Look at similar products and services that are offered internally (within your organisation) and externally (from competitors, partners, or independent bodies).
Edrychwch ar gynhyrchion a gwasanaethau tebyg sy’n cael eu cynnig yn fewnol (o fewn eich sefydliad) ac yn allanol (gan gystadleuwyr, partneriaid, neu gyrff annibynnol).