communication patterns and usability problem finding in cross-cultural thinking aloud usability testing
Communication plays an important role for the evaluator to find accurate usability problems in formative thinking aloud usability testing in the industrial area. This study investigates the communication patterns of evaluators in cross-cultural usability testing, and the influence on usability problem finding by doing experiments with Danish users and Chinese users. The purpose of this research is to propose effective communication patterns for evaluators to do usability tests with Western and East Asian users.
communication usability problem thinking aloud usability test culture formative evaluation