Boa Pergunta!
Autor: mluz7 | Publicado: 2013-06-02T14:35:00-07:00

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Dentro de qualquer organização só
há custos; o resultado é exterior a ela, está no seu público-alvo ou cliente. O
resultado de uma empresa é um cliente satisfeito, de um hospital é o paciente curado,
de uma escola é o aluno que aprendeu algo que usará no decorrer da vida. E uma
instituição religiosa e social qual será seu resultado? (MURAD, 2007, p.
73-75).