Dúvida (Doubt)
Autor: Humberto Jonas | Diretor de Arte | Web designer | Publicado: 2010-03-08T19:04:00-08:00

<!--[if gte mso 9]>     Normal   0         21         false   false   false      PT-BR   X-NONE   X-NONE                                                                                                            <![endif]--><!--[if gte mso 9]>                                                                                                                                                                                                                                                                                                                                                                                                                                <![endif]--> <!--  /* Font Definitions */  @font-face  {font-family:"Cambria Math";  panose-1:2 4 5 3 5 4 6 3 2 4;  mso-font-charset:0;  mso-generic-font-family:roman;  mso-font-pitch:variable;  mso-font-signature:-1610611985 1107304683 0 0 159 0;} @font-face  {font-family:Calibri;  panose-1:2 15 5 2 2 2 4 3 2 4;  mso-font-charset:0;  mso-generic-font-family:swiss; 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 mso-default-props:yes;  mso-bidi-font-size:10.0pt;  mso-ascii-font-family:Calibri;  mso-ascii-theme-font:minor-latin;  mso-fareast-font-family:"Times New Roman";  mso-fareast-theme-font:minor-fareast;  mso-hansi-font-family:Calibri;  mso-hansi-theme-font:minor-latin;  mso-bidi-font-family:"Times New Roman";  mso-bidi-theme-font:minor-bidi;} .MsoPapDefault  {mso-style-type:export-only;  margin-bottom:10.0pt;} @page Section1  {size:612.0pt 792.0pt;  margin:70.85pt 3.0cm 70.85pt 3.0cm;  mso-header-margin:36.0pt;  mso-footer-margin:36.0pt;  mso-paper-source:0;} div.Section1  {page:Section1;} --> <!--[if gte mso 10]>   /* Style Definitions */  table.MsoNormalTable  {mso-style-name:"Tabela normal";  mso-tstyle-rowband-size:0;  mso-tstyle-colband-size:0;  mso-style-noshow:yes;  mso-style-priority:99;  mso-style-qformat:yes;  mso-style-parent:"";  mso-padding-alt:0cm 5.4pt 0cm 5.4pt;  mso-para-margin-top:0cm;  mso-para-margin-right:0cm;  mso-para-margin-bottom:10.0pt;  mso-para-margin-left:0cm;  mso-pagination:widow-orphan;  font-size:11.0pt;  font-family:"Calibri","sans-serif";  mso-ascii-font-family:Calibri;  mso-ascii-theme-font:minor-latin;  mso-hansi-font-family:Calibri;  mso-hansi-theme-font:minor-latin;}  <![endif]-->  Há cerca de uns 3 anos atrás, quando ainda trabalhava na Rocha Comunicação, eu criei esta marca para o cliente TV Aratu. Marca essa que segundo o feedback do atendimento que a apresentou, o cliente adorou, mais acabou não aprovando porque julgou ser uma mudança muito radical, eles achavam que iria chocar o público. Por isso preferiam uma mudança gradual, mais próxima da que eles usavam naquele momento. Até aí tudo normal.Passados uns 2 anos a conta saiu da Rocha Comunicação e passou a ser atendida por uma outra agência que criou esta marca abaixo, a qual o cliente está usando atualmente.A pergunta é a seguinte:  trata-se  de uma simples coincidência?