Product: Drunk Elephant C-Firma Day Serum. Brightening and Tightening Face Serum with 15 Percent Ascorbic Acid (1 Ounce / 30 Milliliters)
Brand: Drunk Elephant
Color: Drunk Elephant C-Firma Day Serum
C-FIRMA DAY SERUM At a perfect pH level of 3.3, C-Firma will stay active on your skin for up to 72 hours. Uniquely formulated with pumpkin ferment extract and pomegranate enzyme, this serum dissolves dead surface skin cells for a noticeably diminished appearance of photo damage and increased radiance. THE PHILOSOPHY Drunk Elephant is committed to using only ingredients that either directly benefit the skin’s health or support the integrity and effectiveness of the formulations. They never take into account an ingredient’s synthetic or natural status, but instead choose based on biocompatibility. You won’t find the “Suspicious 6” in their products, making them, in their opinion, appropriate for all skin. They believe that these six ubiquitous ingredients are at the root of almost every skin issue we see. When formulating the products, they focus on pH levels and safety, and always making sure that the active ingredients are at efficacious levels. This is the Drunk Elephant difference. CLEAN COMPATIBLE Drunk Elephant formulates with ingredients that skin can easily absorb, understand and benefit from. They don’t care about smelling pretty or changing the look or feel of ingredients, they just let them be what they are naturally. TAKE A CLEAN BREAK Reset your skin and Take a Clean Break. Skin is left vulnerable with the overuse of harsh exfoliates, chemical peels, expensive laser treatments, and chemically-laden beauty creams. Drunk Elephant’s formulations are balanced and optimized to work with skin to make the indulgences less necessary. Remove the ‘suspicious 6’ from your regime and use balanced products to reveal calmer, clearer, glowing skin. NO FRAGRANCE Drunk Elephant doesn’t use fragrance and believe it can cause skin behaviors and reactions. When you smell the products, you will likely detect nothing but a glycerin base with slight hints of Marula oil, Zinc Oxide, Thermal Mud, Fruit Enzymes, and V
C-Firma Day Serum. Packed with a powerful antioxidant complex, essential nutrients and fruit enzymes, C-Firma brightens, firms and smoothes the appearance of skin, while improving the signs of photoaging.
What It Is Formulated to Do. Formulated with antioxidants including l-ascorbic acid, ferulic acid and Vitamin E, C-Firma helps neutralize stressors that cause damaging effects from free radicals, while also reducing fine lines and wrinkles.
How to Use. In the morning, apply serum evenly to clean, dry face, neck, chest and back of hands. Immediately follow with Umbra SPF 30 as a part of your complete daytime routine. Tip: Pair with B-Hydra for an extra moisture boost for your skin.
Skin Smoothie. Think of Drunk Elephant products like ingredients you mix in your smoothie...it’s nutrition for your skin. Silicone-free, bio-available formulas are highly absorbable and mixable to create a customized regimen based on your skin’s needs.
The Drunk Elephant Difference. Drunk Elephant avoids the “Suspicious 6” (Essential Oils, Drying Alcohols, Silicones, Chemical Screens, Fragrance/Dyes and SLS) that they suspect disrupt skin health and are the root of almost every skin issue they see.

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