From Deaths to Memories: We’re rebuilding Kenangan.com from scratch! (&& you can help, too)
Tags: projects, showdev
Published: 2021-08-30 17:03:47

---
title: From Deaths to Memories: We’re rebuilding Kenangan.com from scratch! (&& you can help, too)
published: true
date: 2021-08-18 04:03:00 UTC
tags: projects, showdev
canonical_url: https://reinhart1010.id/2021/08/18/from-deaths-to-memories-were-rebuilding-kenangan-com-from-scratch-you-can-help-too/
---

> **Hey!** This post was originally posted with Indonesian users in mind. But please feel welcome to discuss about this exciting project!

![image](https://reinhart1010.id/wp-content/uploads/2021/08/img_4953-768x768.jpg)

 **Kenangan.com** is an ordinary, orbituary website where people can post announcements and memories of people’s deaths online. But soon, we realized that the word **“kenangan”** (as in Indonesian/Malay) isn’t just about deaths and sorrows, and we should instead focus on the true meaning of “kenangan”, which is, well, **memories**.

Whether it’s the first time you’ve **successfully won a competition,** or **recently passed your final exams,** just **started your programming class, having a date, marriage,** or even just having a **vacation with your family,** we believe that there’s always a memory for every moments of our lives.

And that’s why we shifted the focus from being an ordinary, orbituary website into **the next, social commerce app that’s real hot in town.**

Now, you might have already know about it either from **Indo-Art Students Association (IASA)** or from **Unlimited App,** as both of them have recently held a brand competition for **Kenangan.com** on **Unlimited App**. And yes, the rebrand will be the start of our transformative journey to bring **Kenangan.com** closer to everyone.

## What’s a social commerce, again?

The term “social commerce” [has been coined by Yahoo! at least in 2005](https://web.archive.org/web/20100123163635/http://www.ysearchblog.com/2005/11/14/social-commerce-via-the-shoposphere-pick-lists/), and hence **we can’t say** that Kenangan is the first social commerce app or website in the world, or at least in Indonesia.

The true essence of **social commerce** comes from not one, but **two core principles** : implementing an online commerce system while maintaining the social aspects of the users: sellers, buyers.

Now, those of you might already know that many Indonesian and Southeast Asian e-commerce apps offer a set of social media features to help sellers to promote their products. Does anyone here familiar with **Shopee** with a set of Instagram-like features where you, yes **you** , can post and create livestreams despite never sold anything yet through the app?

Or are there any **Tokopedia** or **Bukalapak** fans here who purchased products from the app just from seeing it on the home page?

These are just examples of how **social commerce** can influence people to buy products. However, at **Kenangan.com** we will doing social commerce differently than those mainstream apps out there. And that’s what makes **Kenangan** special, just like your memories.

## Commerce-first vs Social-first approach

**Now, remember that the main focus of Kenangan is giving memories, not selling products.** Bukalapak, Shopee, Tokopedia, and even Facebook and Instagram are taking **commerce-first approach** while doing social commerce: they make you buy **’cause you’ve just interacted with the sellers and love with their products.**

However, as some of you might expect, **Kenangan.com** will do the opposite. And in fact, you won’t actually have to buy something just to send posts on **Kenangan.com**. We call this as a **social-first approach** , or in a slightly informal term, **giving**. You finally buy products **’cause you’ve interacted and care for someone which doesn’t have to be the sellers,** regardless of what the product is and who’s the one selling or producing the products.

Giving and gifting on **Kenangan.com** will be as easy as pressing an **Add Gift** button when sending a post or a message. Like **sending a full year of Discord Nitro** to someone on a Discord server. Or perhaps **sharing a DANA Kaget** (“daget”) to families’ or colleagues’ WhatsApp groups. And don’t worry, if the person you’re looking for is not on **Kenangan.com** , you will be able purchase the gifts to be delivered to your house, too!

## If you finally can gift someone more than just a Discord Nitro or DANA Kaget in just a few steps…

…then **Kenangan.com** surely will be your go-to destination to celebrate, and help people to celebrate, every moments of their lives!

* * *

## Getting Involved

Now, if you’re an experienced **web** or **Flutter** developer, we’re none other than happy for you to work with us. Here are some of the requirements (contact [info@kenangan.com](mailto:info@kenangan.com) to apply and for further details):

- Dedicated and self-driven
- Experience working in company or working on several projects
- Min. 1-2 years of experience in Flutter
- Min. 4-6 years of experience programming apps, webapps and backend
- To be successful in this role you will have to give an example of an application you have built

Additionally, if you’re a company looking for business opportunities with us, please don’t hesitate to contact us on the same email address ([info@kenangan.com](mailto:info@kenangan.com)).

We look forward to build **Kenangan.com** into the place where people could share and celebrate every memories of their lives, me included. So, are you guys ready to be a **#PemberiKenangan**?