NOVO PORTAL INTEGRA VEÍCULOS DA BAND NO RIO
Autor: BAND - RIO | Publicado: 2013-04-03T11:07:00-07:00


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Espaço
reúne reportagens e informações úteis produzidas, por exemplo, por TV Band,
jornal Metro e Band News Fluminense FM





Aos 448 anos, completados na sexta-feira passada, a capital
fluminense ganha um espaço multimídia dedicado às notícias e &nbsp; à prestação
de serviço. O novo portal da Band Rio reúne reportagens, notas, vídeos, fotos e
informações úteis (boletins de trânsito, orientações sobre Imposto de Renda,
previsão do tempo, dicas culturais etc.) produzidos pelos diversos veículos do
Grupo Bandeirantes de Comunicação no estado, como a TV Band, o jornal Metro e
as rádios Band News Fluminense (94,9 FM) e Bradesco Esportes (91,1 FM). Publica
também conteúdos encaminhados pelos usuários, depois de verificados por
profissionais de jornalismo. &nbsp;



As informações são atualizadas constantemente, pelos próprios
&nbsp;veículos do Grupo Bandeirantes. A editora-executiva e apresentadora do
Jornal do Rio Thaís Dias coordena a convergência entre as mídias, para que o
carioca possa se informar melhor, e de forma simples e rápida, sobre os fatos
mais importantes da cidade.



&nbsp;“Todos os veículos da Band no estado estão neste portal.
Leitores, internautas, telespectadores e ouvintes podem acompanhar, em tempo
real e com apenas com um clique, o que de mais importante está acontecendo no
Rio. É notícia. É serviço”, sintetiza Thaís.



Além da convergência entre os veículos em "tempo
real", o portal amplia a interação com o carioca. O usuário pode enviar
vídeos, fotos, informações, denúncias, comentários. Thaís conta que esta usina
de notícias e informações úteis é resultado de um a arquitetura de integração:


“Foram mais de quatro
meses de trabalho intenso para colocar o produto no ar. Montamos um espaço no
coração da redação da TV para receber a equipe do site. Depois de adaptações na
estrutura e de treinamentos para o uso dos recursos online, agora o projeto
torna-se uma realidade”, comemora.