Getting the Best Deal on your Subscription Network's Price
Tags: ott, ottplatform, svod, ottbusiness
Published: 2021-10-01 10:59:00




##It's all about the repetition:##
You may want to charge less if you are not intending on posting content as regularly. Customers enjoy having more new content than they can watch before the month is out. This is why we advise you to wait until you have a number of films ready to go live before launching your network. We recommend at least ten videos, but the more the better.

##Your pricing approach should take into account the type of your content:##
Depending on the type of content you're generating, different pricing periods may be more beneficial for your network.

You'll probably want to charge a little less for entertainment networks that specialize in releasing films, series, shorts, and other types of content. Approximately most popular sellers in that category charge between $4.99 and $6.99 per month, according to our research. Thousands of videos are available each month on sites like Netflix, Amazon Prime, and Hulu. It's difficult to persuade potential clients to subscribe at the same or greater price than those networks charge unless you have a similar volume of material.

You can charge a little more for fitness. Approximately top fitness sellers have monthly fees ranging from $9.99 to $14.99. Each month, these sellers release new videos and routines to keep their clients interested. You can not only attract new subscribers but also maintain your present clients from churning by pricing far less than a standard gym subscription and keeping your content fresh and up to date. It's simple: you're bringing ease and affordability to your customers.


The range of what you can charge for instructional content is the broadest. Anywhere from $7.99 and $19.99 per month has shown to be lucrative, and you can sometimes charge even more. There are a few factors to consider in this situation. You should think about how niche your material is as well as how frequently you add new videos.

You may be able to charge more if the community you're attempting to attract is more niche. People are more likely to pay a bit extra if you have an audience and there isn't much competition. You can even charge a bit more if your content is focused toward helping your audience pass a certification exam or master a new technical skill.

Consider who will most likely be paying for your content subscription. If you're a network aiming to sell accounts to medical schools and hospitals for their students/employees, you can charge more than someone creating instructional content for parents and teachers, who will most likely be paying out of their own pockets.

Faith, like instructional networks, offers a wide range of prices that sellers can charge, ranging from $8.50 to $19.99 each month. Your audience will determine where you land on this spectrum. If the majority of your customers are people and families, you should price at the lower end of the scale. You can charge more if your information is primarily targeted towards parishes, professionals, or organisations.

##Charging on a yearly basis?##
We give you the option of charging an annual cost instead of a monthly price so that your customers can pay upfront. When selling both monthly and annual subscriptions, most merchants will price the annual membership slightly lower than the total cost of a complete year of monthly subscriptions. The money amount is less significant in this case than the % discount you're providing.

Regardless of your content type, if you sell an annual subscription at 20%–25% less than it would cost if they paid month to month, you are more likely to convince someone to sign up for it.


##Conclusion:##
Here we have seen the options available for a subscription-based platform and you want to know more [contact our team.](https://flicknexs.com/?utm_source=google&utm_medium=dev&utm_campaign=charlotte&utm_id=ott&utm_term=utm_ott)