Antijustified day, kinetic type, the ugly of A/B testing — and more UX this week
Tags: startup, marketing, design, productdesign
Published: 2020-05-16 13:45:22

---
title: Antijustified day, kinetic type, the ugly of A/B testing — and more UX this week
published: true
date: 2020-05-16 13:16:39 UTC
tags: startup,marketing,design,product-design
canonical_url: https://uxdesign.cc/antijustified-day-kinetic-type-the-ugly-of-a-b-testing-and-more-ux-this-week-60d2d9c55259
---

#### A weekly selection of design links, brought to you by your friends at the UX Collective.


![](https://cdn-images-1.medium.com/max/1024/0*sRucMvxoqTyWBPJw.jpg)

Lots of youtube lives could be a [**tweet**](https://twitter.com/fabriciot/status/1258001356599824384).

- [**On writing**](https://uxdesign.cc/can-writing-make-me-a-better-designer-c36c092133ca) →  
Can writing make me a better designer?
- [**Cumulative shift**](https://web.dev/optimize-cls/) →  
Avoiding sudden layout shifts in UX.
- [**Dark patterns**](https://www.smashingmagazine.com/2020/05/convince-others-against-dark-patterns/) →  
How to convince others not to use them.


The UX Collective newsletter is an ad-free newsletter read by over 134,900 designers every week. Curated by [Fabricio Teixeira](http://twitter.com/fabriciot) and [Caio Braga](http://twitter.com/caioab).


### Stories from the community

![](https://cdn-images-1.medium.com/max/900/0*uUASqlVYCOrSRg-n.png)

[**I am the user; I am not the user**](https://uxdesign.cc/i-am-the-user-i-am-not-the-user-40c75dcffdce?source=friends_link&sk=73b669d8eab6bb93eda40d126f5c0193) →  
By [Michael McWatters](https://medium.com/u/4e0bea5561d9)

![](https://cdn-images-1.medium.com/max/900/0*AV6tr-qGFls_u3Ab.png)

[**The good, the bad and the ugly of A/B testing**](https://uxdesign.cc/the-good-the-bad-and-the-ugly-of-a-b-testing-clearleft-90d2f01efca8?source=friends_link&sk=47c8080d62a4c507d717edc9c102f705) →  
By [Andy Budd](https://medium.com/u/b772ab9982da)

![](https://cdn-images-1.medium.com/max/900/0*-7Jh71ruz0XE2Nik.png)

[**20 psychological principles applied to product design**](https://uxdesign.cc/20-examples-of-psychological-principles-applied-to-product-design-a0d3ecaeb214?source=friends_link&sk=db8773649c510469963b58c0b5c8f0b8) →  
By [Lucas Didier](https://medium.com/u/bfaac52feb9d)

Top stories this week:

- [**Neumorphism, visual accessibility, and empathy**](https://uxdesign.cc/neumorphism-visual-accessibility-and-empathy-d1c5ed2a1f03?source=friends_link&sk=66106ef8bf0ed78907ca68fa6263a297) →  
By [Tammy Taabassum](https://medium.com/u/9991fd4d478c)
- [**Why the Bauhaus lives on as the most influential design school**](https://uxdesign.cc/why-the-bauhaus-lives-on-as-the-most-influential-school-of-art-and-design-bd06511caffe?source=friends_link&sk=2a02c7116207258b1eeeb224ba6ae1ef) →  
By [Michelle Chiu](https://medium.com/u/caf9edec5c88)
- [**A new concept for usable touch interaction in cars**](https://uxdesign.cc/a-new-concept-for-usable-touch-interaction-in-cars-904bf0edb86?source=friends_link&sk=16eeff7bf7b365bfb4914592fbf4d896) →  
By [Casper Kessels](https://medium.com/u/ef0f287728a7)
- [**The 8 levels of focus for building successful products**](https://uxdesign.cc/to-create-a-successful-product-you-need-to-design-across-these-8-levels-of-focus-c025b321b408?source=friends_link&sk=6bb99d8587adc27b25b7a3709db19f83) →  
By [Alana Brajdic](https://medium.com/u/e451fb352a58)
- [**The lying eye and its accomplice**](https://uxdesign.cc/the-lying-eye-and-its-accomplice-c915c14ee000?source=friends_link&sk=e4f0f6ba59fa14a5e343051ec464af75) →  
By [Andres Zapata](https://medium.com/u/a3a21b4d67cc)
- [**8 deeper truths of working from home — what all the tips aren’t telling you**](https://uxdesign.cc/8-deeper-truths-of-working-from-home-what-all-the-tips-arent-telling-you-b56e12fdff5b?source=friends_link&sk=8fbc257e2ecaa90972e3531d82001c52) →  
By [Benek Lisefski](https://medium.com/u/1933a0f84e4b)
- [**How to use desk research to kick-start your design process**](https://uxdesign.cc/how-to-use-desk-research-to-kick-start-your-design-process-aab6e67fd7a4?source=friends_link&sk=72912784bd5e23f72cc6f80c769098b8) →  
By [Teisanu Tudor](https://medium.com/u/e1989ec33960)

### News & ideas

- [**Antijustified day**](http://iajd.fps.hu/) →  
An international celebration, May 8th every year.
- [**Kinetic type**](https://www.behance.net/gallery/66945637/36-Days-of-Kinetic-Type) →  
A 36-day typographic experiment.
- [**Icon system**](https://medium.com/microsoft-design/developing-an-open-source-icon-system-at-microsoft-b1796315df9f) →  
Developing open-source icons at Microsoft. By [Joline Tang](https://medium.com/u/388abc51fc38).
- [**Tech adoption**](https://www.reddit.com/r/dataisbeautiful/comments/gemdq4/oc_technology_adoption_in_the_us/) →  
How new tech is adopted year by year in the US.

![](https://cdn-images-1.medium.com/max/1024/1*k5fv_qhE93pA6BnxG03FxA.jpeg)

![](https://cdn-images-1.medium.com/max/1024/1*aEL1c8iIjIeJBCLgXZBdEg.jpeg)

![](https://cdn-images-1.medium.com/max/1024/1*8x21K7fKZIJeADaZfueIRg.jpeg)

![](https://cdn-images-1.medium.com/max/1024/1*KyYvr_bnz7TZhDx5uUat3A.jpeg)<figcaption><a href="https://www.instagram.com/bittar/"><strong>Featured work: Bittar</strong></a> →</figcaption>

### Tools & resources

- [**Chair times**](https://www.vitra.com/en-un/page/chair-times) →  
Full doc about chair design, available for free.
- [**Micro-typography**](https://www.smashingmagazine.com/2020/05/micro-typography-space-kern-punctuation-marks-symbols/) →  
How to space and kern punctuation marks.
- [**Blush**](https://blush.design/) →  
Unsplash, but for illustrations.
- [**Octopus**](https://octopus.do/) →  
A lightning-fast visual sitemap builder.


We believe designers are thinkers as much as they are makers. So we created the [**design newsletter**](https://newsletter.uxdesign.cc/) we have always wanted to receive.


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