Customization Options in White-Label Crypto Exchanges
Tags: whitelabel, tutorial, cryptocurrency, blockchain
Published: 2024-02-13 08:38:59

A white-label crypto exchange enables businesses to reduce time to market and development costs. However, the market is occupied with multiple white-label options, making it challenging to find the right platform according to your needs. One aspect that makes a white-label crypto exchange platform stand out from the crowd is customization. Many providers offer plenty of customization options while others have limited options. While selecting a [white label crypto exchange](https://blockchain.oodles.io/turnkey-cryptocurrency-exchange-software/?utm_source=devto), businesses should consider the aspect of customization. This article explores customization options that businesses may utilize to get personalized white-label crypto exchanges.

## White Label Crypto Exchange Platform
A white-label cryptocurrency exchange refers to pre-built software that enables companies to start their cryptocurrency exchange under their own name. This platform is developed by a third-party service provider. To enter the market, businesses don’t need to start from scratch with a trading platform; instead, they can customise the software.

A business can purchase or license the white-label exchange platform from a third-party provider. It can then rebrand the platform with its logo, design elements, and branding to make it appear as its proprietary product. Once customization is complete, the business can launch the rebranded exchange as its cryptocurrency trading platform.

Also, Explore | [Scratch-Built Vs. White-Label Crypto Exchange Software](https://blockchain.oodles.io/blog/scratch-built-vs-white-label-crypto-exchange/?utm_source=devto)

## Customization Options in White Label Crypto Exchanges
Customization options in white-label crypto exchanges are crucial for businesses seeking to differentiate their platforms, align them with specific market needs, and establish a unique brand identity.

Here are the key customization options commonly available in white-label crypto exchanges:

**Security Features**
White-label solutions often come with a basic level of security, but businesses might need to enhance security measures based on their risk tolerance and the needs of their users. The inclusion of new security elements is made possible via customisation choices.

**Liquidity Options**
Businesses can customize white-label exchanges to incorporate various liquidity options, such as internal liquidity pools, integration with external exchanges, and smart order routing. Businesses can optimise liquidity based on user preferences and market demand thanks to this flexibility.

**Payment Gateways**
Customizing payment methods and gateways enables businesses to cater to the diverse preferences of their user base. Integration with a range of payment options facilitates convenient deposits and withdrawals for users globally.

**Branding and Design**
Businesses can infuse their unique brand identity into the platform by customizing logos, color schemes, and overall design elements. In line with the company's branding strategy, this guarantees a visually striking and memorable user experience.

**Regulatory Compliance**
Customization in regulatory compliance includes implementing Know Your Customer (KYC) and Anti-Money Laundering (AML) procedures tailored to specific jurisdictions. It allows exchanges to adapt to different legal frameworks and comply with local regulations.

**Trading Pairs and Assets**
The ability to choose and customize the listing of cryptocurrencies and trading pairs enables businesses to align their offerings with market demand. This flexibility caters to specific user preferences and enhances the exchange’s market appeal.

**Dashboard and Reporting**
Custom reports and personalized dashboards empower users with insightful analytics and transaction history. This customization ensures that traders can easily track their performance and make informed decisions.

**Advanced Trading Features**
Businesses can differentiate their exchanges by customizing advanced trading features, such as margin trading, derivatives, and unique order types. These features contribute to a more comprehensive and sophisticated trading experience.

**User Interface (UI) and User Experience (UX)**
Customization extends to the UI and UX that allows businesses to tailor the layout, navigation, and overall user interface to provide an intuitive and user-friendly trading experience. Personalization options contribute to increased user satisfaction and engagement.

Also, Explore | [Oodles Scaffold | Your Ideal White-Label Crypto Exchange](https://blockchain.oodles.io/blog/oodles-scaffold-white-label-crypto-exchange-software/?utm_source=devto)

## Summing Up
Depending on your requirements, you can prefer a white-label product with specific customization options. Oodles Scaffold, the white-label crypto exchange of Oodles Blockchain, offers multiple customization options to choose from. Connect with our [blockchain developers](https://blockchain.oodles.io/about-us/?utm_source=devto) to get a demo today.