DCWP - Dangers of K2 Campaign

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Public Awareness Campaign about the Dangers of K2

Mayor de Blasio created a Multi-Agency Task Force to:
• Reduce the supply of K2
• Reduce the demand for K2
• End the distribution of K2
• Ensure effectiveness of the Task Force’s efforts

Led by the Mayor’s Office of Criminal Justice, the multi-agency effort includes representatives from the New York Police Department, the Department of Consumer Affairs (DCA), the Department of Health and Mental Hygiene (DOHMH), the Health and Hospitals Corporation, the Law Department, the Department of Homeless Services, the Sheriff, and the Attorney General’s office.

The City’s campaign advertisements highlight that K2 is marketed under numerous brand names, and that all forms of K2 contain “0% marijuana” and are “100% dangerous.”

K2 is 0% marijuana and 100% dangerous. View full ad.

K2 es 0% marihuana y 100% peligrosa. Ver anuncio.

For more information, visit nyc.gov/K2

Press Releases Related to Combating K2 in NYC

November 16, 2015:
Consumer Affairs and Health Department Launch Public Awareness Campaign about the Dangers of K2

October 20, 2015:
Mayor de Blasio Signs K2 Legislation into Law to Criminalize Sale and Production

September 17, 2015:
Mayor de Blasio Announces Multi-Agency Strategy to End Sale and Use of K2, Linked to Recent Spike in Emergency Room Visits