Spreadsheet: 75370d1275942392-automate-information-importing-template
Sheet: B

Rationale: recruitment methods have been shown to impact responses. The FoQ research found relationships between recruitment method, a propensity to favor incentives, and responses to attitudinal and concept-specific questions. Panels recruited from multiple sources can inject unknown variance unless recruitment methods are both understood and controlled for.
Based on the percent of active panelists (i.e., completed any survey or had any account activity in the past six months how have people become members of your panel or source of sample? | Choose From [NAME] |  | CLICK HERE For More Info On "Active Panelists"
B1. Email invitation - to your own lists or panel |  | ð | Invitations sent to your own active panelists, or to lists you have developed internally
Enter any comments/clarifications for QB1 here
B2. Email invitation - partner website/ISP or client or purchased lists |  | ð | Invitations sent to lists provided by, or acquired from, other external companies or partners
Enter any comments/clarifications for [NAME] here
B3. Online registration - at own website, respondent unsolicited |  | ð | Respondents who register for your panel at your site or portal without a direct invitation from you (i.e., unsolicited)
Enter any comments/clarifications for QB3 here
B4. Online registration - at partner website/ISP or client website |  | ð | Respondents who register for your panel  at a partner's or client's site or portal without a direct invitation from you (i.e., unsolicited)
Enter any comments/clarifications for QB4 here
B5. Referrals - refer a friend program |  | ð | Respondents who register for your panel  through your own 'refer-a-friend' program
Enter any comments/clarifications for [NAME] here
B6. Affiliate networks - at partner website/ISP or own website/ISP |  | ð | Respondents who register for your panel  who were recruited through referral networks, or aggregators working on your behalf
Enter any comments/clarifications for QB6 here
B7. Online recruitment - all other types (list and describe) |  | ð | Any other ONLINE recruitment methods not classified above
Enter any comments/clarifications for QB7 here
B8. Offline recruitment - all types (list and describe) |  | ð | Any type of OFFLINE recruitment methods not classified above
Enter any comments/clarifications for QB8 here
B9. Other, please describe below: |  | ð | All other online or offline methods not classified above
Enter any comments/clarifications for QB9 here
B10. Do you use a router to assign respondents (i.e., screening respondents for multiple surveys)?
B10a. IF you answered "Yes" in B10, what percentage of outgoing invitations are passed through your router system?
Enter any comments/clarifications for QB10 here
B11. As part of your registration process, do you use Captcha™ or similar software to eliminate automatic registration (bots) of surveys?
Enter any comments/clarifications for QB11 here
B12. Do you check for suspicious IP addresses and prevent them from joining your panel?  This includes correct geographic location, proxy server, and blacklisted IP addresses.
Enter any comments/clarifications for QB12 here
 | 1 | Not Applicable | 1 | Not Applicable | 1 | Yes, standard procedure
 | 2 | 1%-9% | 2 | Yes | 2 | Yes, but selective use
 | 3 | 10%-19% | 3 | No | 3 | No
 | 4 | 20%-29% | 4 | Not Sure | 4 | Not Sure
 | 5 | 30%-39%
 | 6 | 40%-49%
 | 7 | 50%-59%
 | 8 | 60%-69%
 | 9 | 70%-79%
 | 10 | 80%-89%
 | 11 | 90%-99%
 | 12 | 1
 | 13 | Not Sure
ACTIVE PANEL MEMBER
A term describing the total number of panelists within an online panel that meet a certain level of activity or involvement with that panel.  The QEP process defines "active panelist" as someone who has, in the past six months, completed at least one survey or has any account activity, such as made changes to his/her account (e.g., updated profile information, newly registered).  The term "active panelist" is widely considered to be more meaningful than "total number of panelists."  This is because many panelists over time become disengaged, stop participating, or attrite themselves from panel membership.  The number of total panelists in an online panel may include members who are no longer likely to participate if given a survey invitation.  Thus, the total number of panelists may be a poor reflection of those people who are available and likely to complete a survey.  Conversely, the number of active panelists reflects those people in an online panel who can be said to demonstrate some level of activity, suggesting that they may consider and agree to a survey request.  According to the ISO (www.iso.org) definition, an active panelist is a panel member who has participated in at least one survey if requested, or has updated his/her profile data, or has registered to join the panel, within the last 12 months.    Like the QEP definition, ACE (consortium of marketing research trade and advocacy groups) recommends defining an active panelist as a panel member who has participated in at least one survey if requested, or has updated his/her profile data, or has registered to join the panel, within the last 6 months.
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