Must Have Features For Successful Fintech App Development
Tags: fintech, apps
Published: 2021-04-30 13:13:03

Fintech industry is continuously growing. Lots of new innovations are being introduced to meet the changing customer needs and expectations. Particularly in the COVID time, fintech apps are highly in-demand because people prefer to stay home and manage their banking and finance without going to banks. Hence if you’re thinking about investing in a highly potential domain, then Fintech apps are booming one. Also the need of banking and financial services will never go down and hence its shows a continuous growth and success of your business. Here we’ll see the must have features for successful fintech app development. But before digging into it, let us know the reasons to invest in a Fintech app.

#Reasons To Invest In Fintech App Development-
**1. Need For Lower Service Costs-**
Fintech fundamentally decreases the servicing costs while delivering effective business outcomes and automates financial operations to make seamless functions. Fintech companies have the preliminary information and insights of customers that when they need assistance, they are probably to know about it in advance and have the activity plan ready, leading to well-organized services. As coordinated to banks, consumer facing fintech organizations are simply seeing 1/100th of the complete acquisition costs and have a low-friction landing.

**2. Today, Mobile Is Your Wallet-**
Fintech companies are at the front position of transformation towards a wallet-less economy. They have delivered technologies that have made payments more comfortable and offer improved experiences, which is the thing that development is made or intended to execute.

**3. Importance Of Data-**
Fintech companies collects huge amounts of data sets on customer behavior. Using this data they analyze and automatically identify forecasted purchases. It predicts actions on mortgages, vehicle or business loans concerning prior experience and behavior.

**4. Importance Of Financial Data Security-**
Banks and financial organizations are facing lots of challenges to protect customer data from intruders. So, they are investing in fintech to eradicate their weakness to financial losses due to cyber-attacks.

#Must Have Features For Fintech App Development–
**1. Voice Assistants-**
It makes a new trend in mobile banking- voice banking. Voice banking will give a great user experience in the future. With virtual assistants, Erica is helping lots of users, the voice assistant makes a revolution in banking and financial app development. New trends can allow app to send voice alerts at the time of fraud. Also, they can support in bill payments. Optimizing apps with a voice user interface for sound driven search will increase the customer insights, engagement and leads.

**2. Authentication-**
Security of users data is a key responsibility for a fintech startup. Most of the fintech apps uses character-based password to protect against security breach. It is difficult to crack users’ password. Instead of character-based password, consider different methods to enable users with a fintech app with high-security standards. 

Biometric authentication- It can replace your text-based password protection technique. Touch Id comes under the category of emerging technology, it can be considered as a table-stakes for any fintech application. You can use this technology for password and user field too. 

Multi-factor authentication- For advanced security of financial data of users, you can apply multi-factor authentication methods for techniques. This verifies the user attempting to log in with the app is the account owner only and not a fake. 

Password less authentication- It is another method of user authentication which is gaining popularity because of its security and usability. Here, users get a secure and short lived link through push notification, text message or email. As it is a short-lived link, users have to click on this link to login to the application before it expires. It reduces the chances of fraud and instead of selecting anyone authentication method, it is suggested to use methods to improve the security level of fintech app.

**3. Artificial Intelligence-**
Know more at- [https://solaceinfotech.com/blog/must-have-features-for-successful-fintech-app-development/]