Eco-Friendly UI/UX: Sustainability in Digital Design
Tags: uiuxdesignservices, uiuxdevelopmentservices, uiuxdesignagency
Published: 2024-01-03 08:37:27


What are sustainable **[ui ux design services](https://www.sparkouttech.com/ui-ux-development/)**? What does it mean to make sustainable design? Those are the questions that today's article wants to answer. Keep reading!

Making a site more sustainable is possible and is often a differentiator for companies because there is increasing awareness about the footprint left by the digital industry.

Digital actually does not always mean greener or more ecological consumption, because we must consider server farms. The internet consumes a lot of electrical energy. 

On average, a website produces about 1.76 grams of CO2 and with the visitors it may have per year, we are talking about very high carbon dioxide figures for your site. 

The numbers are very high but there are solutions that not only bring good results for the environment, they will also achieve enviable durability for your site and thus combat disposable web design .

The first thing we remember is that the easier it is for a page to adapt to the constant changes in search engines or on the Internet, the more efficient it will be.

Why start minimizing your carbon footprint with sustainable web design?
The answer is very simple, because there are more and more pages, more sites and the amount of CO2 is very alarming, it should not be surprising that many search engines began to give preference to green sites.

To do this, you have to think, are server farms operating in a dual plane necessary for an unattractive video to run? No. How could we ensure that we are providing visual content and a design adapted to your users?

While much greener hosting providers are a solution, a ui ux design services can do their part by doing sustainable web design on lightweight pages, without consuming thousands of bytes.

It is not impossible, a few years ago many sites only weighed about 1 MB and now it is double that, how could you keep a site presentable and in line with the objectives of a brand? The solution may be to consider the weight from planning and within the budget.

One case that made this a reality was the creation of a WordPress on sustainability that honors the theme, since it only weighs 6 KB. They've achieved this by not containing images you don't need, having one font available for all devices, and a menu that loads as a separate page. The creation was by Jack Lenox and you can browse to check it out.

When you enter the site you will also find advice on programming and the codes used to make a page like this possible. Of course, the good practices for sustainable design that were applied on this site go to the extreme, it is not always possible to do it that way, but there is a precedent that we can pay attention to.


If we extract the most relevant thing is that a sustainable and efficient web design means three things:

- Happy users
- Better positioning
- More efficient server operation

Many consumers are opting for more environmentally conscious solutions and on the part of brands or developers, we will always want better speed. Let's remember that a fast site is a well-positioned site.

**Below we leave you 7 good practices for making sustainable [web design ](https://www.sparkouttech.com/ui-ux-development/).**

How to design sustainable websites? Learn good practices to do it
One of the ways to improve the digital footprint left by heavy sites is to remember the weight from the budget. The size of the page will be the key to maintaining lightness and efficiency, which are aspects that will help the loading speed, which in many ways will help improve your ranking on the web.

The following tips for making a more sustainable website will help you meet both your brand goals and best practices for sustainable web design.

1. **Lazy loading**

Within a design project that aims to be much more efficient, we must keep in mind what lazy loading is. Applying this type of loading helps us emphasize the images and load other elements later, which speeds up the site and improves the user experience.

On the other hand, energy consumption is reduced since a page is not constantly loaded and for a user who is away from home it represents much more fluid navigation. This will also help us have better control over your route and products of interest. 

2. **Content strategy**

If you are going to reduce the size of a site in order to make it a little more sustainable and long-lived, consider using friendly formats such as text or images instead of videos that can even be detractors from updates. Everything must be focused on the company's objectives, you can experiment in cases such as personal projects, but if what you are looking for is for the design to adapt to the business, always remember that the content can help you with this, taking into account the users and the budget. .

This point is also related to the formats and how they work, the carousel example is one of them because it requires JavaScript, as well as several kilobytes. It may be a trend now but if digital begins to be much more minimalist you could lose that work and hours invested.

3. **Hosting**

Many Hosting providers focus on the friendly use of technology, you can find out if the Hosting provider you currently have is “green” with a tool from The Green Web Foundation . Again, it may not be one of a brand's immediate goals, however there is increasing consumer awareness of the effects of the digital industry, so having a clue about the site can help you implement improvements. 

4. **A suitable design**

It is known that to have an adequate design you must always think about the users and for this, responsive design is a great ally, then the use of Mobile First for use and navigation from a mobile device. Optimized pages have no problems loading on any platform or device.

5. **Well-planned usability**

A well-defined user experience with the customer at the center of it helps a site be much more efficient. The best thing is that only the pages that the client wants to see are loaded and with good speed. It is also important to find any deviations there may be, as well as errors. Unwanted clicks or clicks that have no real meaning in the experience consume much more energy and do not send data that confuses us when reviewing the journey and applying optimizations.

6. **Planning and counting the pages**

Planning is important to make sustainable web design because we must remember that the more clicks on links, the user will expect a logical relationship between each of them. From a sustainable point of view, the available resources are made the most of, giving the best results, which includes content planning with all graphic resources.



7. **Code design**

Front-end optimization is helping to develop much more sustainable **[ui ux design services](https://www.sparkouttech.com/ui-ux-development/)** with shrunken scripts, compressed downloads, and combining files so that not too many HTTP requests are sent. If you want to make your page faster, look for the Google Page Speed ​​tool.

These 7 tips will help you do sustainable web design and thereby ensure that you will not have to worry for a while about updates that may affect the site's objectives, but above all you will enter into an upward trend to be greener in a digital way.