Drive Personalization Efforts With Precise IP Geolocation Data From IPXAPI
Tags: api, webdev, data, locatio
Published: 2023-07-07 22:41:59


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The use of geolocation data has become more common in recent years. This is because it is an extremely powerful tool that can be used in a variety of ways. For example, you can use geolocation data to improve customer service, enhance the customer experience, increase sales, and much more. There are many different types of geolocation data available, such as IP address data, latitude and longitude data, and much more. Each type of geolocation data has its strengths and weaknesses. For example, IP address data is often the most accurate type of geolocation data available. However, it can be difficult to obtain and process.

If you want to drive personalization efforts with precise IP geolocation data from an API, you can do it by using a IP geolocation API. This kind of API allows you to retrieve precise location information for any IP address in a matter of seconds. This information can then be used to personalise your marketing efforts, content, and more. There are many IP geolocation APIs available on the market, but we believe that using [IpXapi](https://ipxapi.com/?utm_source=RAD&utm_medium=Post&utm_campaign=57167&utm_term=65) is the best choice. This is because this API provides precise location information and also offers high-quality accuracy.

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## [IpXapi](https://ipxapi.com/?utm_source=DEVTO&utm_medium=Post&utm_campaign=57167&utm_term=65)
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IpXapi provides information about the location of IP addresses; which means that you can use it to obtain geolocational information about your users. This API allows you to discover the city, longitude, and latitude coordinates of the endpoint’s location in addition to the nation. It employs cutting-edge technologies to deliver accurate results every time. This information can be used to better target your marketing efforts; as well as improve the user experience on your website or app.

[IpXapi](https://ipxapi.com/?utm_source=RAD&utm_medium=Post&utm_campaign=57167&utm_term=65) is simple to use; all you need to provide as input is an IP address, and you’ll receive a JSON answer with all the details you require. This API also offers several cost-effective solutions that are easily customizable to meet the demands of each customer. So make sure to give this API a try if you’re looking for a way to drive personalization efforts with precise IP geolocation data.


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**> Instructions For Using This API**
To use IpXapi, you must first register on the website and choose the subscription that best meets your needs. Following this, provide an IP address and make the API call. That’s all! The API will take care of the rest and provide you with all the information you require regarding the IP address location.

As an example, the following information was shown when we used the IP address “151.63.38.97“:

`{
  "status": "success",
  "country": "IT",
  "countryCode": "IT",
  "region": "Sicily",
  "regionName": "Sicily",
  "city": "Palermo",
  "zip": "90145",
  "lat": 38.1302,
  "lon": 13.329,
  "timezone": "Europe/Rome",
  "isp": "INFOSTRADA",
  "org": "AS1267 WIND TRE S.P.A.",
  "as": "AS1267 WIND TRE S.P.A.",
  "query": "151.63.38.97",
  "areaCode": "",
  "dmaCode": "",
  "inEU": 1,
  "euVATrate": 22,
  "continentCode": "EU",
  "continentName": "Europe",
  "locationAccuracyRadius": "5",
  "currencyCode": "EUR",
  "currencySymbol": "€",
  "currencySymbol_UTF8": "€",
  "currencyConverter": 0.9188,...
  },
  "connection": {
    "asn": 1267,
    "isp": "Wind Tre s.p.A."
  },
  "type": "ipv4"
}`

The previous response merely provided a portion of the entire response. However, it enables us to infer that the IP address “151.63.38.97” is associated with the region of Sicily in Palermo, Italia.


![Image description](https://dev-to-uploads.s3.amazonaws.com/uploads/articles/kyqbg5whc83t9q8txcf9.png)

Having precise IP geolocation data is fundamental for personalization purposes. It might allow you to create specific marketing campaigns for a specific region. With the help of IpXapi, you can quickly and accurately learn the location of any IP address on the planet. With little work on your side, it employs cutting-edge technology to achieve exact outcomes. So why are you still waiting? Try it right away!