The economics of online television: Industry development, aggregation, and TV Everywhere ?
The economics of online TV is explored through business model developments, and the phenomenon of content aggregation. We model offline/online bundling ("TV Everywhere") with offline subscriptions as price discrimination devices intended to slow MVPD disconnections. We demonstrate that in plausible circumstances, the MVPDs' price discrimination incentive could restrict entry into online TV.
online television tv everywhere bundling price discrimination mvpd internet