Story of +18.000 Users Startup | Finage a market feeds API provider anatomy
Tags: api, data, fintech, json
Published: 2021-05-01 18:15:35

I called my collage in May 2019 about a new idea. How can we make an application like Robin Hood for outside the U.S. We started to research and realized something interesting. We are two co-founders Gökhan Uçkan and Alper Şan, two software engineers working for over 10+ years in the financial software area. 
 
The most important thing to build trade application is Real-Time and historical market data, but that was the most painful and hardest thing to get from data sources. It takes several weeks but we couldn’t find a sustainable, affordable and usable data source. 
 
Then we understand how a financial application or platform building process hard because of the real-time market data sources.  
 
![Finage Home Page](https://dev-to-uploads.s3.amazonaws.com/uploads/articles/5o49juchz0z0ze0301vf.png)

Over the last decade, every successful business has come up with the simplest idea making traditional and classic things easier, affordable and accessible for everybody.
We were start to think about how we can become a market data vendor. After a couple of months we completed our data source agreements and started to build our platform. 
 
We named our company and platform Finage from Financial - Age. We called ourselves new generation data provider and called our dashboard Moon. We would like to land on moon like the all revolution things started.

After four months of development we launched our platform. Finage providing social media like website and platform who ever would like to build financial applications they just need to register and subscribe relevant data to get their API key under a minute.

We've achieved our platform dream and when people realized how easy it was to use and affordable with our emailing, advertising and parenting the biggest smart contract company Chainlink everything bombed and now we are covering 60,000+ symbols from the Global including stocks, forex, cryptocurrency, Indices, ETFs and Financial Statements in real-time and historical.

![Finage Stock Data UI](https://dev-to-uploads.s3.amazonaws.com/uploads/articles/e0gzoktvxtn7f40a5z38.png)

Finage serving +18.000 users and including startups, individuals ,medium large companies and more. We are expending our data sets and platform everyday. We believe anyone who wants to dream of a fin-tech business can easily access market data in one single place with our efforts.

The working strategies for us and that can be guide for all SAAS and API based service providers:   

- Blogging critical we are publishing blog post everyday. That would boost your SEO and content.

- Sponsorship on open source frameworks and services. You can find to place your logo and link to create sales funnel into your platform.

- Find partnerships with LinkedIn and Cold Emailing you cannot believe how impact you're business to gain more users and brand awareness.

- Testing all advertising platforms and finding true ones. We tried every of social and search engines to put our advertising. The most important factor here to find true locations and keywords. You can spend half an hour on google and find the true keywords and locations. Social networks didn’t work for us. We are just using them to gather our community.

- Using live chat for support will help potential users get used to it your service.

- Hire a landing page design expert. Landing pages are the most important way to serve the thousands of users you need to work with an expert on landing page design. CTA, Testimonials and Price table was the most critical things for us.

We are glad to build Finage and servicing +18.000 happy users. We are much more closer to achieve our motto: financial data for everyone, in one single place! 

https://finage.co.uk
 
Regards. 

Gökhan Uçkan 
CEO and Co-Founder at Finage