### Instruction:
Who is the Denver Broncos best player in franchise history?

### Response:
John Elway is widely considered the best player for the Denver Broncos.  In addition to leading the team to five Super Bowls, and winning three, he is also a holder of numerous franchise and NFL records.  He became a fan favorite for his toughness.  His most memorable moment was the "helicopter play" in Super Bowl XXXII, a key moment in the game. Other notable players include Steve Atwater, Shannon Sharpe, Randy Gradishar, Terrell Davis, Rod Smith, Peyton Manning, Jake Plummer, and Tom Jackson.