MARXKETING
Autor: Elysio Pires Elysio | Publicado: 2017-05-17T08:37:00-07:00


“MARXKETING.
1867/2017 - Os 150 anos do Fetichismo da Mercadoria. O conceito precursor do
marketing.” O livro, com&nbsp; lançamento no
segundo semestre de 2017, tem suas origens em outubro de 2013 quando participei
do II Congresso Internacional Karl Marx, convidado pela Universidade Nova de
Lisboa. A revista Carta Maior repercutiu a palestra:

http://www.cartamaior.com.br/?/Editoria/Politica/Marx-um-precursor-do-marketing-/4/29343


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