SmartCo Future Health
Source: gov.uk (2025-12-01)

We, the undersigned, commit to honour the Armed Forces Covenant and support the Armed Forces Community. We recognise the value Serving Personnel, both Regular and Reservists, Veterans and military families contribute to our business and our country.

The Armed Forces Covenant

An enduring covenant between the people of the United Kingdom, Her Majesty’s Government and all those who serve or have served in the Armed Forces of the Crown and their families

The first duty of Government is the defence of the realm. Our Armed Forces fulfil that responsibility on behalf of the Government, sacrificing some civilian freedoms, facing danger and, sometimes, suffering serious injury or death as a result of their duty. Families also play a vital role in supporting the operational effectiveness of our Armed Forces. In return, the whole nation has a moral obligation to the members of the Naval Service, the Army and the Royal Air Force, together with their families. They deserve our respect and support, and fair treatment.

Those who serve in the Armed Forces, whether Regular or Reserve, those who have served in the past, and their families, should face no disadvantage compared to other citizens in the provision of public and commercial services. Special consideration is appropriate in some cases, especially for those who have given most such as the injured and the bereaved.

This obligation involves the whole of society: it includes voluntary and charitable bodies, private organisations, and the actions of individuals in supporting the Armed Forces. Recognising those who have performed military duty unites the country and demonstrates the value of their contribution. This has no greater expression than in upholding this Covenant.

Section 1: Principles of the Armed Forces Corporate Covenant

1.1 We SmartCo Future Health will endeavour in our business dealings to uphold the key principles of the Armed Forces Covenant, which are:
- no member of the Armed Forces Community should face disadvantage in the provision of public and commercial services compared to any other citizen;
- and in some circumstances that special treatment may be appropriate especially for the injured or bereaved.
Section 2: Demonstrating our commitment

2.1 SmartCo Future Health recognises the value serving personnel, reservists, veterans and military families bring to our business. We will seek to uphold the principles of the Armed Forces Covenant, by pledging to the following:
- Armed Forces Day
We also pledge the following:

Promoting the Armed Forces: Signing the Armed Forces Covenant will be a cornerstone of our social value proposition. This commitment will be prominently featured on our website, social media channels, and integrated into our proposals to clients and suppliers. Given our strong presence within the NHS, this initiative aligns closely with shared values of service, resilience, and community support. We will actively promote our support for the Armed Forces community through case studies, testimonials, and collaborative campaigns, reinforcing our role as a socially responsible organisation.

Employment support to members of the Armed Forces Community: As a fast-growing business, we are well-positioned to offer meaningful employment opportunities to veterans, reservists, and their families. We will develop tailored recruitment pathways, provide mentoring and career development support, and ensure our workplace policies are inclusive and flexible to accommodate the unique needs of the Armed Forces community. Our goal is to create a supportive environment where their skills and experiences are recognised and valued. We have networks with the Career Transitions Partnerships, The Officers Association, The List and many Linkedin networks. Some of our team already mentor service leavers.

Communications, engagement and outreach: Internally, we will foster a culture of understanding and appreciation through staff communications, training, and storytelling that highlights the contributions of Armed Forces personnel.

Charitable fundraising such as the Poppy Appeal: We will support key Armed Forces charities through regular fundraising activities such as the Poppy Appeal, Armed Forces Day events, and other campaigns throughout the year. Our teams will be encouraged to participate in fundraising challenges, donation drives, and volunteering opportunities, helping to raise awareness and financial support for causes that directly benefit veterans and their families.

2.2 We will publicise these commitments through our literature and/or on our website, setting out how we will seek to honour them and inviting feedback from the Service community and our customers on how we are doing.