Projeto de Design "Selo Sustentável de Itapevi"
Autor: Victor Marcelo Franco Regio dos Passos | Publicado: 2016-11-12T23:46:00-02:00


Projeto de Design&nbsp; do "Selo Sustentável de Itapevi
(http://selosustentavelitapevi.sp.gov.br/)



Como conceito a
sustentabilidade das empresas para Itapevi, e como diretrizes busquei
transmitir modernidade, inovação e dinamismo em um design clean
hierarquicamente projetado. Criei o material utilizando uma linha de design moderna,
utilizando técnicas do lowpolydesign junto ao flat, mas para inovar utilizei da
imersão 3d a fim de trazer o expectador para dentro da cidade representada.
Cores bem vivas, cuidadosamente escolhidas para a melhor harmonia artística. A
arte cria um sentimento de "Cheguei em casa", onde de maneira
indireta criou a entrada da cidade onde as pessoas que ali vivem tem este
sentimento ao deparar com o pólo industrial da cidade ao chegar pela Rodovia
Castello Branco. Me inspirei em alguns prédios como a Igreja Matriz, o edifício
Premier, a Cacau Show, Eurofarma, Pic Quimica, dentre outras.



&nbsp;Além de materiais gráficos, o projeto trás
como base principal o portal onde pude aplicar o UX Design. O portal foi
desenvolvido pelo programador e desenvolvedor de sistemas Fabricio Teodoro.


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"O projeto visa
reconhecer o mérito de toda e qualquer organização pública ou privada,
instalada no município de Itapevi, por sua contribuição, desenvolvendo e
apoiando projetos sustentáveis."