5 Best SEO Tools For Content Writers and Bloggers
Published: 2020-07-28 11:39:06

<p>If you want to be a successful content writer  or blogger, efficient SEO tools can help you get better results and higher  rankings, not only for your website but also for those of your clients.</p>
<p>You can watch how digital marketers use SEO  tools like <a href="https://www.mostlyblogging.com/mozbar/">MozBar Chrome</a> to find the best keywords to embed in an article for <a href="https://dev.to/hyvortalk/on-page-seo-checklist-27p4">On-Page SEO</a> so  it ranks quickly <a href="https://www.youtube.com/watch?v=qExFWTzIYyk&t=49s">here</a> </p>
<p>Try a search for an online tool that can help  you perform search engine optimization and you’ll be bombarded with hundreds of  results. Don’t let the overload of choices confuse you. </p>
<p>Listed below are some effective, easy-to-use  and mostly free SEO tools <a href="https://www.manuelawillbold.com/about-manuela/">SEO copywriter Manuela  Willbold</a> recommends and tips on how to perform your SEO research:<a name="_niyliyb50941"></a></p>
<h2><a name="_hnkgh3k9m1mo"></a><u>SEO Site Checkup</u> </h2>
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<p><a href="https://seositecheckup.com/tools">SEO  Site Checkup</a> helps you check your site’s current performance metrics for  free with many test options. Use this to analyse your shortcomings.</p>
<p> A few  of the free tests include:</p>
  <li>Google Search Results Preview Test  - To see how your page appears in Google Searches.</li>
  <li>Most Common Keywords Test - To see  keywords and topics that crawlers associate with your page.</li>
  <li>Competitor Domain Test - To check  what sites are your competitors and research terms they’re ranking for.</li>
<p>After analysing your site think about how you  can improve it by putting together a strategic plan for certain pages or posts  to achieve higher ranks with better keywords added. <a name="_i7nyqtyddhxx"></a></p>
<h2><a name="_34fzpxtngswf"></a><u>Google Trends</u> </h2>
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<p><a href="https://trends.google.com/trends/?geo=US">Google Trends</a> is a handy free  tool that enables you to create better and more relevant content. By analysing  the popularity of a topic over certain periods of time, it provides crucial  insight on whether your chosen topic is trending or if it’s no longer  interesting to your target audience.</p>
<p>Use this tool to cover topics that your  potential readers truly care about. Analyze seasonal fluctuations in topic<u> </u>popularities to make sure you provide the  right content at the right time of the year, especially if your website/blog  focuses on trends.</p>
<h2><a name="_yvft52j7x3ra"></a><u>Keyword Surfer</u> </h2>
<p>&nbsp;</p>
![Alt Text](https://dev-to-uploads.s3.amazonaws.com/i/m85f1259vr88y8ajgah4.png)
  <a href="https://i.ytimg.com/vi/PVLc0Kup7c0/maxresdefault.jpg">Source</a></p>
<p align="center">&nbsp;</p>
<p>This free Google Chrome Extension allows you  to view the estimated global search volumes of keywords as you type them in  your Google search box by displaying a side column giving you related keywords  and terms through <a href="https://chrome.google.com/webstore/detail/keyword-surfer/bafijghppfhdpldihckdcadbcobikaca?hl=en">Keyword  Surfer</a>. </p>
<p>You can then choose the keywords from the list  that are related to your main keyword and content topic and easily add them to  your content or plan where to add them. This may help you add more content  around the main topic and build a more extensive post, adding in additional keywords  helping it to rank higher. </p>
<h2><a name="_enkscag609ii"></a><u>UberSuggest</u> </h2>
![Alt Text](https://dev-to-uploads.s3.amazonaws.com/i/dl3rku2ys7dchf5z92ph.png)
  <a href="https://neilpatel.com/wp-content/uploads/2019/12/ubersuggest.png">Source</a></p>
<p><a href="https://neilpatel.com/ubersuggest/">Ubersuggest</a> is a complete package tool that analyses your competitor’s SEO strategies for  content so that you can utilize them for your website. Created by SEO guru,  Neil Patel, this tool’s many partly free features include domain overview of  competitors, top SEO page reports, and backlink data analysis. </p>
<p>Know what is trending in your target market  and utilize your competition’s strategies to get better search visibility. Not  all features are free so test it first and if you love it, choose a plan and  make the most of it. <a name="_jusxjtdxbyu9"></a></p>
<h2><a name="_21ml2kdq6xbi"></a><u>Google Analytics</u></h2>
<p>As a website owner you will have free access  to <a href="https://analytics.withgoogle.com/">Google Analytics</a> once your  website is indexed. It’s a very comprehensive free SEO tool that lets you find  many insights into your website performance such as daily, weekly and monthly  traffic, top performing pages and posts and how your traffic varies and  fluctuates. It’s not purely for keyword research, but it can provide great  insights into how your written content performs. </p>
<p>By comparing traffic during different periods,  you can see how it changes when you optimize a page or post. You can also track  how your visitor is led to other pages and posts through your content. It’s  very easy and straight-forward to use compared to other SEO tools and the data  is very accurate and detailed. However, it only covers Google searches, not  other search engines like Bing. </p>
<h1><a name="_n2yudcbbjuou"></a>Identify your Favourite SEO Tool</h1>
<p>Hopefully by now you’ll have a better idea of  which SEO tools can help you optimize your web content. <p>Whether you want to take out <a href="https://www.finduslawyers.org/guest-blogging-sites-list/">blogging site  list</a>, keyword research or want to analyze websites, through SEO tools  available on internet, you can try a lot of fantastic features.</p> Find YouTube tutorials  to help you get a grip of them quickly and test them. You can also see how  Manuela uses them in her daily content writing work in her Hot  SEO-friendly content online course</a>. </p>
<p>Based on the functionalities you require and  the budget you have available, you should pick one or two to use over a longer  period of time, so you really see how they make a difference. </p>
<p>You can obviously research more tools to make your  SEO content writing journey as successful as possible but check the fine print  as some may charge a fee after an initial free trial period. </p>
<p>Evaluate the return the tool may give you and  then opt for the best fit to rank your or your client’s websites as high as  possible for relevant search terms on search engines. </p>
<h1>Research comes before Writing</h1>
There&rsquo;s also a whole  different side when you are researching to write as a blogger. You have to  optimize your post for SEO to get the results you&rsquo;re looking for. Also,  you can use small business <a href="https://www.fishbowlinventory.com/articles/inventory-management/small-business-inventory-software/">inventory  system</a> or software for better result.
  There’s also a  whole different side when you are researching to write as a blogger. You have  to optimize your post for SEO to get the results you’re looking for. <br>
  SEO is all about  making your content easily readable and attractive for search engines like  Google so they can be tracked easily. <br>
  <strong>The aim</strong>: to feature on the first page of Google and other search engines,  preferably towards the top, for the relevant keywords that will lead to  conversions eventually for your business or website. <br>
  If you are honest  with yourself, you already know why. <br>
  When you search  Google or any other search engine for something, how often do you go beyond the  first page to check out the results? Therefore, one of the best ways to rank  high on what’s technically known as SERP - Search Engine Results Pages – is key  to increasing the traffic to your website. <br>
  In Manuela’s  course “<a href="https://university.seekahost.com/courses/seo-content-writing-course/">How  to create hot SEO-friendly content</a>” on SeekaHost University this is covered  in much more detail, but here are the various factors you need to consider, so  look out for:</p>
<ul>
  <li><strong>Search volume</strong> (either worldwide or for a  specific country you focus on)</li>
  <li><strong>Keyword difficulty </strong>(the harder it is to  rank for this keyword, the more work (backlinks etc.) is required to be found  for this on search engines</li>
  <li><strong>CPC</strong> (cost per click) – the more people  pay in adverts for this keyword, the higher the value of it, meaning the more  important it is for conversions</li>
  <li><strong>Parent topics and similar terms</strong> –  research other terms that cover the same topic and use a variation of such  terms in your text</li>
</ul>
<p>Do be careful,  however. <br>
  Don’t overuse  keywords. Google, in particular, can spot keyword stuffing, and punishes such a  practice. It will not pick up your content if it finds an overuse of repeating  keywords. <br>
  Hopefully these SEO tools and <a href="https://dev.to/yashints/let-s-talk-seo-10-tips-you-should-know-4n6k">SEO tips</a> will give your website or blog the boost you’re looking for! Enjoy the ride!</p>