Businesses Reaching Out To Automation Testing Services For a Successful Release
Tags: software, testing, automationtesting
Published: 2022-06-23 10:39:21

Software testing is a very important activity in the software development process as it is directly related to improving the overall quality of the product by fixing bugs and issues and thus making the product scalable, functional, reliable, securable and high in performance. Automation testing takes the testing activities a notch higher by improving the speed of execution with greater accuracy and no human errors.

In this article, you will know about the five key reasons that depict as to why businesses reach out to automation testing services for a successful release.

Following are the five key reasons that depict as to why businesses need to reach out to [automation testing services](https://www.testingxperts.com/services/test-automation/gb-en) for a successful release:

**1. The test coverage is maximized:** Quality test cases can be expected through manual testing, but, when a complex web application is involved for which 100% test coverage needs to be done, it would be really challenging to perform manually. Automation testing provides a platform through which test coverage can be carried out at an optimum level.

If the test coverage is maximized, testers would be able to obtain the following benefits:

· Crucial test cases can be easily understood for every application
· Better traceability can be obtained between the test cases generated and needed requirements
· The previous release and the current one can be analyzed properly
· Every build cycle can be tracked properly.

**2. Better ROI can be expected:** A considerable amount of time is taken by the manual testing method to launch a software product to market. When it comes to automation testing, the time-to-market is reduced and a bug-free product is launched at a faster pace with fewer resources, which, in turn, helps in maximizing the ROI.
The ROI for test automation is influenced by the following factors:

· The number of releases/builds in a single year
· Cost of hardware and software
· The product’s stability
· The license cost of the automation testing tool
· The cost and time spent to manage team reskilling, initial automation framework design and feasibility.

**3. Complex test scenarios are easily executed:** Test automation can easily execute complex, lengthy and error-prone test scenarios. Dozens of reproducible steps may be included in some test cases. A faulty assurance by a mere distraction could be expected from such scenarios while it is being tested manually. With test automation, a robust test script needs to be developed only once and then some key aspects can be taken care of.

**4. Business costs are reduced:** The initial investment for setting up a test automation platform is considered to be quite high, but, eventually additional expenses are saved as resources are effectively utilized.

Once automation test scripts are written, minimal maintenance is required to monitor those test case executions frequently. This will in turn result in a higher quality of work and the need for fixing technical glitches is reduced after a product has been released. Eventually, with the apt implementation of test automation, business expenses are reduced.

**5. Flexibility in scheduling test execution:** Test automation is considered to be flexible, when it comes to executing tests at any time, from any part of the globe. In the manual testing scenario, a computer would be needed every time when an application is being tested and executed.

**Through the platform of automation testing:**

· Test case execution can be scheduled to run at any hour of the day from any location remotely
· The test results can be easily analyzed through the reports that have been generated based on the test case execution.

**Conclusion:** If you are looking forward to implementing automation testing for your specific project, then do get connected with a premium software testing services company that will provide you with a feasible testing strategy that is precisely in line with your project specific requirements.

**About the author:** I am a technical content writer focused on writing technology specific articles. I strive to provide well-researched information on the leading market savvy technologies.