As origens do fotojornalismo no Brasil: um olhar sobre "O Cruzeiro"
Autor: celso marchini | fotojornalismo | Publicado: 2013-01-27T16:15:00-08:00



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Instituto
Moreira Salles

O Instituto Moreira Salles de São Paulo abre
em 22 de novembro, às 19h30, a exposição As origens do fotojornalismo no
Brasil: um olhar sobre O Cruzeiro (1940-1960), com mais
de 400 imagens e matérias que revelam a história da principal revista ilustrada
brasileira do século XX, e que foi decisiva para a implantação do
fotojornalismo no país. A exposição tem como fio condutor a relação entre as
imagens produzidas pelos fotógrafos e as fotoreportagens tal como foram
publicadas. Essa abordagem tem como foco as décadas de 1940 e 1950, período de
maior atividade e difusão da revista. A curadoria da mostra é da professora e
curadora do Museu de Arte Contemporânea da USP, Helouise Costa, e de Sergio
Burgi, coordenador de fotografia do Instituto Moreira Salles. A mostra ficou em
cartaz no IMS-RJ entre julho e outubro deste ano e segue para Poços de Caldas
depois de passar por São Paulo.

Na exposição, serão apresentadas algumas das
contribuições de Jean Manzon, José Medeiros, Peter Scheier, Henri
Ballot, Pierre Verger, Marcel Gautherot, Luciano Carneiro, Salomão Scliar,
Indalécio Wanderley, Ed Keffel, Roberto Maia, Mário de Moraes, Eugênio Silva,
Carlos Moskovics, Flávio Damm e Luiz Carlos Barreto. Muitas das imagens
pertencem ao acervo IMS. Outras foram cedidas por outros arquivos: jornal
Estado de Minas, Fundação Pierre Verger, APESP (Acervo Público do Estado de São
Paulo), Coleção Samuel Gorberg e os acervos pessoais de Luiz Carlos Barreto e
Flávio Damm.

Publicada pelos Diários Associados, empresa de comunicação pertencente a Assis Chateaubriand, a revista&nbsp;O Cruzeiro&nbsp;foi lançada em 1928 como uma publicação semanal de variedades, de circulação nacional. Tornou-se um dos mais influentes veículos de comunicação de massa que o país já conheceu. No início da década de 1940, incorporou o modelo da fotorreportagem, tornando-se pioneira na implantação do fotojornalismo no Brasil.

As origens do fotojornalismo no Brasil: um olhar sobre O Cruzeiro (1940-1960)&nbsp;

Abertura: 22 de novembro de 2012, às 19h30&nbsp;

Exposição: de 23 de novembro de 2012 a 31 de março de 2013&nbsp;

De terça a sexta, das 13h às 19h&nbsp;

Sábados, domingos e feriados, das 13h às 18h&nbsp;

Entrada franca&nbsp;



Instituto Moreira Salles – São Paulo&nbsp;

Rua Piauí, 844, 1º andar, Higienópolis&nbsp;

Tel.: (11) 3825-2560



Fonte.: Artigo e Foto -&nbsp;&nbsp;http://www.ims.uol.com.br&nbsp; - (IMS - Instituto Moreira Salles)





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