Challenges for a broadband service strategy in rural areas: A Romanian case study
The level of adoption of broadband in Romania and broadband service strategies in the European context are determined. The Romanian profile of rural broadband user and low levels of customer satisfaction are identified. The rural user profile more interested in data transfer than voice or video applications is revealed. Customized local-loop solutions based on the determined rural user profile and the NBS are recommended.
service strategy rural area romania broadband network deployment broadband target segment