Spreadsheet: 01494541-9e36-47b7-a039-566011538187
Sheet: Enclosure B

Advertising and Integrated Marketing Solutions (AIMS )          7FCB-H2-07-0541-B                                       Page 4 of 4
ENCLOSURE B
Instructions - Other Direct Costs (ODCs):
SINS(s) Proposed:
Enter 541-1000 for ODCs which support any/all SIN(s) (i.e. 541-1, 541-2, 541-3, 541-4A, 541-4B, 541-4C, 541-4D, 541-4E, 541-4F, 541-4G and 541-5).
Support Product/Labor (ODCs):
Enter the name of the ODC element.
Commercial Price Excluding [NAME] (CPL):
Enter the commercial price paid (dollar amount) excluding markup to acquire the ODC element from a third party provider.
Unit of Issue:
Enter the unit of issue for the ODC element (Ex.: Hourly, Per Shipment, Per Event).
Most Favored Customer (MFC):
Enter the MFC name corresponding to the ODC entry (i.e.: Company name or Category of Customers). The MFC is the company or category of customers that receives the most favorable (lowest) markup added to the commercial pricing (Commercial Price Excluding [NAME] rate). If no firm is offered a reduced markup from the Commercial Price excluding [NAME] rate, the MFC is ‘All Commercial Customers’.
Commercial Markup (%):
Enter the [NAME] (X%) applied to the commercial pricing (Commercial Price Excluding [NAME] rate) offered to the MFC for the ODC element entry.
Commercial Price Including [NAME] (CPL):
Enter the commercial price paid (dollar amount) including markup to acquire the ODC element from a third party provider, supported by a commercial invoice or supplier quote. A Maximum Ceiling Price (i.e. Not-To-Exceed Price) will be established from the invoice or quotation price.
[NAME] (%):
Enter the [NAME] (X%) applied to the commercial pricing (Commercial Price Excluding [NAME] rate) offered to GSA for the ODC element entry.
Ceiling Price/Rate Offered to GSA (excluding IFF):
Enter the commercial price paid (dollar amount) including GSA Offered markup to acquire the ODC element from a third party provider.
Ceiling Price/Rate Offered to GSA (including IFF):
GSA price with proposed [NAME] (dollar amount) (Price Offered to GSA (excluding IFF)) / .9925 (This formula incorporates the 0.75% Industrial Funding Fee). The price inclusive of IFF is referred to as the GSA Net Price.
Invoicing/Supplier Quotations:
Place the invoice or supplier quotation number in the Invoice column for each ODC entry. Order supporting invoices or quotes sequentially, as entries appear in your Pricing file, to facilitate review.
Note: Pass Through Other Direct Costs:  Priced at actual cost (price invoiced to your firm) plus Industrial Funding Fee (IFF) and are established at maximum ceiling price/rate.  “Pass Through Other Direct Costs” is/are GSA’s preferred method for use when contracting for Other Direct Costs.
Note: If Proposing ODCs With A [NAME]:  Commercial Markup Relationship.  The contractor must demonstrate a clear/documented relationship between what was charged to their firm (i.e. invoice reflecting actual cost paid or a supplier quote) versus what they charged to their customer (i.e. actual invoice amount to your customer which reflects the total cost billed inclusive of any claimed [NAME]) to establish their standard commercial practice and markup rate(s).  Supporting pricing documentation may consist of copies of invoices, contracts, quote sheets, etc. and MUST be included in the [NAME].  There must be a clear and relevant relationship between the supporting document and the proposed price it is meant to substantiate.  The Government will attempt negotiation of a more favorable markup in comparison to the contractor’s MFC.