nut-Rition TOTAL |  | 1976.4 | 10 | 1976.4 | 10 | 1976.4 | 10
Lyrica Pregabalin | PREVENTION | 1011.6 | 2 | 1011.6 | 2 | 1011.6 | 2
Lyrica Pregabalin | READER'S DIGEST | 855.4 | 1 | 855.4 | 1 | 855.4 | 1
Lyrica Pregabalin TOTAL |  | 1867 | 3 | 1867 | 3 | 1867 | 3
Dreamfields | READER'S DIGEST | 1295.4 | 4 | 1026.5 | 3 | 1295.4 | 4
Dreamfields | PREVENTION | 538.3 | 4 | 408.6 | 3 | 538.3 | 4
Dreamfields TOTAL |  | 1833.7 | 8 | 1435.1 | 6 | 1833.7 | 8
Scrubbing Bubbles | READER'S DIGEST | 1531.7 | 4 | 1531.7 | 4 | 1531.7 | 4
Scrubbing Bubbles | PREVENTION | 109.6 | 1 | 109.6 | 1 | 109.6 | 1
Scrubbing Bubbles TOTAL |  | 1641.3 | 5 | 1641.3 | 5 | 1641.3 | 5
SLEEP NUMBER | READER'S DIGEST | 871.2 | 2 | 871.2 | 2 | 871.2 | 2
SLEEP NUMBER | PREVENTION | 684.8 | 3 | 684.8 | 3 | 684.8 | 3
SLEEP NUMBER TOTAL |  | 1556 | 5 | 1556 | 5 | 1556 | 5
NUTRISYSTEM INC | PREVENTION | 1003.3 | 8 | 1003.3 | 8 | 1003.3 | 8
NUTRISYSTEM INC | READER'S DIGEST | 539.6 | 3 | 539.6 | 3 | 539.6 | 3
NUTRISYSTEM INC TOTAL |  | 1542.9 | 11 | 1542.9 | 11 | 1542.9 | 11
First Street | READER'S DIGEST | 1435.2 | 11 | 965.4 | 9 | 1435.2 | 11
First Street | PREVENTION | 76.5 | 1 | 76.5 | 1 | 76.5 | 1
First Street TOTAL |  | 1511.7 | 12 | 1041.9 | 10 | 1511.7 | 12
Fleischmanns | READER'S DIGEST | 1103.5 | 4 | 565.7 | 2 | 1103.5 | 4
Fleischmanns | PREVENTION | 402.1 | 3 | 272.4 | 2 | 402.1 | 3
Fleischmanns TOTAL |  | 1505.6 | 7 | 838.1 | 4 | 1505.6 | 7
[NAME] | READER'S DIGEST | 798.4 | 2 | 798.4 | 2 | 798.4 | 2
[NAME] | PREVENTION | 667 | 6 | 667 | 6 | 667 | 6
Contessa Green Cuisine TOTAL |  | 1465.3 | 8 | 1465.3 | 8 | 1465.3 | 8
Mirapex | READER'S DIGEST | 739.5 | 1 |  |  | 739.5 | 1
Mirapex | PREVENTION | 703.8 | 2 |  |  | 703.8 | 2
Mirapex TOTAL |  | 1443.3 | 3 |  |  | 1443.3 | 3
[NAME] | READER'S DIGEST | 765.9 | 3 | 228.1 | 1 | 765.9 | 3
[NAME] | PREVENTION | 674.5 | 5 | 544.8 | 4 | 674.5 | 5
[NAME] TOTAL |  | 1440.4 | 8 | 772.9 | 5 | 1440.4 | 8
Post Liveactive | READER'S DIGEST | 1197.6 | 5 | 1197.6 | 5 | 1197.6 | 5
Post Liveactive | PREVENTION | 214.5 | 2 | 214.5 | 2 | 214.5 | 2
Post Liveactive TOTAL |  | 1412.1 | 7 | 1412.1 | 7 | 1412.1 | 7
National Fluid Milk Processor | READER'S DIGEST | 697 | 3 | 697 | 3 | 697 | 3
National Fluid Milk Processor | PREVENTION | 615.5 | 5 | 615.5 | 5 | 615.5 | 5
National Fluid Milk Processor TOTAL |  | 1312.5 | 8 | 1312.5 | 8 | 1312.5 | 8
[NAME] | PREVENTION | 1037.6 | 1 |  |  | 1037.6 | 1
[NAME] | READER'S DIGEST | 268.9 | 1 |  |  | 268.9 | 1
[NAME] TOTAL |  | 1306.5 | 2 |  |  | 1306.5 | 2
MEDCO PHARMACY | READER'S DIGEST | 765.9 | 2 | 228.1 | 1 | 765.9 | 2
MEDCO PHARMACY | PREVENTION | 490.8 | 3 | 136.2 | 1 | 490.8 | 3
MEDCO PHARMACY TOTAL |  | 1256.7 | 5 | 364.3 | 2 | 1256.7 | 5
[NAME] | READER'S DIGEST | 912.4 | 4 | 912.4 | 4 | 912.4 | 4
[NAME] | PREVENTION | 299.6 | 2 | 299.6 | 2 | 299.6 | 2
Murray TOTAL |  | 1212 | 6 | 1212 | 6 | 1212 | 6
Ford | READER'S DIGEST | 817.1 | 6 | 817.1 | 6 | 817.1 | 6
Ford | PREVENTION | 389.1 | 2 |  |  | 389.1 | 2
Ford TOTAL |  | 1206.2 | 8 | 817.1 | 6 | 1206.2 | 8
Dove | READER'S DIGEST | 889.8 | 3 | 889.8 | 3 | 889.8 | 3
Dove | PREVENTION | 265.9 | 2 | 136.2 | 1 | 265.9 | 2
Dove TOTAL |  | 1155.7 | 5 | 1026 | 4 | 1155.7 | 5
Blue Spa Select | READER'S DIGEST | 681.2 | 2 | 435.6 | 1 | 681.2 | 2
Blue Spa Select | PREVENTION | 433.2 | 4 | 328.8 | 3 | 433.2 | 4
Blue Spa Select TOTAL |  | 1114.4 | 6 | 764.4 | 4 | 1114.4 | 6
Blue | READER'S DIGEST | 709 | 3 | 217.8 | 1 | 709 | 3
Blue | PREVENTION | 395.6 | 3 | 136.2 | 1 | 395.6 | 3
Blue TOTAL |  | 1104.6 | 6 | 354 | 2 | 1104.6 | 6
Egglands Best | READER'S DIGEST | 953.2 | 4 | 684.3 | 3 | 953.2 | 4
Egglands Best | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Egglands Best TOTAL |  | 1089.4 | 5 | 820.5 | 4 | 1089.4 | 5
[NAME] WEIGHT LOSS | READER'S DIGEST | 653.4 | 3 | 653.4 | 3 | 653.4 | 3
[NAME] WEIGHT LOSS | PREVENTION | 402.1 | 3 | 272.4 | 2 | 402.1 | 3
[NAME] WEIGHT LOSS TOTAL |  | 1055.5 | 6 | 925.8 | 5 | 1055.5 | 6
Nescafe Tasters Choice | READER'S DIGEST | 813.9 | 3 | 160.9 | 1 | 813.9 | 3
Nescafe Tasters Choice | PREVENTION | 225.9 | 3 | 153 | 2 | 225.9 | 3
Nescafe Tasters Choice TOTAL |  | 1039.8 | 6 | 313.9 | 3 | 1039.8 | 6
Promise | READER'S DIGEST | 796.1 | 3 | 796.1 | 3 | 796.1 | 3
Promise | PREVENTION | 229.5 | 3 | 229.5 | 3 | 229.5 | 3
Promise TOTAL |  | 1025.6 | 6 | 1025.6 | 6 | 1025.6 | 6
Post Shredded Wheat | READER'S DIGEST | 548 | 2 | 548 | 2 | 548 | 2
Post Shredded Wheat | PREVENTION | 469.8 | 3 | 469.8 | 3 | 469.8 | 3
Post Shredded Wheat TOTAL |  | 1017.8 | 5 | 1017.8 | 5 | 1017.8 | 5
Silk | READER'S DIGEST | 566.2 | 3 | 566.2 | 3 | 566.2 | 3
Silk | PREVENTION | 445 | 4 | 445 | 4 | 445 | 4
Silk TOTAL |  | 1011.2 | 7 | 1011.2 | 7 | 1011.2 | 7
Advil PM | PREVENTION | 551.9 | 4 | 422.2 | 3 | 551.9 | 4
Advil PM | READER'S DIGEST | 456.2 | 2 | 456.2 | 2 | 456.2 | 2
Advil PM TOTAL |  | 1008.1 | 6 | 878.4 | 5 | 1008.1 | 6
Fritos | READER'S DIGEST | 729.9 | 3 | 729.9 | 3 | 729.9 | 3
Fritos | PREVENTION | 272.4 | 2 | 272.4 | 2 | 272.4 | 2
Fritos TOTAL |  | 1002.3 | 5 | 1002.3 | 5 | 1002.3 | 5
Eucerin Plus | READER'S DIGEST | 537.8 | 2 |  |  | 537.8 | 2
Eucerin Plus | PREVENTION | 456.2 | 4 | 136.2 | 1 | 456.2 | 4
Eucerin Plus TOTAL |  | 994 | 6 | 136.2 | 1 | 994 | 6
[NAME] | READER'S DIGEST | 565.7 | 2 | 565.7 | 2 | 565.7 | 2
[NAME] | PREVENTION | 408.6 | 3 | 408.6 | 3 | 408.6 | 3
[NAME] |  | 974.3 | 5 | 974.3 | 5 | 974.3 | 5
[NAME] Start | PREVENTION | 730.9 | 6 | 730.9 | 6 | 730.9 | 6
[NAME] Start | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
[NAME] Start TOTAL |  | 959 | 7 | 959 | 7 | 959 | 7
One-A-Day Womens | READER'S DIGEST | 606.8 | 2 | 606.8 | 2 | 606.8 | 2
One-A-Day Womens | PREVENTION | 322.3 | 3 | 322.3 | 3 | 322.3 | 3
One-A-Day Womens TOTAL |  | 929.1 | 5 | 929.1 | 5 | 929.1 | 5
Aleve | PREVENTION | 458.5 | 4 | 458.5 | 4 | 458.5 | 4
Aleve | READER'S DIGEST | 456.2 | 2 | 456.2 | 2 | 456.2 | 2
Aleve TOTAL |  | 914.7 | 6 | 914.7 | 6 | 914.7 | 6
Frontline Plus | READER'S DIGEST | 653.4 | 2 | 653.4 | 2 | 653.4 | 2
Frontline Plus | PREVENTION | 245.8 | 2 | 245.8 | 2 | 245.8 | 2
Frontline Plus TOTAL |  | 899.2 | 4 | 899.2 | 4 | 899.2 | 4
Oxiclean | READER'S DIGEST | 653.4 | 2 | 653.4 | 2 | 653.4 | 2
Oxiclean | PREVENTION | 245.8 | 2 | 245.8 | 2 | 245.8 | 2
Oxiclean TOTAL |  | 899.2 | 4 | 899.2 | 4 | 899.2 | 4
Natures Bounty | PREVENTION | 681 | 5 | 681 | 5 | 681 | 5
Natures Bounty | READER'S DIGEST | 200.9 | 1 |  |  | 200.9 | 1
Natures Bounty TOTAL |  | 881.9 | 6 | 681 | 5 | 881.9 | 6
V8 Low Sodium | READER'S DIGEST | 589.9 | 3 | 389 | 2 | 589.9 | 3
V8 Low Sodium | PREVENTION | 285.6 | 3 | 212.7 | 2 | 285.6 | 3
V8 Low Sodium TOTAL |  | 875.5 | 6 | 601.7 | 4 | 875.5 | 6
Dermadoctor Kp Duty | READER'S DIGEST | 653.4 | 3 | 653.4 | 3 | 653.4 | 3
Dermadoctor Kp Duty | PREVENTION | 214 | 3 | 136.2 | 2 | 214 | 3
Dermadoctor Kp Duty TOTAL |  | 867.4 | 6 | 789.6 | 5 | 867.4 | 6
Nicoderm CQ | READER'S DIGEST | 725.1 | 3 | 456.2 | 2 | 725.1 | 3
Nicoderm CQ | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Nicoderm CQ TOTAL |  | 861.3 | 4 | 592.4 | 3 | 861.3 | 4
Cheerios | READER'S DIGEST | 699.2 | 3 |  |  | 699.2 | 3
Cheerios | PREVENTION | 129.7 | 1 |  |  | 129.7 | 1
Cheerios TOTAL |  | 828.9 | 4 |  |  | 828.9 | 4
American Heart Assn | PREVENTION | 506.5 | 4 | 272.4 | 2 | 506.5 | 4
American Heart Assn | READER'S DIGEST | 295.8 | 2 |  |  | 295.8 | 2
American Heart Assn TOTAL |  | 802.3 | 6 | 272.4 | 2 | 802.3 | 6
Tropicana | READER'S DIGEST | 445.5 | 2 |  |  | 445.5 | 2
Tropicana | PREVENTION | 337.2 | 3 |  |  | 337.2 | 3
Tropicana TOTAL |  | 782.7 | 5 |  |  | 782.7 | 5
Tylenol PM Rapid Release | READER'S DIGEST | 488.1 | 1 | 488.1 | 1 | 488.1 | 1
Tylenol PM Rapid Release | PREVENTION | 286 | 2 | 286 | 2 | 286 | 2
Tylenol PM Rapid Release TOTAL |  | 774.1 | 3 | 774.1 | 3 | 774.1 | 3
Schiff Move Free Advanced | READER'S DIGEST | 689 | 2 | 488.1 | 1 | 689 | 2
Schiff Move Free Advanced | PREVENTION | 76.5 | 1 | 76.5 | 1 | 76.5 | 1
Schiff Move Free Advanced TOTAL |  | 765.5 | 3 | 564.6 | 2 | 765.5 | 3
Commit | READER'S DIGEST | 497 | 2 | 228.1 | 1 | 497 | 2
Commit | PREVENTION | 265.9 | 2 | 136.2 | 1 | 265.9 | 2
Commit TOTAL |  | 762.9 | 4 | 364.3 | 2 | 762.9 | 4
TV Ears | READER'S DIGEST | 683.6 | 4 | 482.7 | 3 | 683.6 | 4
TV Ears | PREVENTION | 76.5 | 1 | 76.5 | 1 | 76.5 | 1
TV Ears TOTAL |  | 760.1 | 5 | 559.2 | 4 | 760.1 | 5
[NAME] | PREVENTION | 403.7 | 4 | 274 | 3 | 403.7 | 4
[NAME] | READER'S DIGEST | 337.6 | 1 | 337.6 | 1 | 337.6 | 1
[NAME] TOTAL |  | 741.3 | 5 | 611.6 | 4 | 741.3 | 5
Pfizer | READER'S DIGEST | 456.2 | 1 | 456.2 | 1 | 456.2 | 1
Pfizer | PREVENTION | 272.4 | 1 | 272.4 | 1 | 272.4 | 1
Pfizer TOTAL |  | 728.6 | 2 | 728.6 | 2 | 728.6 | 2
Fibersure | READER'S DIGEST | 570.1 | 1 |  |  | 570.1 | 1
Fibersure | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Fibersure TOTAL |  | 706.3 | 2 | 136.2 | 1 | 706.3 | 2
Rite Aid Pharmacy | READER'S DIGEST | 580.4 | 14 | 158.4 | 8 | 580.4 | 14
Rite Aid Pharmacy | MEDIZINE HEALTHY LIVING | 114.7 | 4 | 114.7 | 4 | 114.7 | 4
Rite Aid Pharmacy TOTAL |  | 695.2 | 18 | 273.2 | 12 | 695.2 | 18
Race For The Cure Event | READER'S DIGEST | 435.6 | 2 | 435.6 | 2 | 435.6 | 2
Race For The Cure Event | PREVENTION | 245.8 | 2 | 245.8 | 2 | 245.8 | 2
Race For The Cure Event TOTAL |  | 681.4 | 4 | 681.4 | 4 | 681.4 | 4
Iams Digestive Care | READER'S DIGEST | 537.8 | 2 |  |  | 537.8 | 2
Iams Digestive Care | PREVENTION | 129.7 | 1 |  |  | 129.7 | 1
Iams Digestive Care TOTAL |  | 667.5 | 3 |  |  | 667.5 | 3
[NAME] | READER'S DIGEST | 406.1 | 1 | 406.1 | 1 | 406.1 | 1
[NAME] | PREVENTION | 252.9 | 3 | 252.9 | 3 | 252.9 | 3
Heartgard Plus TOTAL |  | 659 | 4 | 659 | 4 | 659 | 4
Arm & Hammer Age Defying | PREVENTION | 408.6 | 3 | 408.6 | 3 | 408.6 | 3
Arm & Hammer Age Defying | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Arm & Hammer Age Defying TOTAL |  | 636.7 | 4 | 636.7 | 4 | 636.7 | 4
American Cancer Society | READER'S DIGEST | 491.2 | 2 |  |  | 491.2 | 2
American Cancer Society | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
American Cancer Society TOTAL |  | 627.4 | 3 | 136.2 | 1 | 627.4 | 3
PLEDGE | READER'S DIGEST | 488.1 | 1 | 488.1 | 1 | 488.1 | 1
PLEDGE | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
PLEDGE TOTAL |  | 624.3 | 2 | 624.3 | 2 | 624.3 | 2
Success Boil-In-Bag | READER'S DIGEST | 456.2 | 2 | 456.2 | 2 | 456.2 | 2
Success Boil-In-Bag | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Success Boil-In-Bag TOTAL |  | 592.4 | 3 | 592.4 | 3 | 592.4 | 3
AARP | PREVENTION | 422.5 | 5 | 422.5 | 5 | 422.5 | 5
AARP | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
AARP TOTAL |  | 583.4 | 6 | 583.4 | 6 | 583.4 | 6
GUTHY-RENKER CORP | PREVENTION | 348.9 | 3 | 219.2 | 2 | 348.9 | 3
GUTHY-RENKER CORP | READER'S DIGEST | 217.8 | 1 | 217.8 | 1 | 217.8 | 1
GUTHY-RENKER CORP TOTAL |  | 566.7 | 4 | 437 | 3 | 566.7 | 4
Windex Antibacterial | READER'S DIGEST | 456.2 | 2 | 456.2 | 2 | 456.2 | 2
Windex Antibacterial | PREVENTION | 109.6 | 1 | 109.6 | 1 | 109.6 | 1
Windex Antibacterial TOTAL |  | 565.8 | 3 | 565.8 | 3 | 565.8 | 3
Crystal Light Live Active | READER'S DIGEST | 411 | 3 | 411 | 3 | 411 | 3
Crystal Light Live Active | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Crystal Light Live Active TOTAL |  | 547.2 | 4 | 547.2 | 4 | 547.2 | 4
Quilted Northern | READER'S DIGEST | 273.7 | 1 | 273.7 | 1 | 273.7 | 1
Quilted Northern | PREVENTION | 272.4 | 2 | 272.4 | 2 | 272.4 | 2
Quilted Northern TOTAL |  | 546.1 | 3 | 546.1 | 3 | 546.1 | 3
[NAME] | READER'S DIGEST | 268.9 | 1 |  |  | 268.9 | 1
[NAME] | PREVENTION | 259.4 | 2 |  |  | 259.4 | 2
Bose Wave TOTAL |  | 528.3 | 3 |  |  | 528.3 | 3
Campbell Soup Co | READER'S DIGEST | 389.6 | 2 | 228.1 | 1 | 389.6 | 2
Campbell Soup Co | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Campbell Soup Co TOTAL |  | 525.8 | 3 | 364.3 | 2 | 525.8 | 3
Land O Lakes | READER'S DIGEST | 456.2 | 2 | 456.2 | 2 | 456.2 | 2
Land O Lakes | PREVENTION | 35.4 | 2 | 35.4 | 2 | 35.4 | 2
Land O Lakes TOTAL |  | 491.6 | 4 | 491.6 | 4 | 491.6 | 4
Chevrolet Impala | READER'S DIGEST | 321.8 | 1 | 321.8 | 1 | 321.8 | 1
Chevrolet Impala | PREVENTION | 153 | 1 | 153 | 1 | 153 | 1
Chevrolet Impala TOTAL |  | 474.8 | 2 | 474.8 | 2 | 474.8 | 2
Advantage | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Advantage | PREVENTION | 219.2 | 2 | 219.2 | 2 | 219.2 | 2
Advantage TOTAL |  | 447.3 | 3 | 447.3 | 3 | 447.3 | 3
Campbells V8 | READER'S DIGEST | 285.2 | 1 | 285.2 | 1 | 285.2 | 1
Campbells V8 | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Campbells V8 TOTAL |  | 421.4 | 2 | 421.4 | 2 | 421.4 | 2
MD ANDERSON CANCER CTR | PREVENTION | 290.6 | 7 | 241.2 | 6 | 290.6 | 7
MD ANDERSON CANCER CTR | READER'S DIGEST | 112 | 2 |  |  | 112 | 2
MD ANDERSON CANCER CTR TOTAL |  | 402.6 | 9 | 241.2 | 6 | 402.6 | 9
[NAME] | PREVENTION | 229.5 | 3 | 229.5 | 3 | 229.5 | 3
[NAME] | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
[NAME] TOTAL |  | 390.4 | 4 | 390.4 | 4 | 390.4 | 4
Simply Sleep | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Simply Sleep | PREVENTION | 149.8 | 1 | 149.8 | 1 | 149.8 | 1
Simply Sleep TOTAL |  | 377.9 | 2 | 377.9 | 2 | 377.9 | 2
Campbells Select | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Campbells Select | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Campbells Select TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
[NAME] | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
[NAME] | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
[NAME] TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Medco | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Medco | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Medco TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Medco Health | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Medco Health | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Medco Health TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Off Powerpad | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Off Powerpad | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Off Powerpad TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Oust Surface & Air | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Oust Surface & Air | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Oust Surface & Air TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
South Beach Living | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
South Beach Living | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
South Beach Living TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Transitions | READER'S DIGEST | 228.1 | 1 | 228.1 | 1 | 228.1 | 1
Transitions | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Transitions TOTAL |  | 364.3 | 2 | 364.3 | 2 | 364.3 | 2
Blue Organic | READER'S DIGEST | 217.8 | 1 | 217.8 | 1 | 217.8 | 1
Blue Organic | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Blue Organic TOTAL |  | 354 | 2 | 354 | 2 | 354 | 2
Mason | READER'S DIGEST | 217.8 | 1 | 217.8 | 1 | 217.8 | 1
Mason | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Mason TOTAL |  | 354 | 2 | 354 | 2 | 354 | 2
Oroweat | READER'S DIGEST | 235.7 | 12 | 235.7 | 12 | 235.7 | 12
Oroweat | PREVENTION | 96 | 5 | 47.1 | 3 | 96 | 5
Oroweat TOTAL |  | 331.7 | 17 | 282.8 | 15 | 331.7 | 17
Citracal | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
Citracal | PREVENTION | 153 | 2 | 153 | 2 | 153 | 2
Citracal TOTAL |  | 313.9 | 3 | 313.9 | 3 | 313.9 | 3
Tylenol Extra Strength Rapid Release | READER'S DIGEST | 182.5 | 1 | 182.5 | 1 | 182.5 | 1
Tylenol Extra Strength Rapid Release | PREVENTION | 118.2 | 1 | 118.2 | 1 | 118.2 | 1
Tylenol Extra Strength Rapid Release TOTAL |  | 300.7 | 2 | 300.7 | 2 | 300.7 | 2
Schiff | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
Schiff | PREVENTION | 136.2 | 1 | 136.2 | 1 | 136.2 | 1
Schiff TOTAL |  | 297.1 | 2 | 297.1 | 2 | 297.1 | 2
[NAME] | READER'S DIGEST | 137 | 1 | 137 | 1 | 137 | 1
[NAME] | PREVENTION | 129.7 | 1 |  |  | 129.7 | 1
[NAME] TOTAL |  | 266.7 | 2 | 137 | 1 | 266.7 | 2
Serenity | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
Serenity | PREVENTION | 76.5 | 1 | 76.5 | 1 | 76.5 | 1
Serenity TOTAL |  | 237.4 | 2 | 237.4 | 2 | 237.4 | 2
Tena | READER'S DIGEST | 160.9 | 1 | 160.9 | 1 | 160.9 | 1
Tena | PREVENTION | 76.5 | 1 | 76.5 | 1 | 76.5 | 1
Tena TOTAL |  | 237.4 | 2 | 237.4 | 2 | 237.4 | 2
Gold Bond Ultimate | PREVENTION | 153 | 2 | 153 | 2 | 153 | 2
Gold Bond Ultimate | READER'S DIGEST | 57 | 1 | 57 | 1 | 57 | 1
Gold Bond Ultimate TOTAL |  | 210 | 3 | 210 | 3 | 210 | 3
Salvation Army | READER'S DIGEST | 148.3 | 7 | 148.3 | 7 | 148.3 | 7
Salvation Army | PREVENTION | 34.3 | 2 | 34.3 | 2 | 34.3 | 2
Salvation Army TOTAL |  | 182.6 | 9 | 182.6 | 9 | 182.6 | 9
V8 | READER'S DIGEST | 96.6 | 1 | 96.6 | 1 | 96.6 | 1
V8 | PREVENTION | 78.3 | 1 | 78.3 | 1 | 78.3 | 1
V8 TOTAL |  | 174.9 | 2 | 174.9 | 2 | 174.9 | 2
[NAME] | PREVENTION | 68.1 | 1 | 68.1 | 1 | 68.1 | 1
[NAME] | READER'S DIGEST | 24.4 | 1 | 24.4 | 1 | 24.4 | 1
[NAME] TOTAL |  | 92.5 | 2 | 92.5 | 2 | 92.5 | 2
GRAND TOTAL |  | 8306.9 | 2486 | 384583.9 | 1919 | 515515.4 | 2486
Copyright 2008. TNS Media Intelligence Copyright 2008. Magazine Publishers of America  Inc. | q_id: 1279457 Stradegy Online
Data for certain markets may not be available for all time periods. See Methodology for market availability.