Nem mesmo o céu.
Autor: Tiago Grandi | Publicado: 2016-07-25T08:29:00-07:00


Se bem que, geralmente, o
crescimento é percebido em termos de tamanho e dimensões físicas, de um ponto
de vista mais profundo, este não é o único critério.

Não podemos considerar a
modificação anatômica (estrutural) preponderante em relação à mudança
fisiológica (vital). Todo ser vivo cresce nas suas primeiras etapas de vida até
alcançar um tamanho mais ou menos estável. Depois disso, sua evolução é menos
perceptível aos olhos de quem observa de fora. Teríamos de ver o invisível,
deduzindo o crescimento interior que muitas vezes demora a deixar seu rastro na
matéria.

Em qualquer organismo, a riqueza
da vida que ali se desenvolve determina especializações, qualidades e
faculdades cada vez mais ricas e versáteis. Isso é assim para um indivíduo, bem
como para uma organização. 

Um negócio, sobretudo intensivo
em conhecimento, não poderia ser avaliado só do ponto de vista estrutural. Nem
uma estratégia de crescimento deveria estar pautada apenas nos números. A
diretriz central deveria ser a missão e a visão de futuro, seus valores, sua
proposta e a capacidade de inspirar os sócios, os profissionais e os clientes.

Ora, se para saber se estamos ou
não crescendo não basta verificar nossa altura, nosso peso ou o tamanho da roupa
indicado na etiqueta, para saber se nosso negócio cresce, tampouco vale
analisar o tamanho da sala, o número de profissionais, ou mesmo o faturamento
anual. Teríamos de avaliar se a sua identidade (sua essência e seu potencial)
estão se expressando no dia a dia. &nbsp;

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A pergunta é se podemos crescer
indefinidamente. Acho que sim, quando entendemos por crescimento a realização
do potencial, seja de uma pessoa ou de uma organização, creio que o limite não
é nem mesmo o céu. Qual será?