Sobre a Lotus, Bahar, Fernandes e o mundo dos negócios
Autor: Olhares Fotografias | Publicado: 2010-12-18T08:55:00-08:00

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Após o anúncio do negócio entre o Group Lotus e a Renault, criou-se uma enorme guerra de ataques entre o pessoal de Dany Bahar, da Lotus Cars, e de Tony Fernandes, da Lotus Racing.
O confronto, claramente impulsionado pela mídia pela falta de notícias da silly season, ganha ares mais dramáticos a cada dia. Hoje, pode-se ver uma divisão de grupos, principalmente entre jornalistas: existem os pró-Fernandes e os pró-Bahar.
O que deveria ser apenas uma disputa judicial – e comercial – acabou ganhando ares mais sérios. Boa parte da mídia critica Bahar por supostamente reivindicar o legado do “Team Lotus”, de Colin Chapman.
Já a mídia britânica, em especial, demonstra certa compreensão com a intenção de Dany Bahar, o que muitos acusam de ser uma espécie de “camaradagem” após um jantar pago para alguns jornalistas. Outros, mais radicais, acusam tais jornalistas até de terem recebido outros $benefícios$.
Enfim, o que era para ser uma disputa entre Fernandes e Bahar, transformou-se numa guerra midiática. Os ditos pró-Fernandes ativaram suas bolas de cristal para prever o triste fim da Lotus Renault GP em, no máximo, dois anos. E quem é pró-Bahar critica a maneira como Tony Fernandes conduz o caso.
O que muita gente não percebe é que os dois estão errados e certos, ao mesmo tempo. Não existem culpados nessa história, tampouco vítimas. Trata-se apenas de negócios.Tony Fernandes é um dos maiores gênios dos negócios atualmente. E é realmente emocionante ver a empolgação do malaio na tentativa de começar uma equipe do zero, como Chapman, e torná-la vitoriosa.
Mas Dany Bahar também é esperto e ninguém pode ser incriminado por isso. Quando percebeu o bom negócio que a F1 podia ser, decidiu entrar no jogo e lançar o seu próprio time. Se ofereceu alguma proposta ao Tony Fernandes ou não, pouco importa. Como presidente de uma empresa, ele tem autonomia para traçar a estratégia que julga ser mais adequada aos seus negócios. E abrir mão de utilizar o nome da própria empresa, porque um empresário o fez antes seria burrice.
No fundo, trata-se de uma guerra e, como tal, deixará feridos. Mas os mesmos que criticam Bahar hoje já haviam feito o mesmo com Fernandes no início do ano, sem dar chances para o malaio mostrar seus interesses.<!--[if gte mso 9]>     Normal   0         21         false   false   false      PT-BR   X-NONE   X-NONE                                                     MicrosoftInternetExplorer4                                                   <!--[endif]--><!--[if gte mso 9]>  <w:LatentStyles DefLockedState="false" DefUnhideWhenUsed="true"
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   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 3"/>   <w:LsdException Locked="false" Priority="68" SemiHidden="false"
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   UnhideWhenUsed="false" Name="Light Grid Accent 4"/>   <w:LsdException Locked="false" Priority="63" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 4"/>   <w:LsdException Locked="false" Priority="64" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 2 Accent 4"/>   <w:LsdException Locked="false" Priority="65" SemiHidden="false"
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   UnhideWhenUsed="false" Name="Medium List 2 Accent 4"/>   <w:LsdException Locked="false" Priority="67" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 4"/>   <w:LsdException Locked="false" Priority="68" SemiHidden="false"
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   UnhideWhenUsed="false" Name="Colorful List Accent 4"/>   <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 4"/>   <w:LsdException Locked="false" Priority="60" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Shading Accent 5"/>   <w:LsdException Locked="false" Priority="61" SemiHidden="false"
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   UnhideWhenUsed="false" Name="Medium List 1 Accent 5"/>   <w:LsdException Locked="false" Priority="66" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium List 2 Accent 5"/>   <w:LsdException Locked="false" Priority="67" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 5"/>   <w:LsdException Locked="false" Priority="68" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 2 Accent 5"/>   <w:LsdException Locked="false" Priority="69" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 3 Accent 5"/>   <w:LsdException Locked="false" Priority="70" SemiHidden="false"
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   UnhideWhenUsed="false" Name="Colorful Shading Accent 5"/>   <w:LsdException Locked="false" Priority="72" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful List Accent 5"/>   <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 5"/>   <w:LsdException Locked="false" Priority="60" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Shading Accent 6"/>   <w:LsdException Locked="false" Priority="61" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light List Accent 6"/>   <w:LsdException Locked="false" Priority="62" SemiHidden="false"
   UnhideWhenUsed="false" Name="Light Grid Accent 6"/>   <w:LsdException Locked="false" Priority="63" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 1 Accent 6"/>   <w:LsdException Locked="false" Priority="64" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Shading 2 Accent 6"/>   <w:LsdException Locked="false" Priority="65" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium List 1 Accent 6"/>   <w:LsdException Locked="false" Priority="66" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium List 2 Accent 6"/>   <w:LsdException Locked="false" Priority="67" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 1 Accent 6"/>   <w:LsdException Locked="false" Priority="68" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 2 Accent 6"/>   <w:LsdException Locked="false" Priority="69" SemiHidden="false"
   UnhideWhenUsed="false" Name="Medium Grid 3 Accent 6"/>   <w:LsdException Locked="false" Priority="70" SemiHidden="false"
   UnhideWhenUsed="false" Name="Dark List Accent 6"/>   <w:LsdException Locked="false" Priority="71" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Shading Accent 6"/>   <w:LsdException Locked="false" Priority="72" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful List Accent 6"/>   <w:LsdException Locked="false" Priority="73" SemiHidden="false"
   UnhideWhenUsed="false" Name="Colorful Grid Accent 6"/>   <w:LsdException Locked="false" Priority="19" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Subtle Emphasis"/>   <w:LsdException Locked="false" Priority="21" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Intense Emphasis"/>   <w:LsdException Locked="false" Priority="31" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Subtle Reference"/>   <w:LsdException Locked="false" Priority="32" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Intense Reference"/>   <w:LsdException Locked="false" Priority="33" SemiHidden="false"
   UnhideWhenUsed="false" QFormat="true" Name="Book Title"/>         <![endif]--><!--[if gte mso 10]> 
 /* Style Definitions */
 table.MsoNormalTable
 {mso-style-name:"Tabela normal";
 mso-tstyle-rowband-size:0;
 mso-tstyle-colband-size:0;
 mso-style-noshow:yes;
 mso-style-priority:99;
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 mso-style-parent:"";
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 mso-ascii-font-family:Calibri;
 mso-ascii-theme-font:minor-latin;
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No final das contas, ambos os empresários são empresários com interesses próprios e sabem que terão de ceder em alguns pontos. É assim que funciona no mundo dos negócios. Não importa o quanto os torcedores de Fernandes e Bahar se agridam verbalmente. Isso faz parte do jogo.