Autor: Franklin Delano | Publicado: 2013-12-30T22:03:00-03:00


AUTOAJUDA, COPIAR OS OUTROS OU INOVAR ?



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<![endif]-->Dizem que
Napoleão teve sucesso por quebrar as “Pontes de Volta”. Outros falam que
devemos copiar os modelos de negócios de Steve Jobs. Mas tem gente falando
sobre inovação e empreendedorismo, que são coisas diferentes e novas. Qual o
segredo para uma empresa ter sucesso no cenário atual? Autoajuda? Copiar
modelos de sucesso dos outros? Inovar? 






Segundo as
características pessoais de Napoleão, comenta-se que o seu sucesso era que ele
explodia a ponte depois que ele e sua tropa passava. Explica-se a enorme força
com que o homem desenvolve quando se encontra num único caminho, sem poder
voltar caso venha a ter derrota.

Essa ação de
Napoleão, segundo os livros de autoajuda, mostra que quando não se tem volta e
ir pra frente é o único caminho a força aumenta do ser humano, proporcionando
uma grande possibilidade de vitória. É uma situação contrária quando se tem um
plano B, por exemplo. Em resumo significa: “Vencer ou Vencer”.

Copiar erros
dos outros está provado que se tem muita possibilidade de errar também, mas
copiar os acertos é a mesma coisa? O sucesso dos outros podem ser copiados em
sua íntegra obtendo o mesmo resultado?

Essas
dúvidas estão em muitas pessoas atualmente, pois cresce o número de novas
empresas e também cresce o número de falências dessas novas empresas em média
de 2 anos de existência. Como muitos, eu tenho interesse em aprender a agir de
forma com que minha empresa que abri não entre em falência e tenha sucesso,
pois virá dessa empresa o meu sustento e de minha família, bem como minha
realização.

Empreender
como opção ou como a única saída? No caso de um profissional aos seus 50 anos
de idade, comenta-se que encontrar um emprego, mesmo com uma vasta experiência,
é bastante difícil. Pois além da dificuldade de aceitação da empresa
contratante em suprir o salário desejado, existe a adaptação desse empregado a
hierarquias e normas trabalhistas.

Em fim,
muitos recém aposentados e recém demitidos, quando estão na meia idade, iniciam
seu próprio negócio como eu. Alguns abrem uma franquia e outros abrem negócio
que podem utilizar sua experiência profissional que vinha atuando.

Mas esses
novos empresários descobrem que empreender é bem diferente e que é um assunto
desconhecido e nunca utilizado na sua vida como empregado.

Observando
meu Blog é possível visualizar que as matérias anteriores eram todas
relacionadas a processos e legislação em compras públicas, que é nada mais que
minha experiência técnica a qual vinha desenvolvendo como contratado. Mas agora
vou acrescentar algo valioso, pois meu novo objetivo para 2014 é inovar e
empreender. Esse assunto é o que busco aprender, pois criei uma empresa de
serviço de consultoria e meu conhecimento técnico é importante, mas não o
suficiente para que a empresa se estabeleça, sobreviva e cresça obtendo sucesso
a curto, médio e longo prazo. Pra isso é necessário saber inovar e empreender.

Estou
observando que ler livros de autoajuda e copiar cases de sucesso de outros
não significam muito para que se possa ter sucesso empresarial, logo, aprender
o que é novo é o caminho. Espero.



Feliz 2014 a
todos os leitores.
FRANKLIN
DELANO
&nbsp;
Recife, 30 de dezembro de 2013.<!--[if gte mso 9]>
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  <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 1"/>
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   UnhideWhenUsed="false" Name="Light Shading Accent 2"/>
  <w:LsdException Locked="false" Priority="61" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light List Accent 2"/>
  <w:LsdException Locked="false" Priority="62" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Grid Accent 2"/>
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   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 2"/>
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 2"/>
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   UnhideWhenUsed="false" Name="Colorful Shading Accent 2"/>
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   UnhideWhenUsed="false" Name="Colorful Grid Accent 2"/>
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   UnhideWhenUsed="false" Name="Light Shading Accent 3"/>
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   UnhideWhenUsed="false" Name="Light List Accent 3"/>
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   UnhideWhenUsed="false" Name="Light Grid Accent 3"/>
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   UnhideWhenUsed="false" Name="Medium List 1 Accent 3"/>
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   UnhideWhenUsed="false" Name="Medium List 2 Accent 3"/>
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 3"/>
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   UnhideWhenUsed="false" Name="Dark List Accent 3"/>
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   UnhideWhenUsed="false" Name="Colorful Shading Accent 3"/>
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   UnhideWhenUsed="false" Name="Colorful List Accent 3"/>
  <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 3"/>
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   UnhideWhenUsed="false" Name="Light Shading Accent 4"/>
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   UnhideWhenUsed="false" Name="Light List Accent 4"/>
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   UnhideWhenUsed="false" Name="Light Grid Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium Shading 2 Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium List 1 Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium List 2 Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 4"/>
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   UnhideWhenUsed="false" Name="Medium Grid 3 Accent 4"/>
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   UnhideWhenUsed="false" Name="Dark List Accent 4"/>
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   UnhideWhenUsed="false" Name="Colorful Shading Accent 4"/>
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   UnhideWhenUsed="false" Name="Colorful List Accent 4"/>
  <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 4"/>
  <w:LsdException Locked="false" Priority="60" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Shading Accent 5"/>
  <w:LsdException Locked="false" Priority="61" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light List Accent 5"/>
  <w:LsdException Locked="false" Priority="62" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Grid Accent 5"/>
  <w:LsdException Locked="false" Priority="63" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 5"/>
  <w:LsdException Locked="false" Priority="64" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 2 Accent 5"/>
  <w:LsdException Locked="false" Priority="65" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium List 1 Accent 5"/>
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   UnhideWhenUsed="false" Name="Medium List 2 Accent 5"/>
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 5"/>
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   UnhideWhenUsed="false" Name="Medium Grid 2 Accent 5"/>
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   UnhideWhenUsed="false" Name="Medium Grid 3 Accent 5"/>
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   UnhideWhenUsed="false" Name="Dark List Accent 5"/>
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   UnhideWhenUsed="false" Name="Colorful Shading Accent 5"/>
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   UnhideWhenUsed="false" Name="Colorful List Accent 5"/>
  <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 5"/>
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   UnhideWhenUsed="false" Name="Light Shading Accent 6"/>
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   UnhideWhenUsed="false" Name="Light List Accent 6"/>
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   UnhideWhenUsed="false" Name="Light Grid Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium Shading 2 Accent 6"/>
  <w:LsdException Locked="false" Priority="65" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium List 1 Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium List 2 Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium Grid 2 Accent 6"/>
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   UnhideWhenUsed="false" Name="Medium Grid 3 Accent 6"/>
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   UnhideWhenUsed="false" Name="Dark List Accent 6"/>
  <w:LsdException Locked="false" Priority="71" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Shading Accent 6"/>
  <w:LsdException Locked="false" Priority="72" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful List Accent 6"/>
  <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 6"/>
  <w:LsdException Locked="false" Priority="19" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Subtle Emphasis"/>
  <w:LsdException Locked="false" Priority="21" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Intense Emphasis"/>
  <w:LsdException Locked="false" Priority="31" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Subtle Reference"/>
  <w:LsdException Locked="false" Priority="32" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Intense Reference"/>
  <w:LsdException Locked="false" Priority="33" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Book Title"/>
  
  
 
<![endif]--><!--[if gte mso 10]>

 /* Style Definitions */
 table.MsoNormalTable
 {mso-style-name:"Tabela normal";
 mso-tstyle-rowband-size:0;
 mso-tstyle-colband-size:0;
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 mso-style-parent:"";
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 mso-para-margin-left:0cm;
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 mso-pagination:widow-orphan;
 font-size:11.0pt;
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<![endif]-->