How to Sell on Facebook Shops in 2022

Tags: beginners, ecommerce
Published: 2022-01-20 08:36:08

Is your company a retailer of tangible goods? Are you looking for a way to sell your products on Facebook Shops?

In this post, you'll learn how to create a Facebook shop, add products to your shop using Commerce Manager, and advertise the products in your Facebook shop. You'll also learn if your company is a suitable fit for Facebook Shops.

Although Facebook page shops and Instagram profile shops have been around for a while, the most recent version represents the most important shift for small and medium-sized enterprises (SMBs).
Facebook shops were originally designed for online retail stores selling things, but the company is now intending to broaden the capabilities to include service-based businesses and digital products. The most significant shift is the creation of a full end-to-end commerce ecosystem.

Promotion, sales, marketing, conversion, customer service, and more are all available through the Facebook Shops platform. SMBs can go native and create a comprehensive online retail experience on Facebook Shops for free. Furthermore, Facebook has made the strategic decision to continue partnering with and strengthening connections with third-party eCommerce technologies like Shopify, BigCommerce, WooCommerce, and others. This is fantastic news.

**Are there any Facebook Shop fees?**

The creation of a Facebook Shop is now free. When you start selling on Facebook, you may be charged'selling fees,' which include things like taxes and payment processing costs.

*How to set up a shop on Facebook?*
Setting up is easy, especially if you already have a Facebook for Business account. You’ll create your shop using Facebook’s Commerce Manager so you can manage inventory and sales.

For how to open shop on Facebook, follow these simple steps and get to know the tools and features:

1. Open your Facebook for Business page
2. Next you’ll need to choose your checkout methods (people can either message you to buy, or go straight to a linked website)
3. Go to the Create your Shop page
4. Select your business account (or create a new one)
5. Choose the catalogue you want to use (if you don’t already have one, Facebook will create it automatically)
6. Review your shop details and agree to the Seller Agreement (if you’re not happy, you can just cancel)
7. Customise the look and feel of your shop and manage your products
8. Publish your shop – people will be able to see it once it’s been through Facebook’s review and approval process
This is the basic set-up. From here you can find out how to add products to Facebook Shops, create collections, and read
Facebook’s tips for making the most out of your shop.

## What’s the advantage of Facebook Shops?

Facebook Shops has been set up with small to medium-sized businesses (SMEs) in mind. It’s also mobile-first (focusing on the smartphone experience), and its launch has been brought forward to service businesses keen to catch the wave of increased online shopping, following an almost-global coronavirus lockdown.

For example if you’re a small business selling children’s clothes and you want to boost sales beyond your bricks and mortar shop, Facebook Shops lets you start selling your products online with simple functionality and to a ready-made audience you’ve worked hard to engage.

Small businesses may experiment with online retail and selling without having to go through a complicated set-up with a new provider thanks to the simplicity of Facebook Shops. They can also rely on the tools they're already familiar with. All of them may (or will soon be) part of the experience for you and your clients, from Facebook itself to Instagram, WhatsApp, and Messenger.

**Requirements for selling products on the Facebook shop
**
To start selling on Facebook shop, you require –

- A Facebook Account
- A Business Page on Facebook is associated with your account.
- A Minimum of 2000 likes on your Facebook page. (Recommended)
- Your products need to be physical – (No digital products allowed)
- Comply with Facebook Shop Merchant Terms
- Have a business registered in the country you are selling
- A valid bank account linked to your name and country where your business is based.
- A Tax Identification Number

[Learn how to create a Facebook Shop](https://cedcommerce.com/blog/sell-on-facebook-shop-in-2021/?utm_source=dev.to). If you are a magento seller can use connect [magento facebook shop 2 integration](https://cedcommerce.com/magento-2-extensions/magento-2-facebook-shop-integration?utm_source=dev.to). Magento 2 Facebook Shop Integration is a tool that connects the Magento 2 seller panel to Facebook Shop. With its revolutionary Facebook shop product feed management, which automatically refreshes and provides updated data to the Magento store, it establishes flawless sync between Facebook shop and Magento store.

You don't need any technical knowledge to set up your own Facebook store and sell things to clients who are simply on Facebook. Because Facebook is always expanding and thriving, it's a good idea to expand your network and spread the word about your company.