Importance of Shipment Tracking in Customer Experience

Tags: shiment, track
Published: 2022-02-14 07:18:53

The ability to provide quality products is crucial for eCommerce. However, the past few years witnessed a shift in the priorities of customers. People today pay attention to the experience they have when buying from a particular brand, rather than the item and service. Eighty-six per   shoppers are willing to spend more money for an item from a business that gives the best shopping experience.

From customer support to delivery and shipping, these are just a few aspects that impact the experience of customers. One of the most crucial elements is the inclusion of tracking the delivery of your shipment. Twenty-four percent (24 percent) of online buyers claim they are more likely to buy again from brands that offer shipping tracking. According to survey respondents, tracking their shipment allows customers to plan their days according to their needs without having to delay tasks since they must wait for their parcel.

Offering tracking of your shipment can help retailers to stay competitive in the eCommerce market. It's a lot easier said than accomplished. This article focuses on the importance of tracking the shipment, the practical methods to use it, as well as the most effective practices to improve shipment tracking's efficiency.

##What exactly is shipping tracking?

eCommerce has led to customers becoming more and more demanding. In addition to having a myriad of options available they also want to have a good overall shopping experience.

The [courier tracking software](https://packagex.io/shipd/) is an effective method to establish trust and create open lines of communication with your customers. It involves letting customers know the status for each step of the process of shipping. The process of tracking orders varies from one retailer to the next. It could include real-time tracking and estimated delivery dates and regular updates on the order's status.

##What is the significance of the tracking of your shipment?
As we mentioned before, order tracking is essential to ensure communication with the customer. However, the advantages of this feature extend beyond communicating.

•	**Lower Costs**
The choice to use shipping tracking software is a cost. The cost of software is based on the size that is involved in the eCommerce operation. However, it's worth the cost as it provides retailers to keep track of the progress of their deliveries. If there are any issues in the process of shipping, operators are able to address issues before they reach the customer. It could make them save lots of money in return and refunds as well as customer complaints.

•	**Improve Customer Experience**
The company that provides the best customer experience will earn the trust of its customers. Tracking of shipping plays an important part in improving the customer experience. Tracking orders gives customers security and even convince buyers who are hesitant. An enjoyable shopping experience can build the trust of customers.

•	**Ensure On-Time Delivery**
Delays in shipping are among the most frequent reasons for customer complaints. Again, consumers are demanding. It doesn't matter if the package was unharmed If it's not the overall shopping experience will be disappointing. You can also choose the option of [package locker systems](https://packagex.io/mailroom/industries/parcel-locker-integration/).

Tracking of shipment can reduce the delays in shipments. Because of the great visibility of the software used to track shipment retailers can work with warehousing and shipping personnel as well as carriers.

•	**Improve Supply Chain Efficiency**
An eCommerce supply chain no matter the magnitude of the project involves a lot of important actions. If one of these processes is not functioning properly this affects each other step in the chain. Order tracking increases retailers' visibility into their supply chain. It's easier to recognize areas in need of improvement using this method of tracking.

##Ending
Not every software for tracking shipment is made equal. To ensure your company has the best tracking software, it is recommended to work only with specialists. PackageX provides many technologically-based logistics solutions that will meet your requirements.