Psychological predictors of addictive social networking sites use: The case of Serbia
Media use, psychological and socio-demographic predictors of addictive SNS use. Representative sample, 2014 respondents, 861 SNS users, Serbia. Very few (3%) SNS users reported addictive tendencies. Path analysis identified relevance of three groups of predictors. Addictive tendencies correlate with lower self-esteem and self-efficacy, higher introversion.
path analysis self-esteem addictive tendencies in sns use extraversion self-efficacy traditional media exposure