American Rupert Murdoch has acquired the rights to the Eredivisie .
Since the 2005–06 season , the league has been sponsored by the Sponsorloterij ( lottery ) , but for legal reasons its name could not be attached to the league ( the Dutch government was against the name , because the Eredivisie would , after Holland Casino 's sponsorship , yet again be sponsored by a company providing games of chance ) .On 8 August 2012 it was made public that the American tycoon Rupert Murdoch had secured the rights to the Eredivisie for 12 years at the expense of 1 billion euros , beginning in the 2013/2014 season .
Eredivisie