Key factors for achieving organizational data-mining success
Project management factors affecting the implementation of IT projects have been widely studied; however, there is little empirical research investigating the implementation of organizational data-mining (ODM) projects. ODM is defined as leveraging data-mining tools and technologies to enhance the decision-making process by transforming data into valuable and actionable knowledge to gain a competitive advantage. Organizations of all sizes are developing and implementing ODM technologies. A cross-sectional survey based on The Square Route Framework was conducted to determine the relationship among project factors affecting ODM implementations. Findings from 111 organizations indicate that a number of implementation factors have a significant influence on the successful implementation of ODM projects.
project management data mining decision-support systems organizational effectiveness