Care inspires Care
Autor: Andrea Siqueira | Publicado: 2012-08-13T20:34:00-07:00

Real families are part of the casting of this new J&amp;J; Johnson global campaign for the Fifa worldcup sponsorship in 2014.

This is the first global corporate campaign for J&amp;J and&nbsp;I'm proud of being the copywriter and creative director of this project.

6 different TV spots have been directed by Fernando Meireles and Kitty and will be aired, here, in Brazil starting Aug 8th 2012, and, in 2013, in the US.






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