Consumers adoption of information services
This paper reports on a design science research study that seeks to investigate how information service components affect consumers potential adoption of such services. More specifically, the paper develops a conceptual model that uses the theory of organizational information services (TOIS) and the unified theory of acceptance and use of technology (UTAUT) as a basis. The results indicate that individual constructs can be linked to service components. In turn, this result can potentially be instrumental in progress toward a deeper understanding of consumers adoption of information services and how this affects the development of such services and systems that support them.
consumer adoption service components theory of organizational information services unified theory of acceptance and use of technology