Developers need choice
Tags: cloud, developer, ecosystem, productivity
Published: 2018-03-26 16:16:16

---
title: Developers need choice
published: true
description: A flourishing ecosystem of companies that are dedicated to making your life easier and your code more effective, always innovating and pushing the boundaries of what is possible with software.
cover_image: https://thepracticaldev.s3.amazonaws.com/i/3vgtp7r8dazqz29mt55h.png
tags: cloud, developer, ecosystem, productivity
---

Close your eyes and imagine this scenario for me. You’ve been hired as sous chef of a new restaurant. You walk into the kitchen and they say “We just signed a purchase order with DepotMart so here are your DepotMart knives and moving forward all of your ingredients will be from DepotMart and also here are some DepotMart brand shoes, shirt, and pants.” You say “but I’m used to my Wüsthof knives and I quite like the pants I’ve got and I wasn’t aware that DepotMart even sells groceries." They reply “too bad, procurement signed the contract, this is what you’re working with.. for the next five years.”

Now replace DepotMart with Microsoft, Amazon, Google, or any of the other major monoclouds. Companies who are beholden to their shareholders for selling Operating Systems, Retail, and Search, they are now responsible for giving you the tools and infrastructure to build your software.

Don’t get me wrong, the big box clouds have some pretty nice tools and stable, scalable infrastructure with interwoven components that work fairly well together. (and many of us are very happy to be entirely under the warm loving embrace of Jeff Bezos for all of our needs) But where will that put us 2, 5, or 10 years from now? Do we honestly believe that they will innovate of their own volition, when there is no competitive incentive to do so? *cough*Railroads and Telephone companies*cough*

On the flip side, companies like [Mailgun](https://www.manifold.co/services/mailgun) live or die by whether or not they provide an amazing experience for transactional email. [LogDNA](https://www.manifold.co/services/logdna) only stays in business by providing stellar logging in the cloud. There are hundreds of developer services like this, companies who do one thing extremely well, who prioritize developer experience over all else.

That’s why we started [Manifold](https://www.manifold.co/).

We offer convenience to developers by letting them use one credit card and one account to purchase [Postgres](https://www.manifold.co/services/jawsdb-postgres), [memcache](https://www.manifold.co/services/memcachier-cache), [monitoring](https://www.manifold.co/services/scoutapp), etc. You can integrate into [Terraform, Kubernetes](https://blog.manifold.co/manifold-%EF%B8%8F-kubernetes-terraform-9dcf09703e5a), [Laravel](https://blog.manifold.co/announcing-manifolds-laravel-integration-12b9b0389579), and [you can invite team members](https://www.manifold.co/teams) and manage on a per-project basis. But those are nice-to-haves, they’re vitamins. What we’re really after is giving developers the freedom to choose, to choose amongst tools and services created by developers, for developers.. a flourishing ecosystem of companies that are dedicated to making your life easier and your code more effective, always innovating and pushing the boundaries of what is possible with software.

If you’re a developer, come try out the first handpicked batch of services! We’ve got [RabbitMQ](https://www.manifold.co/services/cloudamqp), [Redis](https://www.manifold.co/services/redisgreen), [Elasticsearch](https://www.manifold.co/services/bonsai-elasticsearch), all the essentials. We’re also going to be launching new services every month through the rest of the year, so if you don’t see anything you need yet, you assuredly will in the coming months. Added bonus, use coupon code `DEVTO2018` to get $10 in credit to your account. Extra added bonus, if you [email me your feedback](mailto:peter@manifold.co) on our product I’d love to send you some swag!

If you offer an amazing developer service, [let’s talk](mailto:peter@manifold.co)! We are always on the lookout for companies who share our goal of making developers’ lives easier. Whether you’re an up and comer or been in the game for a while, we’re going to be launching tons of services this year and would love for you to join us.

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">!!! <a href="https://twitter.com/manifoldco?ref_src=twsrc%5Etfw">@manifoldco</a> just launched!!! Super excited for this product. Go check that shit out: <a href="https://t.co/37fa6WexK3">https://t.co/37fa6WexK3</a> It&#39;s like Steam for devs.</p>&mdash; Randall Degges (@rdegges) <a href="https://twitter.com/rdegges/status/859820265525493761?ref_src=twsrc%5Etfw">May 3, 2017</a></blockquote>
<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>


When it comes to choice, as consumers we have access to the Google Play Store and Apple App Store, gamers have Steam (I can’t imagine a world in which EA or Ubisoft would have created [Goat Simulator](http://store.steampowered.com/app/265930/Goat_Simulator/)), but for some reason developers are still waiting for our Cambrian explosion. We’re still out here grappling with the choice between Microsoft’s MicroCache, MicroDB, and MicroCompute service or Amazon’s AWSCache, AWSDB, or AWSCompute service..

Hopefully we can build a future, together, in which [developers have choice](https://www.manifold.co/?utm_campaign=dev.to_march&utm_source=dev.to&utm_medium=sponsorship&utm_content=dev-need-choice).