How to Create a Video Presentation
Tags: elearning, videopresentation, ppt, video
Published: 2021-09-07 07:37:32

People really love videos. According to [a report by Forrester Research](https://www.comprehensivemedia.com/wp-content/uploads/Comprehensive_Media_20_Ways_To_Save_eBook02.pdf), they are 75% more likely to be engaged by videos over documents, articles, and other forms of plain media. This is the reason more and more companies are using them for their business tasks. One of the more popular forms of video is the video presentation. In this article, we’ll explain what a video presentation is, what it’s used for, and show how to create high-quality video presentations step by step. 

## What Is a Video Presentation?

A video presentation is a popular form of multimedia presentation with a duration of several seconds or minutes that shows the benefits of a product, service, or any idea with the help of interesting graphic images, concise text, and appropriate narration. In the business sphere, they are used for everything from marketing and generating customer leads, onboarding and training employees, B2B interactions, all the way to presenting a business at expos or conventions. 

Video presentations can take on a variety of formats – fully animated explainer videos, screencasts, product presentations, or PowerPoint slides narrated by a talking head. Ultimately, the choice of format is yours. 

##Why Make a Video Presentation?

Besides being more appealing than a regular cut-and-dry presentation, video presentations are also:

* **Persuasive**. Video presentations are better able to persuade their target audience through audio-visual storytelling, bringing emotions, sights, and sounds into the mix.

* **Better for information retention**. [Invisia](https://www.insivia.com/50-must-know-stats-about-video-animation-marketing-2013/) reports that viewers retain 95% of a message in video form, as compared to 10% when reading it in text. Thus, educators often use video presentations within the framework of the digital storytelling concept or when pre-installing new educational material. [Here](https://scienceandliteracy.org/digital-storytelling-in-the-classroom/) you will find detailed information about how you can apply digital storytelling in your lessons.

* **Accessible anytime, anywhere**. People love to spend time on their phones and tablets, and they prefer to watch videos on them. [Emarketer](https://www.emarketer.com/newsroom/index.php/threequarters-video-viewing-mobile/) found that 75% of all videos are played on cell phones and tablets. 

* **Time efficient**. Video presentations are meant to enable the maker to break down the information into smaller, easily processable chunks. This allows viewers to digest larger amounts of information quicker and easier.

## How to Create a Video Presentation

Now, we’ll navigate you step by step, how to make a video presentation with the iSpring Suite authoring toolkit. Later, we’ll also provide you with the other tools that can help you author a video presentation yourself.   

[iSpring Suite](https://www.ispringsolutions.com/ispring-suite) is an easy-to-use tool – all that’s required to make a cool presentation is knowing how to use PowerPoint. You can convert a presentation that you’ve made in PowerPoint, record a separate video, or you can combine the two to make a talking head presentation. iSpring Suite works directly in PowerPoint and allows you to add narration to slides. You can use the built-in video editor to make the video look even more professional with captions, effects, and more.

If you still don’t have iSpring Suite, [download](https://www.ispringsolutions.com/ispring-suite/download) it for free and install it on your computer right now. 

Here are five steps you need to take in order to make a video presentation.

Step 1. Add a video narration
Step 2. Synchronize video with slides
Step 3. Switch layouts in slide properties
Step 4. Customize your player template
Step 5. Publish your video presentation

Watch [the video tutorial](https://www.youtube.com/watch?v=hwBBJKuNm6I) on how to make a video presentation using PowerPoint.

[![How to Make a Video Presentation Using PowerPoint](http://img.youtube.com/vi/hwBBJKuNm6I/0.jpg)](http://www.youtube.com/watch?v=hwBBJKuNm6I)


## The Top 5 Tools for Making Video Presentations

If you don’t feel that iSpring Suite is the right fit for you, there are other tools available that also come with a shallow learning curve. They range from video recording software all the way to animating your own cartoons. Here’s an overview of five of the most powerful yet still easy-to-learn video presentation tools. 

**1. Camtasia**

If you want to create a video presentation but don’t have the time to put layouts together, you can use the Camtasia video recorder software. [Camtasia](https://www.techsmith.com/video-editor.html) offers a library of templates that users can use to build their own video projects. Users can also create their own templates and save them for later projects. Like iSpring, Camtasia allows you to record both screen and webcam. You can’t create slides in it, but it’s a good solution if you need to record and show yourself as well as everything you do on your computer monitor.

**2. PowToon**

Animation is a universal language: everybody loves it. Promotional cartoons are now available to everyone, thanks to software tools like [PowToon](https://www.powtoon.com/). The service has an intuitive user interface and amazing comic graphics. You can start from scratch or use ready-made scenes and layouts that are editable with a drag-and-drop feature. The final animated presentation can then be uploaded to YouTube, Facebook, and Twitter with one click.

**3. Biteable**

[Biteable](https://biteable.com/) allows you to make professional-quality video presentations online in minutes. It sacrifices the ability to capture video and record voice overs for fully animated video. The ingredients are your own photos, texts, pre-made templates, and stock video footage. The styles of videos produced vary from animated graphics to live action. The really cool thing about this tool is the ability to make video infographics. 

**4. Emaze**
 
With [Emaze](https://www.emaze.com/), spectacular visual presentations are at your fingertips. With an intuitive creator interface and a number of ready-made templates available, creating a presentation is both easy and time efficient. If you already have a PowerPoint presentation that you want to enhance, you can import it into Emaze and use its collection of tools – attaching images, GIFs, videos, and 3-D images.  

**5. Animoto**

[Animoto](https://animoto.com/) is an online video maker that allows you to create video presentations by simply dragging and dropping your own images and video clips into pre-built templates. To customize your videos, you can quickly adjust colors, fonts, music, add your company watermark, and more. No video editing experience is required.

## Tips and Best Practices for Making Video Presentations

To make your presentation even better, consider the following tips for creating a successful video presentation:

* **Make your videos short and sweet**. Keep your video clips long enough to captivate your audience’s attention, but short enough to incite curiosity. Your goal is to maintain the viewer’s interest. Remember, the optimal length is 4-7 minutes.

* **Keep to the point**. Make your goals and objectives known at the start of the presentation and don’t stray from the message. Your text and visuals should relate to the subject matter and not detract from the goal of your video presentation.
Add engaging elements. Enrich your video presentation with useful and interesting content. For example, add music, embed YouTube videos, or insert interactive quizzes. 

* **End on a meaningful note**. Leave your audience with something they can take away from the presentation. An idea, a visual representation of your product, or even a link to your website works to provide the strong ending needed to create a lasting impression.

## FAQ on Video Presentations

### How do I make an effective video presentation?

First and foremost, think about your audience. What are their ages, genders, and occupations? What is their prior knowledge on a topic or their level of proficiency? After you define this, choose the way you will present accordingly. You should connect with your audience emotionally and ‘speak their language.’ In this way, you’ll communicate knowledge and the right message to your learners. 

Second, it will be useful to prepare a script for your video. Of course, the slides will support you, and you can base your speech on their content. But if you write an introduction, some key points, and transition words in advance, you will feel more confident, and reduce rambling or unnecessary pauses. This will help you focus on the effectiveness of your words.

### How can I prepare myself for a video presentation?

Make sure you’re physically and technically ready. When speaking, prevent your mouth and throat from getting dry. You can use a lip balm and have a glass of water nearby to refresh during pauses. This will make you sound better, and your recording will be clearer. For recording, it’s better to choose a smaller quiet space to avoid echoes, and check your microphone sound. 

###What is the best video format for a PowerPoint presentation?

PowerPoint allows you to save your presentation in these video formats: MPEG-4 (or MP4 / .mp4), Windows Media Video (.wmv) or MOV (if it’s PowerPoint on a Mac). MPEG-4 is the most common video format and is widely supported. Opt for this if you have PowerPoint versions 2013, 2016, or 2019. With PowerPoint 2010, the Windows Media format is preferable.

## To Sum Up

We hope this post will help you turn a PowerPoint presentation into an engaging video lecture. To start creating video presentations and other kinds of eLearning content, try iSpring Suite now. [Get a 30-day trial](https://www.ispringsolutions.com/ispring-suite/trial) and access all of its features without spending a cent.

If you’d like to know more about other tools for making video presentations, read our article on the Top 10 Video Presentation Makers for Promotion and Education. 

Original article was published here:
https://www.ispringsolutions.com/blog/how-to-create-a-video-presentation-with-ispring-presenter