Hidden semi-Markov model-based reputation management system for online to offline (O2O) e-commerce markets
A new system is built to manage reputation of offline merchants in O2O ecommerce. The proposed reputation management system is based hidden semi-Markov model. This system can generate both historical and predictive reputation information. The Monte-Carlo simulations and real case study illustrate the usefulness and real application of our system.
hidden semi-markov model reputation management system online to offline e-commerce